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    Results for "marketing"

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Business Marketing Brand Kit Using Canva

      Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, Graphic Design, Design

      4.6
      Rating, 4.6 out of 5 stars
      ·
      917 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • U

      University of Pennsylvania

      Retail Marketing Strategy

      Skills you'll gain: Customer experience strategy (CX), Brand Strategy, Brand Management, Marketing Strategies, Customer Insights, Brand Loyalty, Brand Awareness, Market Trend, Consumer Behaviour, Competitive Analysis, Business Strategy, Innovation, E-Commerce

      4.8
      Rating, 4.8 out of 5 stars
      ·
      273 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      A

      Adobe

      Digital Marketing

      Skills you'll gain: Content Marketing, Promotional Strategies, Target Audience, Digital Marketing, Marketing Communications, Content Creation, Customer experience strategy (CX), Digital Advertising, Marketing Strategies, Campaign Management, Product Promotion, Persona Development, Customer Insights, Marketing Automation, Business Marketing, Business-To-Consumer, Sales Process, Customer Relationship Management, Generative AI Agents, Storytelling

      4.9
      Rating, 4.9 out of 5 stars
      ·
      21 reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IE Business School

      Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Marketing Budgets, Brand Marketing, Communication Planning, Marketing Planning, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing Management, Campaign Management, Marketing Strategy and Techniques, Media Planning, Brand Awareness, Promotional Strategies, Consumer Behaviour, Communication Strategies

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • G

      Google

      Google Marketing Digital e E-Commerce

      Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Social Media Campaigns, Customer Retention, Customer Relationship Management, Online Advertising, Customer experience strategy (CX), Campaign Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.5K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • M

      Microsoft

      Generative AI for Marketers

      Skills you'll gain: Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Content Performance Analysis, Persona Development, Content Creation, Marketing Analytics, Content Marketing, Marketing Design, Marketing, Marketing Strategies, Marketing Planning, Ideation, Paid media, Strategic Marketing, Generative AI Agents, Search Engine Marketing, Performance Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      23 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Instructor Network

      Digital Marketing Trends

      Skills you'll gain: Digital Advertising, Campaign Management, Brand Management, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Social Media Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      85 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidade de São Paulo

      Marketing Digital

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.3K reviews

      Beginner · Course · 1 - 3 Months

    • U

      Unilever

      Customer Understanding and Digital Marketing Channels

      Skills you'll gain: Customer Insights, Digital Marketing, Digital Advertising, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Email Marketing, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      183 reviews

      Beginner · Course · 1 - 4 Weeks

    • M

      Meta

      Introduction to Social Media Marketing

      Skills you'll gain: Social Media Marketing, Social Media, Target Audience, Social Media Strategy, Social Media Management, Marketing, Key Performance Indicators (KPIs), Goal Setting, Facebook, Customer Analysis, Marketing Strategies, Marketing Channel, Digital Media Strategy, Instagram

      4.8
      Rating, 4.8 out of 5 stars
      ·
      15K reviews

      Beginner · Course · 1 - 3 Months

    • I

      Illinois Tech

      Digital Marketing

      Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      38 reviews

      Advanced · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Use Mailchimp to Build an E-mail Marketing Campaign

      Skills you'll gain: Email Marketing, Newsletters, Direct Marketing, Campaign Management, Content Marketing, Marketing Materials, Target Audience

      4.5
      Rating, 4.5 out of 5 stars
      ·
      367 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Searches related to marketing

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    marketing analytics
    marketing strategy
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    marketing strategy for engineers and technologists
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    1…456…160

    In summary, here are 10 of our most popular marketing courses

    • Create a Business Marketing Brand Kit Using Canva: Coursera Project Network
    • Retail Marketing Strategy: University of Pennsylvania
    • Digital Marketing: Adobe
    • Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more: IE Business School
    • Google Marketing Digital e E-Commerce: Google
    • Generative AI for Marketers: Microsoft
    • Digital Marketing Trends: Coursera Instructor Network
    • Marketing Digital: Universidade de São Paulo
    • Customer Understanding and Digital Marketing Channels: Unilever
    • Introduction to Social Media Marketing: Meta

    Frequently Asked Questions about Marketing

    Marketing courses on Coursera are designed to equip you with a wide array of skills critical to navigating the dynamic marketing landscape:

    • Core concepts in digital marketing, including SEO, social media, and content marketing
    • Strategic tools and frameworks for marketing analysis and decision-making
    • Techniques for crafting compelling branding strategies
    • Insights into consumer behavior and market research methodologies
    • Practical applications of marketing automation and customer relationship management (CRM) tools
    • Skills to evaluate and utilize emerging marketing technologies
    • Ethical and sustainable marketing practices ‎

    Marketing courses on Coursera can accommodate learners at all levels, so no prior experience is necessary:

    • Beginners can start with introductory courses that provide a solid foundation in basic marketing principles.
    • Intermediate learners can focus on specific marketing channels or techniques.
    • Advanced professionals might cover courses that explore complex marketing strategies, analytics, and leadership in marketing.‎

    Coursera collaborates with esteemed organizations and universities to offer a range of marketing certifications and credentials:

    • Professional certificates in areas such as digital marketing and marketing analytics.
    • Course-specific certificates that focus on specialized topics within marketing.
    • Certifications in partnership with well-known academic and industry leaders.‎

    Skills acquired from Coursera’s marketing courses can lead to diverse and exciting career opportunities:

    • Marketing Coordinator or Manager, driving the strategy and execution of marketing campaigns
    • Content Strategist, developing engaging content aligned with business goals
    • SEO Specialist, optimizing web content to increase traffic and engagement
    • Digital Marketing Analyst, using data to refine marketing strategies
    • Brand Manager, stewarding a brand to maintain and grow its presence in the market‎
    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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