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    Results for "owned media"

    • N

      Northwestern University

      Content, Advertising & Social IMC

      Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Communications, Earned Media, Owned Media, Paid media, Facebook, Content Creation, Digital Media Strategy, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Dynamic Advertising and Media Buying

      Skills you'll gain: Pay Per Click Advertising, Google Ads, Advertising Campaigns, Media Buying, Content Performance Analysis, Online Advertising, Digital Advertising, Advertising, Generative AI Agents, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Automation, Content Creation, A/B Testing, Budget Management

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Build a social media presence for your business using Canva

      Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Marketing Design, Branding

      4.6
      Rating, 4.6 out of 5 stars
      ·
      62 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      S

      SkillUp EdTech

      Product Owner Certification [PSPO I] Preparation

      Skills you'll gain: Agile Product Development, Backlogs, Stakeholder Communications, Stakeholder Management, Cross-Functional Collaboration, Product Roadmaps, Agile Project Management, Prioritization, Virtual Teams, Product Strategy, Sprint Planning, Product Planning, Agile Methodology, User Story, Strategic Planning, Product Management, Communication, Product Requirements, Scaled Agile Framework, Sprint Retrospectives

      4.6
      Rating, 4.6 out of 5 stars
      ·
      74 reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of Illinois Urbana-Champaign

      The Digital Marketing Revolution

      Skills you'll gain: Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Global Marketing, Digital Transformation, MarTech, Digital Marketing, Brand Management, Business Strategy, Customer experience improvement, Innovation

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • M

      Michigan State University

      Gathering and Developing the News

      Skills you'll gain: Interviewing Skills, Journalism, Research, Investigation, Ethical Standards And Conduct, Data Collection, Rapport Building, Media and Communications, Diversity Awareness, Facebook

      4.7
      Rating, 4.7 out of 5 stars
      ·
      504 reviews

      Mixed · Course · 1 - 4 Weeks

    • T

      The Museum of Modern Art

      Seeing Through Photographs

      Skills you'll gain: Photography, Culture, Art History, Aesthetics, Media and Communications, Cultural Diversity, Journalism, Storytelling, Social Justice, Research, Creativity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.4K reviews

      Beginner · Course · 1 - 3 Months

    • E

      Emory University

      Introduction to Social Media Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Customer Insights, Market Analysis, Data Analysis Software, Trend Analysis, Research

      4.3
      Rating, 4.3 out of 5 stars
      ·
      108 reviews

      Mixed · Course · 1 - 4 Weeks

    • D

      Digital Marketing Institute

      Social Media and Social Content Strategy

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Campaigns, Instagram, Content Performance Analysis, Facebook, Digital Marketing, Paid media, Content Creation, Content Strategy, Customer Engagement, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      86 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Fake News Detection with Machine Learning

      Skills you'll gain: Exploratory Data Analysis, Deep Learning, Text Mining, Artificial Neural Networks, Matplotlib, Data Cleansing, Data Import/Export, Data Analysis, Natural Language Processing, Data Processing, Data Manipulation, Machine Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      258 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      How to Set Up a Facebook Ads Campaign

      Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Online Advertising, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Budgeting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      379 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Social Media Marketing Specialists

      Skills you'll gain: Generative AI, Campaign Management, Social Media Marketing, Social Media, Social Media Content, Content Creation, Innovation, Marketing Automation, Social Media Campaigns, Prompt Engineering, Instagram, Customer Engagement, Marketing Strategies, Data-Driven Decision-Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      16 reviews

      Intermediate · Course · 1 - 4 Weeks

    1…8910…99

    In summary, here are 10 of our most popular owned media courses

    • Content, Advertising & Social IMC: Northwestern University
    • GenAI for Dynamic Advertising and Media Buying: Coursera Instructor Network
    • Build a social media presence for your business using Canva: Coursera Project Network
    • Product Owner Certification [PSPO I] Preparation: SkillUp EdTech
    • The Digital Marketing Revolution: University of Illinois Urbana-Champaign
    • Gathering and Developing the News: Michigan State University
    • Seeing Through Photographs: The Museum of Modern Art
    • Introduction to Social Media Analytics: Emory University
    • Social Media and Social Content Strategy: Digital Marketing Institute
    • Fake News Detection with Machine Learning: Coursera Project Network

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