Nearly every aspect of business is affected by data analytics. For businesses to capitalize on data analytics, they need leaders who understand the business analytic workflow. This course addresses the human skills gap by providing a foundational set of data processing skills that can be applied to many business settings.



Introduction to Applied Business Analytics
This course is part of multiple programs.

Instructor: Ronald Guymon
38,503 already enrolled
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(285 reviews)
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What you'll learn
Examine the interplay between business principles and data analytics.
Build a foundation in data analytics by installing and using a data analytics language, an integrated development environment (IDE), and key modules.
Manipulate the most commonly used data types using functions.
Develop efficient, easy-to-read approaches for assembling and processing data for analysis.
Skills you'll gain
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There are 4 modules in this course
In this module, you will be introduced to (1) the FACT framework for approaching business analytics, and (2) Python and the use of JupyterLab or Google Colab for running basic analyses.
What's included
20 videos7 readings2 assignments1 discussion prompt1 plugin
In this module, you’ll focus on framing clear, purposeful questions—whether you're identifying business problems or writing Python code. You’ll explore strategies for troubleshooting and gathering help from various sources, including AI tools, built-in documentation, and error messages. You’ll also be introduced to foundational Python data structures like DataFrames, dictionaries, lists, and strings.
What's included
14 videos2 readings1 assignment
In this module, you will learn about tidy data and then gain practice using basic exploratory techniques for evaluating the tidiness of pandas DataFrames. Specifically, you’ll first learn various approaches for filtering data to specific rows and columns. You’ll then learn how to explore the data using descriptive statistics and visualizations. By mastering these techniques, you'll be equipped to efficiently identify the value of real-world data and the potential of that data for providing insight to the business questions that have been framed.
What's included
12 videos2 readings1 assignment1 peer review
In this module, you’ll clean and prepare data using core Python and pandas tools. Through hands-on examples, you’ll fix issues like missing values and formatting problems, organize data into a tidy structure, write clear and efficient code, and save data in a more compact format that preserves the cleaned data.
What's included
13 videos4 readings1 assignment1 plugin
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Build toward a degree
This course is part of the following degree program(s) offered by University of Illinois Urbana-Champaign. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
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Reviewed on Sep 3, 2023
Thank you! Great learning experience and easy to follow guidance.
Reviewed on Nov 12, 2024
A big Thumbs up to Professor Guymon for the fantastic knowledge transfer.
Reviewed on Sep 14, 2020
first part was easy to follow and last 2 week courses were too much focused on getting code drilled and not enough on what the code could be used for in real life.
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