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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • U

      University of Colorado System

      Electric Utilities Fundamentals and Future

      Skills you'll gain: Electrical Power, Energy and Utilities, Electric Power Systems, Electrical Equipment, Customer experience strategy (CX), Regulatory Compliance, Capacity Management, Emerging Technologies, Technology Strategies, Environmental Issue

      4.7
      Rating, 4.7 out of 5 stars
      ·
      715 reviews

      Beginner · Course · 1 - 3 Months

    • E

      Erasmus University Rotterdam

      Qualitative Comparative Analysis (QCA)

      Skills you'll gain: Qualitative Research, Research Design, Research Reports, Scientific Methods, Research, Research Methodologies, Social Sciences, Data Analysis Software

      4.8
      Rating, 4.8 out of 5 stars
      ·
      155 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Foundations of Virtual Instruction

      Skills you'll gain: Education Software and Technology, Virtual Environment, Learning Management Systems, Web Content Accessibility Guidelines, Digital Communications, Emerging Technologies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.5K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      American Psychological Association

      Psychology of Anxiety, Mood, Substance Use, and Addictive Behaviors

      Skills you'll gain: Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders, Clinical Psychology, Mental and Behavioral Health, Mental Health Therapies, Psychiatry, Psychological Evaluations, Mental Health, Psychotherapy, Behavioral Health, Cultural Diversity, Epidemiology, Psychiatric And Mental Health Nursing, Pharmacology, Neurology, Demography, Psychology, Pharmacotherapy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      170 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Speaking to inform: Discussing complex ideas with clear explanations and dynamic slides

      Skills you'll gain: Presentations, Public Speaking, Microsoft PowerPoint, Verbal Communication Skills, Communication, Storytelling, Constructive Feedback, Concision, Drive Engagement, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      428 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Maryland, College Park

      The Cycle: Management of Successful Arts and Cultural Organizations

      Skills you'll gain: Fundraising, Business Management, Organizational Strategy, Event Management, Governance, Stakeholder Engagement, Business Planning, Marketing, Strategic Marketing, Business Strategies, Growth Strategies, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      726 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Branding and Customer Experience

      Skills you'll gain: Customer experience strategy (CX), Branding, Brand Management, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Cross-Channel Marketing, Business Ethics, Cross-Functional Collaboration, Employee Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      525 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      DeepLearning.AI

      Build Better Generative Adversarial Networks (GANs)

      Skills you'll gain: Generative AI, PyTorch (Machine Learning Library), Data Ethics, Deep Learning, Machine Learning, Image Analysis, Artificial Neural Networks, Performance Testing, Machine Learning Algorithms

      4.7
      Rating, 4.7 out of 5 stars
      ·
      681 reviews

      Intermediate · Course · 1 - 4 Weeks

    • E

      Erasmus University Rotterdam

      Serious Gaming

      Skills you'll gain: Game Design, Persuasive Communication, Education and Training, Culture, Augmented and Virtual Reality (AR/VR), Research, Simulations, Psychology, Emerging Technologies, Social Sciences

      4.6
      Rating, 4.6 out of 5 stars
      ·
      369 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Groundwork for Success in Sales Development

      Skills you'll gain: Time Management, Growth Mindedness, Sales Development, Professional Development, Goal Setting, Prioritization, Collaboration, Personal Development, Teamwork, Performance Measurement, Constructive Feedback, Self-Awareness, Stress Management, Accountability

      4.5
      Rating, 4.5 out of 5 stars
      ·
      444 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universiteit Leiden

      The Cosmopolitan Medieval Arabic World

      Skills you'll gain: World History, Cultural Diversity, Political Sciences, Ancient History, European History, Social Sciences, Economics, Liberal Arts, Research, Science and Research

      4.8
      Rating, 4.8 out of 5 stars
      ·
      428 reviews

      Beginner · Course · 1 - 3 Months

    • É

      École Polytechnique Fédérale de Lausanne

      Economie du sol et de l'immobilier I

      Skills you'll gain: Real Estate, Property and Real Estate, Return On Investment, Business Valuation, Economics, Capital Budgeting, Investments, Market Dynamics, Price Negotiation, Financial Analysis, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      260 reviews

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular social media marketing courses

    • Electric Utilities Fundamentals and Future: University of Colorado System
    • Qualitative Comparative Analysis (QCA): Erasmus University Rotterdam
    • Foundations of Virtual Instruction : University of California, Irvine
    • Psychology of Anxiety, Mood, Substance Use, and Addictive Behaviors: American Psychological Association
    • Speaking to inform: Discussing complex ideas with clear explanations and dynamic slides: University of Washington
    • The Cycle: Management of Successful Arts and Cultural Organizations: University of Maryland, College Park
    • Branding and Customer Experience: IE Business School
    • Build Better Generative Adversarial Networks (GANs): DeepLearning.AI
    • Serious Gaming: Erasmus University Rotterdam
    • Groundwork for Success in Sales Development: Salesforce

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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