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    CRM Courses Online

    Explore CRM (Customer Relationship Management) tools and strategies for managing customer interactions. Learn to enhance customer satisfaction and loyalty.

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    Explore the CRM Course Catalog

    • Status: Free Trial
      Free Trial
      W

      West Virginia University

      Account Management & Sales Force Design

      Skills you'll gain: Sales Management, Sales Strategy, Account Management, Sales, Sales Process, Inside Sales, General Sales Practices, Selling Techniques, Business Strategy, Outside Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      282 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Gestión del canal de distribución y retailing

      Skills you'll gain: Retail Management, Marketing Channel, Supply Chain Planning, Retail Sales, Merchandise Displays, Supply Chain, Product Assortment, Logistics Management, Business Strategy, Business Technologies, Competitive Analysis, Technology Strategies, Promotional Strategies, E-Commerce, Conflict Management, Growth Strategies, Customer experience improvement, Consumer Behaviour, Digital Transformation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      437 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Cross-Cultural Communication and Management

      Skills you'll gain: Intercultural Competence, Team Management, Team Building, Cultural Diversity, Cultural Sensitivity, Cross-Functional Collaboration, Cultural Responsiveness, Interpersonal Communications, Conflict Management, Communication Strategies, Diversity Awareness, Non-Verbal Communication, Verbal Communication Skills, Communication, Constructive Feedback, Active Listening

      4.7
      Rating, 4.7 out of 5 stars
      ·
      42 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create your e-commerce store with Shopify

      Skills you'll gain: Order Processing, Order Management, Inventory Management System, Inventory Control, Customer Relationship Management, E-Commerce, Web Analytics, Retail Management, Product Management, Content Management Systems, Dashboard

      4.5
      Rating, 4.5 out of 5 stars
      ·
      551 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Marketing, Communication, and PR

      Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Content Performance Analysis, Strategic Communication, Target Audience, Campaign Management, Content Creation, Digital Media Strategy, Ethical Standards And Conduct, AI Personalization

      4.8
      Rating, 4.8 out of 5 stars
      ·
      16 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Enterprise Product Management Fundamentals

      Skills you'll gain: Product Development, New Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Requirements, Technical Product Management, Cross-Functional Collaboration, Project Management Institute (PMI) Methodology, Product Strategy, Market Analysis, Compliance Management, Competitive Analysis, Enterprise Security, Agile Methodology, Prioritization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 3 Months

    • K

      Kennesaw State University

      Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

      Skills you'll gain: Value Propositions, Business Modeling, Presentations, Customer Analysis, Innovation, Business Process, Customer Relationship Management, Entrepreneurship, Target Market, Marketing Channel, Business Strategy, Strategic Partnership, Cost Management, Revenue Management, Resource Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      654 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Resumen de ventas y CRM

      Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales Pipelines, Sales, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Business-To-Consumer

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Advancing Women in Tech

      The Business of Product Management I

      Skills you'll gain: Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Product Lifecycle Management, Competitive Analysis, Customer experience strategy (CX), Customer Insights, Innovation, Persuasive Communication, Market Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      794 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      437 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Adobe

      Multichannel Content Marketing

      Skills you'll gain: Content Marketing, Marketing Strategies, Cross-Channel Marketing, Marketing Effectiveness, MarTech, Campaign Management, Marketing Automation, Diversity Marketing, Content Strategy, Lead Generation, Marketing Analytics, Market Research, Presentations, Competitive Analysis, Data-Driven Decision-Making, Business Ethics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      21 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Digital Marketing

      Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Customer Relationship Management, Brand Management, Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      213 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular crm courses

    • Account Management & Sales Force Design: West Virginia University
    • Gestión del canal de distribución y retailing : IE Business School
    • Cross-Cultural Communication and Management: University of California, Davis
    • Create your e-commerce store with Shopify: Coursera Project Network
    • Marketing, Communication, and PR: Microsoft
    • Enterprise Product Management Fundamentals: Microsoft
    • Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course): Kennesaw State University
    • Resumen de ventas y CRM: Salesforce
    • The Business of Product Management I: Advancing Women in Tech
    • Marketing analytics: Know your customers: Macquarie University

    Frequently Asked Questions about Crm

    Coursera’s CRM courses equip learners with essential skills to manage customer relationships effectively:

    • Techniques for using CRM software to track and analyze customer interactions
    • Strategies for improving customer satisfaction and loyalty
    • Skills in data analysis to understand customer behavior and preferences
    • Best practices for integrating CRM systems into business processes
    • Methods for leveraging CRM data to drive sales and marketing strategies
    • Understanding of privacy and ethical considerations in managing customer data‎

    CRM courses on Coursera are accessible to learners of all backgrounds:

    • Beginners can learn the basics of CRM concepts and how CRM systems operate.
    • Those with some experience in business or customer service can enhance their skills in specific CRM applications.
    • Advanced professionals might focus on strategic uses of CRM data and advanced system integration.‎

    By completing CRM courses on Coursera, learners can obtain credentials that may assist in their professional development:

    • Professional certificates that may reflect an understanding of CRM principles and tools
    • Specializations that explore in-depth aspects of CRM technology and its applications in business
    • Certificates that can potentially be recognized by employers in industries that heavily rely on customer relationship management‎

    Skills acquired from CRM courses can potentially lead to various roles in many industries, including:

    • CRM Manager, overseeing customer interactions and improving customer experiences
    • Sales Manager, using CRM tools to enhance sales performance and customer insights
    • Marketing Analyst, analyzing CRM data to refine marketing strategies
    • Customer Service Supervisor, enhancing service delivery using CRM systems
    • Business Analyst, optimizing business processes based on CRM data insights‎

    Yes, Coursera offers a variety of free courses across many topics, including CRM. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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