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    • Digital Transformation

    Digital Transformation Courses Online

    Understand digital transformation strategies for business innovation. Learn to leverage digital technologies to improve processes, products, and customer experiences.

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    Explore the Digital Transformation Course Catalog

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      439 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      EIT Digital

      Innovation & Entrepreneurship - From Design Thinking to Funding

      Skills you'll gain: Business Modeling, Design Thinking, Innovation, Entrepreneurship, Business Strategy, Customer Insights, Market Opportunities, Product Management, Creativity, Product Development, Value Propositions, Fundraising

      4.7
      Rating, 4.7 out of 5 stars
      ·
      151 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IIMA - IIM Ahmedabad

      Transforming Life and Organizations in the Digital Age

      Skills you'll gain: Digital Transformation, Innovation, Business Transformation, Organizational Strategy, Artificial Intelligence, Technology Strategies, Organizational Change, Industrial and Organizational Psychology, Human Learning, Decision Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      29 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Gestión de redes sociales

      Skills you'll gain: Social Media Management, Social Media Content, Content Creation, Content Performance Analysis, Social Media Marketing, Social Media Campaigns, Instagram, Content Management, Social Media Strategy, Drive Engagement, Facebook, Brand Management, Brand Awareness, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      692 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      An Introduction to Accessibility and Inclusive Design

      Skills you'll gain: Disabilities, Web Content Accessibility Guidelines, Education and Training, Multimedia, Hypertext Markup Language (HTML), Instructional Design, Visual Impairment Education, Diversity Awareness, Law, Regulation, and Compliance, Advocacy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      238 reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universidad de los Andes

      Introducción a la inteligencia artificial contemporánea

      Skills you'll gain: Artificial Intelligence, Image Analysis, Reinforcement Learning, Computer Vision, Machine Learning, Semantic Web, Natural Language Processing, Embedded Systems, Supervised Learning, Deep Learning, Algorithms, Ethical Standards And Conduct

      4.6
      Rating, 4.6 out of 5 stars
      ·
      288 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Engagement & Nurture Marketing Strategies

      Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Target Market, Customer Engagement, Content Creation, Lead Generation, Multimedia

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      FinTech Foundations and Overview

      Skills you'll gain: FinTech, Financial Services, Banking Services, Banking, Mobile Banking, Analytics, Emerging Technologies, Finance, Payment Systems, Blockchain, Consumer Lending, Business Strategies, Entrepreneurship, Big Data, Digital Assets, Innovation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      533 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Use WordPress to Create a Blog for your Business

      Skills you'll gain: WordPress, Blogs, Content Management Systems, Web Content, Editing, Business Writing, Content Creation, User Accounts, E-Commerce

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.6K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      322 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera

      Empowering and Transforming Your Organization with GenAI

      Skills you'll gain: Business Transformation, Business Communication, Communication, Internal Communications, Employee Training, Organizational Effectiveness, Organizational Strategy, Workforce Development, Stakeholder Engagement, Business Leadership, Digital Transformation, Change Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IIMA - IIM Ahmedabad

      Strategy and Game Theory for Management

      Skills you'll gain: Game Theory, Behavioral Economics, Business Strategy, Strategic Decision-Making, Complex Problem Solving, Business Leadership, Market Dynamics, Organizational Change, Economics, Digital Media Strategy, Market Opportunities, Mergers & Acquisitions, Advertising, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      103 reviews

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular digital transformation courses

    • Marketing analytics: Know your customers: Macquarie University
    • Innovation & Entrepreneurship - From Design Thinking to Funding: EIT Digital
    • Transforming Life and Organizations in the Digital Age: IIMA - IIM Ahmedabad
    • Gestión de redes sociales: Meta
    • An Introduction to Accessibility and Inclusive Design: University of Illinois Urbana-Champaign
    • Introducción a la inteligencia artificial contemporánea: Universidad de los Andes
    • Engagement & Nurture Marketing Strategies: Northwestern University
    • FinTech Foundations and Overview: The Hong Kong University of Science and Technology
    • Use WordPress to Create a Blog for your Business: Coursera Project Network
    • Storytelling in Branding and Content Marketing : IE Business School

    Frequently Asked Questions about Digital Transformation

    Coursera’s Digital Transformation courses offer learners the opportunity to develop a comprehensive understanding of how digital technologies can be leveraged to drive major changes in business models and processes:

    • Fundamentals of digital transformation, including the integration of digital technology into all areas of a business.
    • Strategies for leading digital innovation and cultural change within organizations.
    • Techniques for analyzing current business operations and identifying opportunities for digital enhancement.
    • Knowledge of emerging digital technologies such as artificial intelligence (AI), the Internet of Things (IoT), and blockchain, and their applications in business.
    • Best practices for managing digital projects, including agile methodologies and user-centered design.
    • Understanding of data-driven decision-making and the use of analytics in strategic planning.‎

    Digital Transformation courses on Coursera are designed to be accessible for both technical and non-technical professionals:

    • Beginners in the field of digital technology or business management can start with introductory courses that provide a basic understanding of digital transformation principles.
    • Those with some experience in specific business or technical roles can deepen their understanding of how digital technologies impact their areas of expertise.
    • Advanced professionals can focus on strategic implementation and leadership aspects of digital transformation.‎

    Upon completing Digital Transformation courses, learners can earn credentials that may support their career development:

    • Professional certificates that may demonstrate a foundational understanding and skills in driving digital change.
    • Specializations that explore specific technologies or strategic aspects of digital transformation, enhancing both knowledge and practical application skills.
    • Certificates that can be indicative of proficiency in managing and implementing digital transformation initiatives.‎

    Acquiring skills in digital transformation can open doors to a variety of roles across industries:

    • Digital Transformation Consultant, advising companies on how to integrate digital technologies.
    • Chief Digital Officer, leading digital strategies and innovations at the executive level.
    • Innovation Manager, driving new digital projects and initiatives within a company.
    • Business Analyst, mapping out the impact of digital changes on business processes.
    • Project Manager, overseeing the implementation of digital technologies in various projects.‎

    Looking to enhance your team's Digital Transformation skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our Digital Transformation training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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