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    CRM Courses Online

    Explore CRM (Customer Relationship Management) tools and strategies for managing customer interactions. Learn to enhance customer satisfaction and loyalty.

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    Explore the CRM Course Catalog

    • I

      IE Business School

      Marketing Management Essentials: Price and Place

      Skills you'll gain: Product Lifecycle Management, Product Development, Content Marketing, Product Management, New Product Development, Product Marketing, Brand Strategy, Brand Management, Marketing Channel, Strategic Marketing, Market Dynamics

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      G

      Google Cloud

      Gemini in BigQuery

      Skills you'll gain: Generative AI, Predictive Modeling, Applied Machine Learning, Big Data, Predictive Analytics, Google Cloud Platform, Data Analysis, Exploratory Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, SQL, Large Language Modeling, Data Processing, Python Programming, Data Manipulation, Customer Relationship Management, Artificial Intelligence, Data Visualization Software, Natural Language Processing, Machine Learning Algorithms

      Beginner · Specialization · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Fundamentos da Gestão do Sucesso do Cliente

      Skills you'll gain: Customer Success Management, Customer experience strategy (CX), Customer Analysis, Customer Retention, Agile Methodology, Customer Engagement, Customer Data Management, Customer Relationship Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Value Propositions, Business Analysis, Interpersonal Communications, Business Transformation, Business Solutions

      4.8
      Rating, 4.8 out of 5 stars
      ·
      49 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      O Mundo dos Negócios das Subscrições

      Skills you'll gain: Customer Success Management, Software As A Service, Customer Retention, Business Modeling, Customer experience strategy (CX), Customer Relationship Management, Business Transformation, Business Strategies, Technology Strategies, Revenue Management, Service Level Agreement, Cloud Services, Consumer Behaviour

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Marketing Strategy for Engineers and Technologists

      Skills you'll gain: Value Propositions, Consumer Behaviour, Social Media Marketing, Social Media Strategy, Search Engine Optimization, Competitive Analysis, Market Research, Digital Media Strategy, Marketing Analytics, Web Analytics and SEO, Business Modeling, Marketing Psychology, Strategic Marketing, Customer experience strategy (CX), Technical Management, Marketing, Media Planning, Marketing Strategy and Techniques, Campaign Management, Customer Relationship Management

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      14 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      O

      Oracle

      Oracle Cloud and AI Specialization Program

      Skills you'll gain: Oracle Cloud, Large Language Modeling, Generative AI, Cloud Solutions, Supply Chain Management, Cloud Computing, Cloud Infrastructure, Enterprise Resource Planning, Cloud Services, ChatGPT, Supply Chain Systems, Cloud Platforms, Cloud Applications, Supply Chain, Supply Chain Planning, Artificial Intelligence, Supervised Learning, Deep Learning, Prompt Engineering, Artificial Intelligence and Machine Learning (AI/ML)

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Income Features in ProfitBooks

      Skills you'll gain: Order Management, Sales Process, Accounting Software, Inventory Control, Small Business Accounting, Inventory Management System, Customer Relationship Management (CRM) Software, Financial Reporting, Accounts Receivable, Cloud Security, Amazon Web Services, Data Security, Billing & Invoicing, Reconciliation, Estimation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      15 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      UBITS

      Business Developer

      Skills you'll gain: Benchmarking, Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Negotiation, Sales Strategy, Overcoming Objections, Accountability, Value Propositions, Customer Relationship Management, Sales Management, Rapport Building, Business Development, Emotional Intelligence, New Business Development, Market Research, Personal Development, Initiative and Leadership, Culture Transformation

      Intermediate · Specialization · 3 - 6 Months

    • U

      University of California, Santa Cruz

      GetVirtual: How to Launch Your Online Business

      Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Web Design and Development, Marketing, Workflow Management, Business Planning, E-Commerce, Project Management, Branding, Customer Relationship Management

      3.9
      Rating, 3.9 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Building Generative AI Capabilities

      Skills you'll gain: Design Thinking, Marketing Strategy and Techniques, Business Marketing, Customer Relationship Management, Customer experience improvement, MarTech, Business Strategy, Change Management, Competitive Intelligence, Information Privacy, Digital Transformation, Artificial Intelligence, Business Ethics

      4.3
      Rating, 4.3 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      UBITS

      Crecimiento exponencial para líderes y empresas

      Skills you'll gain: Business Transformation, Growth Strategies, Strategic Leadership, Business Development, Strategic Thinking, Organizational Change, Organizational Strategy, Emerging Technologies, Digital Transformation, Business Strategies, Leadership, Innovation, Organizational Structure, Market Opportunities

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Marketing Channel Governance

      Skills you'll gain: Marketing Channel, Marketing Strategies, E-Commerce, New Business Development, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Customer experience strategy (CX)

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular crm courses

    • Marketing Management Essentials: Price and Place: IE Business School
    • Gemini in BigQuery: Google Cloud
    • Fundamentos da Gestão do Sucesso do Cliente: Fundação Instituto de Administração
    • O Mundo dos Negócios das Subscrições: Fundação Instituto de Administração
    • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
    • Oracle Cloud and AI Specialization Program: Oracle
    • Income Features in ProfitBooks: Coursera Project Network
    • Business Developer: UBITS
    • GetVirtual: How to Launch Your Online Business: University of California, Santa Cruz
    • Building Generative AI Capabilities: University of Virginia Darden School Foundation

    Frequently Asked Questions about Crm

    Coursera’s CRM courses equip learners with essential skills to manage customer relationships effectively:

    • Techniques for using CRM software to track and analyze customer interactions
    • Strategies for improving customer satisfaction and loyalty
    • Skills in data analysis to understand customer behavior and preferences
    • Best practices for integrating CRM systems into business processes
    • Methods for leveraging CRM data to drive sales and marketing strategies
    • Understanding of privacy and ethical considerations in managing customer data‎

    CRM courses on Coursera are accessible to learners of all backgrounds:

    • Beginners can learn the basics of CRM concepts and how CRM systems operate.
    • Those with some experience in business or customer service can enhance their skills in specific CRM applications.
    • Advanced professionals might focus on strategic uses of CRM data and advanced system integration.‎

    By completing CRM courses on Coursera, learners can obtain credentials that may assist in their professional development:

    • Professional certificates that may reflect an understanding of CRM principles and tools
    • Specializations that explore in-depth aspects of CRM technology and its applications in business
    • Certificates that can potentially be recognized by employers in industries that heavily rely on customer relationship management‎

    Skills acquired from CRM courses can potentially lead to various roles in many industries, including:

    • CRM Manager, overseeing customer interactions and improving customer experiences
    • Sales Manager, using CRM tools to enhance sales performance and customer insights
    • Marketing Analyst, analyzing CRM data to refine marketing strategies
    • Customer Service Supervisor, enhancing service delivery using CRM systems
    • Business Analyst, optimizing business processes based on CRM data insights‎

    Yes, Coursera offers a variety of free courses across many topics, including CRM. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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