• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Strategy

    Brand Strategy Courses Online

    Learn brand strategy for building strong brands. Understand brand positioning, messaging, and identity development.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Demand management: Breaking down today’s commercial silos

      Skills you'll gain: Revenue Management, Hospitality Management, Digital Marketing, Data-Driven Decision-Making, Demand Generation, Hotel Operations, Asset Management, Marketing, Customer Demand Planning, Forecasting, Business Valuation, Return On Investment

      4.8
      Rating, 4.8 out of 5 stars
      ·
      362 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Developing Innovative Ideas for Product Leaders

      Skills you'll gain: New Product Development, Innovation, Market Opportunities, Ideation, Entrepreneurship, Product Management, Corporate Strategy, Customer Analysis, Competitive Analysis, Market Analysis, Target Market, Business, Market Dynamics, Value Propositions, Decision Making

      4.4
      Rating, 4.4 out of 5 stars
      ·
      216 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introducción al Marketing

      Skills you'll gain: Branding, Brand Strategy, Strategic Marketing, Marketing, Consumer Behaviour, Go To Market Strategy, Marketing Strategies, Customer Insights, Marketing Communications, Customer experience strategy (CX), Market Dynamics, E-Commerce

      4.8
      Rating, 4.8 out of 5 stars
      ·
      271 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Institute for the Future

      Simulation Skills: This is Your Brain on the Future

      Skills you'll gain: Visionary, Strategic Thinking, Creative Thinking, Simulations, Virtual Reality, Empathy, Personal Development, Innovation, Adaptability, Self-Awareness, Decision Making, Storytelling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      416 reviews

      Beginner · Course · 1 - 4 Weeks

    • W

      Wesleyan University

      Career Decisions: From Insight to Impact

      Skills you'll gain: Decision Making, Professional Development, Self-Awareness, Personal Development, Creative Thinking, Human Centered Design, Strategic Thinking, Psychology, Relationship Building, Social Sciences, Cultural Diversity, Dealing With Ambiguity, Adaptability, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      378 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Investment Strategies and Portfolio Analysis

      Skills you'll gain: Portfolio Management, Investment Management, Performance Measurement, Performance Analysis, Return On Investment, Investments, Financial Market, Financial Analysis, Risk Analysis, Benchmarking

      4.2
      Rating, 4.2 out of 5 stars
      ·
      274 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Introducción al mundo de las negociaciones

      Skills you'll gain: Negotiation, Verbal Communication Skills, Communication, Interpersonal Communications, Active Listening, Leadership, Relationship Building, Ethical Standards And Conduct, Conflict Management, Strategic Thinking, Cultural Diversity, Global Marketing, Emerging Technologies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      747 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Corporate Governance

      Skills you'll gain: Governance, Stakeholder Engagement, Compliance Management, Risk Management, Business Ethics, Stakeholder Management, Corporate Strategy, Corporate Communications, Environmental Social And Corporate Governance (ESG), Organizational Structure, Accountability, Financial Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      201 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Product Management: Initial Product Strategy and Plan

      Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Agile Product Development, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      131 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Proceso de gestión de marca estratégico

      Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Customer experience strategy (CX), Strategic Marketing, Marketing Management, Performance Measurement, Consumer Behaviour, Communication Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Strategic Technology Management

      Skills you'll gain: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Design Thinking, Product Lifecycle Management, New Product Development, Technical Management, Business Transformation, Product Development, Customer Insights, Organizational Strategy, Service Design, Technology Roadmaps, Business Strategy, Customer experience strategy (CX), Cross-Functional Team Leadership, Team Leadership, Organizational Effectiveness

      4.8
      Rating, 4.8 out of 5 stars
      ·
      108 reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      University of Michigan

      Leading for Equity, Diversity and Inclusion in Higher Education

      Skills you'll gain: Higher Education, Diversity Equity and Inclusion Initiatives, Leadership, Strategic Planning, Initiative and Leadership, Cultural Diversity, Social Justice, Cultural Responsiveness, Accountability, Advocacy, Collaboration, Creative Thinking, Ethical Standards And Conduct

      4.6
      Rating, 4.6 out of 5 stars
      ·
      296 reviews

      Intermediate · Course · 1 - 3 Months

    Brand Strategy learners also search

    Strategy
    Brand Management
    Competitive Strategy
    Pricing Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    1…464748…225

    In summary, here are 10 of our most popular brand strategy courses

    • Demand management: Breaking down today’s commercial silos: ESSEC Business School
    • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park
    • Introducción al Marketing: University of Pennsylvania
    • Simulation Skills: This is Your Brain on the Future: Institute for the Future
    • Career Decisions: From Insight to Impact: Wesleyan University
    • Investment Strategies and Portfolio Analysis: Rice University
    • Introducción al mundo de las negociaciones: Universidad Nacional Autónoma de México
    • Corporate Governance: Coursera Instructor Network
    • Product Management: Initial Product Strategy and Plan: SkillUp EdTech
    • Proceso de gestión de marca estratégico: Tecnológico de Monterrey

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok