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    • Strategic Planning

    Strategic Planning Courses Online

    Learn strategic planning for organizational growth. Understand how to set goals, allocate resources, and measure performance.

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    Explore the Strategic Planning Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google

      Цифровий маркетинг і електронна комерція від Google

      Skills you'll gain: Email Marketing, Order Fulfillment, Media Planning, Social Media Campaigns, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Order Processing, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Content Creation, Target Audience, Search Engine Optimization, Customer Relationship Management, Customer Retention, E-Commerce, Marketing Analytics, Campaign Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.8K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Business English: Planning & Negotiating

      Skills you'll gain: Negotiation, Event Planning, Communication, Business Correspondence, Business Writing, Business Communication, Verbal Communication Skills, Proposal Development, Decision Making, Customer Complaint Resolution

      4.8
      Rating, 4.8 out of 5 stars
      ·
      587 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      Technion - Israel Institute of Technology

      Cracking the Creativity Code: Discovering Ideas

      Skills you'll gain: Ideation, Brainstorming, Innovation, Creative Problem-Solving, Creative Thinking, Creativity, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Strategic Thinking, Visionary, New Product Development, Solution Delivery, Initiative and Leadership, Presentations, Adaptability, Persistence

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Groundwork for Success in Sales Development

      Skills you'll gain: Time Management, Growth Mindedness, Sales Development, Professional Development, Goal Setting, Prioritization, Collaboration, Personal Development, Teamwork, Performance Measurement, Constructive Feedback, Self-Awareness, Stress Management, Accountability

      4.5
      Rating, 4.5 out of 5 stars
      ·
      444 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Virginia

      Aspectos básicos de la planificación y la gestión de proyectos

      Skills you'll gain: Project Management Life Cycle, Project Risk Management, Risk Management, Project Planning, Project Management, Project Schedules, Earned Value Management, Stakeholder Management, Agile Methodology, Work Breakdown Structure, Dependency Analysis, Kanban Principles

      4.8
      Rating, 4.8 out of 5 stars
      ·
      758 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidade de São Paulo

      Criação de Startups: Como desenvolver negócios inovadores

      Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, User Feedback, Business Modeling, User Research, New Product Development, Product Development, Digital Marketing, Innovation, Business Development, Business Strategies, User Experience, Process Validation, Growth Strategies, Business Operations, Investments, Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      614 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Networking in Google Cloud: Fundamentals

      Skills you'll gain: Network Monitoring, Google Cloud Platform, Virtual Private Networks (VPN), Computer Networking, Network Troubleshooting, Network Infrastructure, Network Architecture, Cloud Infrastructure, Virtual Machines, Network Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.6K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Lending, Crowdfunding, and Modern Investing

      Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Lending and Underwriting, Financial Services, Risk Analysis, Investments, Fundraising and Crowdsourcing, Financial Market, Risk Management, Consumer Behaviour

      4.6
      Rating, 4.6 out of 5 stars
      ·
      578 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Data-Driven Decision-Making for Agile Organizations

      Skills you'll gain: Strategic Decision-Making, Dealing With Ambiguity, Performance Analysis, Customer Analysis, Performance Measurement, Adaptability, Decision Making, Dashboard, Strategic Thinking, Data-Driven Decision-Making, Business Metrics, Agile Methodology, Business Analytics, Real Time Data, Business Intelligence, Critical Thinking and Problem Solving, Complex Problem Solving, Management Reporting, Analytics, Business Transformation

      4.4
      Rating, 4.4 out of 5 stars
      ·
      10 reviews

      Intermediate · Specialization · 1 - 4 Weeks

    • L

      Lund University

      Digital Business Models

      Skills you'll gain: Business Modeling, Digital Transformation, Innovation, Business Process, Software Development, Network Analysis, Business Strategy, E-Commerce, Market Share, Strategic Thinking, Value Propositions, Application Programming Interface (API)

      4.6
      Rating, 4.6 out of 5 stars
      ·
      563 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Toronto

      Motion Planning for Self-Driving Cars

      Skills you'll gain: Algorithms, Computer Vision, Simulations, Predictive Modeling, Scenario Testing, Data Structures, Spatial Data Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      482 reviews

      Advanced · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Scrimba

      AI for Web Developers

      Skills you'll gain: Prompt Engineering, Cloud Applications, OpenAI, HTML and CSS, ChatGPT, Application Deployment, API Gateway, Cloud Hosting, Generative AI, Web Development, GitHub, Cloud Security, Version Control, Front-End Web Development, Data Ethics, Application Programming Interface (API), Debugging, Large Language Modeling, Artificial Intelligence, Pseudocode

      4.6
      Rating, 4.6 out of 5 stars
      ·
      198 reviews

      Intermediate · Specialization · 3 - 6 Months

    Strategic Planning learners also search

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    1…646566…299

    In summary, here are 10 of our most popular strategic planning courses

    • Цифровий маркетинг і електронна комерція від Google: Google
    • Business English: Planning & Negotiating: University of Washington
    • Cracking the Creativity Code: Discovering Ideas: Technion - Israel Institute of Technology
    • Groundwork for Success in Sales Development: Salesforce
    • Aspectos básicos de la planificación y la gestión de proyectos: University of Virginia
    • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo
    • Networking in Google Cloud: Fundamentals: Google Cloud
    • Lending, Crowdfunding, and Modern Investing: University of Pennsylvania
    • Data-Driven Decision-Making for Agile Organizations: Duke University
    • Digital Business Models: Lund University

    Skills you can learn in Business Strategy

    Modeling (25)
    Market (economics) (21)
    Plan (19)
    Planning (16)
    Strategic Management (16)
    Business Model (13)
    Operations Management (13)
    Analytics (12)
    Evaluation (12)
    Project Management (11)
    Supply Chain (10)
    Decision-making (9)

    Frequently Asked Questions about Strategic Planning

    Strategic planning is the process by which an organization sets its goals, defines its path for achieving them, and allocates required resources accordingly. This process of creating a business strategy is important because it establishes agreement around the common goals of an enterprise and provides a shared framework for evaluating progress. Thus, beyond simply helping to guide the annual budget, strategic planning is an important leadership and management tool.

    The strategic planning process can be broken down in a variety of ways, but generally has three phases: strategic analysis, strategy formulation, and strategy implementation. The analysis phase requires a capabilities analysis of the business as well as consideration of its competitive position within the industry structure it operates in. Formulation takes these insights as a basis for setting achievable goals and deciding on appropriate courses of action to achieve them.

    Of course, the most challenging phase of strategic planning is implementation. As any manager knows, even the most careful planning process can never anticipate all the complexities the future holds - particularly considering the rapid changes occurring in our world today. Strategic management means knowing how to adapt to changing circumstances as the business moves forward while continuing to rely upon the goals set in the strategic planning process for guidance.‎

    Every manager in an organization must understand strategic planning, as this process is typically central to setting annual budgets and reporting for each department. Thus, Human resources (HR) managers, sales and marketing managers, financial managers, and other department heads need to be able to provide useful inputs into the planning process as well as participate in its ongoing implementation.

    Strategic planning skills are especially important for top-level executives, such as chief executive officers (CEOs), chief operating officers (COOs), chief financial officers (CFOs), and other “C-suite” positions in a company. These executives are responsible for devising the overarching strategy for the company, establishing the policies required to meet them, and ensuring that managers understand and follow through on their implementation. According to the Bureau of Labor Statistics, chief executives earned a median salary of $184,460 in May 2019, making this a very highly compensated skill set.‎

    Yes. Coursera offers a wide range of business courses as well as Specializations online, including opportunities to learn about strategic planning specifically from top-ranked schools like the University of Virginia and Copenhagen Business School. You can even learn about this skill as part of Coursera’s full-fledged online MBA programs offered by schools like the University of Illinois at Urbana Champaign and Macquarie University.

    Regardless of what your career goals are, or the educational strategy you’re pursuing to achieve them, Coursera lets you learn online on a flexible schedule. Thus, you can learn about strategic planning while continuing to work at your existing job, making this an excellent choice for mid-career professionals as well as business-minded students that want a high-level skill set as they begin their career.‎

    The skills and experience that you might need to already have before starting to learn strategic planning may include experience with organizational management work, assessing company practices and methods, and helping executives to make decisions that could help them guide their organizations in more focused ways. In much the same way that a financial planner helps people understand their investments and how to make the most of their return, strategic planners can help companies set corporate priorities, focus the company’s energy and resources into potentially high ROI activities, and help to strengthen overall operations. Being able to have these skills and experience before learning strategic planning may make you a valuable asset to a team.‎

    The kind of people that are best suited for work that involves strategic planning are those people who display good analytical characteristics for business vision, have leadership confidence, are strong with data and numbers, are computer literate, and can communicate well. People in strategic planning roles usually work in analyzing and assessing business environments to come up with a strategic formulation to organize business units. To do this high-level work, they often are smart, detail-oriented, have agreeable personalities, and can get the job done. These people may also have a bachelor's or master’s degree in accounting, business, finance, or economics.‎

    You might know if learning strategic planning is right for you if you have enthusiasm for directing the level of change in a group, a team, a business, or a corporate organization. Learning about strategic planning can take on many facets, from understanding the basics of a more human resources focus for employee changes to a more technology-based focus for a company-wide change to digital transformation methods. Learning strategic planning can be a strong stepping stone to staying abreast of changes in business processes and practices. Strategic planning is a large field of opportunity for a creative, detail-focused, innovative individual to take, and if this is interesting to you, you may find this to be a rewarding new career path.‎

    Online Strategic Planning courses offer a convenient and flexible way to enhance your knowledge or learn new Strategic Planning skills. Choose from a wide range of Strategic Planning courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Strategic Planning, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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