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    Results for "marketing"

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Strategic Communication Campaigns

      Skills you'll gain: Strategic Communication, Communication Planning, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Media Strategy, Brand Management, Public Relations, Brand Strategy, Paid media, Social Media Campaigns, Earned Media, Communication Strategies, Integrated Marketing Communications, Program Evaluation, Content Performance Analysis, Owned Media

      4.7
      Rating, 4.7 out of 5 stars
      ·
      37 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Institut Mines-Télécom

      Digital Business

      Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Process Analysis, Digital Transformation, Performance Analysis, Business Metrics, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Transformation, Digital Assets, Business Planning, Marketing Management, Business Valuation, Entrepreneurship, Technology Strategies, Business Technologies, Emerging Technologies, Law, Regulation, and Compliance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      176 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Requerimientos, planeación, ejecución y medición de estrategias para redes sociales

      Skills you'll gain: Social Media Strategy, Social Media, Social Media Marketing, Social Media Campaigns, Content Marketing, Marketing Strategies, Strategic Communication, Campaign Management, Plan Execution, Content Creation, Performance Measurement, Customer Engagement, Communication Strategies, Goal Setting

      4.5
      Rating, 4.5 out of 5 stars
      ·
      523 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Introduction to Tech Sales

      Skills you'll gain: Technical Sales, Sales Presentation, Solution Selling, B2B Sales, Consultative Approaches, Customer Relationship Building, Sales Process, Return On Investment, Stakeholder Engagement, Value Propositions, Customer Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      70 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      LearnKartS

      Salesforce Admin Certification

      Skills you'll gain: Dashboard, Salesforce, Customer Relationship Management, Data Management, Sales Process, Data Visualization, Business Process Automation, Salesforce Development, User Accounts, Application Deployment, End User Training and Support, Ad Hoc Reporting, Collaborative Software, Workflow Management, Cloud Computing, Sales Management, Security Management, Customer Relationship Management (CRM) Software, Business Reporting, Lead Generation

      3.8
      Rating, 3.8 out of 5 stars
      ·
      43 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Designing for User Experience

      Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Persona (User Experience), Design Research, Design Thinking, User Centered Design, Wireframing, Usability Testing, Prototyping, Innovation, Creativity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      75 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Pesquisa de Mercado e a Gestão Estratégica de Marketing

      Skills you'll gain: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing

      5
      Rating, 5 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Copywriting with ChatGPT: Produce Compelling Copy That Sells

      Skills you'll gain: Copywriting, User Research, Target Audience, Customer Insights, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Marketing Collateral, Target Market, Content Creation, Value Propositions, Product Knowledge, Editing, Brand Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      59 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      H

      Howard University

      Introduction to Information Systems for Business

      Skills you'll gain: Design Thinking, Business Software, Information Systems, Cloud Computing, Business Systems, Cloud Solutions, Business Technologies, Cloud Computing Architecture, Cloud Security, Virtualization, Digital Transformation, Cloud Services, Management Information Systems, Product Design, Business Solutions, Information Technology, Cloud Infrastructure, Enterprise Resource Planning, Customer Insights, User Centered Design

      4.8
      Rating, 4.8 out of 5 stars
      ·
      55 reviews

      Intermediate · Specialization · 1 - 3 Months

    • C

      Coursera Project Network

      Gemini for Beginners: Develop a Social Media Marketing Plan

      Skills you'll gain: Timelines, Calendar Management, Scheduling, Google Sheets, Project Management Software, Social Media Marketing, Team Management, Content Creation, Social Media Strategy, Artificial Intelligence

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      AI-Enhanced Copywriting: SurferSEO, Upword and Anyword

      Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Web Content, Productivity Software, Brand Awareness, Marketing Automation, Generative AI

      4
      Rating, 4 out of 5 stars
      ·
      48 reviews

      Beginner · Course · 1 - 4 Weeks

    • E

      ESCP Business School

      Doing Business in Europe

      Skills you'll gain: Cultural Diversity, Supply Chain Management, Business Strategy, Retail Store Operations, Business Development, Business Economics, Global Marketing, Market Dynamics, Innovation, Negotiation, Investments, Digital Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      135 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to marketing

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    1…626364…164

    In summary, here are 10 of our most popular marketing courses

    • Strategic Communication Campaigns: University of Colorado Boulder
    • Digital Business: Institut Mines-Télécom
    • Requerimientos, planeación, ejecución y medición de estrategias para redes sociales: Tecnológico de Monterrey
    • Introduction to Tech Sales: Coursera Instructor Network
    • Salesforce Admin Certification: LearnKartS
    • Designing for User Experience: Microsoft
    • Pesquisa de Mercado e a Gestão Estratégica de Marketing: Fundação Instituto de Administração
    • Copywriting with ChatGPT: Produce Compelling Copy That Sells: Coursera Project Network
    • Introduction to Information Systems for Business: Howard University
    • Gemini for Beginners: Develop a Social Media Marketing Plan: Coursera Project Network

    Frequently Asked Questions about Marketing

    Marketing courses on Coursera are designed to equip you with a wide array of skills critical to navigating the dynamic marketing landscape:

    • Core concepts in digital marketing, including SEO, social media, and content marketing
    • Strategic tools and frameworks for marketing analysis and decision-making
    • Techniques for crafting compelling branding strategies
    • Insights into consumer behavior and market research methodologies
    • Practical applications of marketing automation and customer relationship management (CRM) tools
    • Skills to evaluate and utilize emerging marketing technologies
    • Ethical and sustainable marketing practices ‎

    Marketing courses on Coursera can accommodate learners at all levels, so no prior experience is necessary:

    • Beginners can start with introductory courses that provide a solid foundation in basic marketing principles.
    • Intermediate learners can focus on specific marketing channels or techniques.
    • Advanced professionals might cover courses that explore complex marketing strategies, analytics, and leadership in marketing.‎

    Coursera collaborates with esteemed organizations and universities to offer a range of marketing certifications and credentials:

    • Professional certificates in areas such as digital marketing and marketing analytics.
    • Course-specific certificates that focus on specialized topics within marketing.
    • Certifications in partnership with well-known academic and industry leaders.‎

    Skills acquired from Coursera’s marketing courses can lead to diverse and exciting career opportunities:

    • Marketing Coordinator or Manager, driving the strategy and execution of marketing campaigns
    • Content Strategist, developing engaging content aligned with business goals
    • SEO Specialist, optimizing web content to increase traffic and engagement
    • Digital Marketing Analyst, using data to refine marketing strategies
    • Brand Manager, stewarding a brand to maintain and grow its presence in the market‎
    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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