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    • Customer Experience

    Customer Experience Courses Online

    Master customer experience (CX) strategies for enhancing satisfaction and loyalty. Learn to design and manage positive customer interactions.

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    Explore the Customer Experience Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      Zielsetzung für eine Facebook Werbekampagne

      Skills you'll gain: Facebook, Social Media, Social Media Marketing, Social Media Campaigns, Marketing Budgets, Advertising Campaigns, Social Media Content, Social Media Strategy, Digital Advertising, Marketing, Customer Engagement

      Intermediate · Guided Project · Less Than 2 Hours

    • F

      Fundação Instituto de Administração

      Fundamentals of Marketing

      Skills you'll gain: Value Propositions, Promotional Strategies, Marketing, Marketing Management, Target Market, Strategic Marketing, Marketing Channel, Product Marketing, Market Share, Marketing Strategies, Product Strategy, Market Dynamics, Consumer Behaviour, Product Lifecycle Management

      Beginner · Course · 1 - 3 Months

    • G

      Google Cloud

      Getting Started with Vertex AI Gemini 1.5 Flash

      Skills you'll gain: Generative AI, Google Cloud Platform, Data Analysis, Image Analysis, Data Processing, Text Mining, Artificial Intelligence

      Beginner · Project · Less Than 2 Hours

    • F

      Fundação Instituto de Administração

      Strategic Marketing

      Skills you'll gain: Marketing Planning, Strategic Marketing, Global Marketing, Business-To-Consumer, Marketing, Business Strategy, Marketing Strategy and Techniques, Value Propositions, B2B Sales, Business Ethics, Customer experience strategy (CX), Customer Analysis, Customer Insights, Market Research

      Intermediate · Course · 1 - 3 Months

    • P

      Packt

      Create a Dark Moody Atmospheric 2D Game with Unity and C#

      Skills you'll gain: Unity Engine, Game Design, Video Game Development, User Interface (UI), Animations, Debugging, Augmented and Virtual Reality (AR/VR), C# (Programming Language), User Interface (UI) Design, Scripting, Software Installation

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Einführung in Facebook Audience Insights

      Skills you'll gain: Advertising Campaigns, Target Audience, Facebook, Online Advertising, Marketing Strategies, Social Media, Marketing Analytics, Customer Insights, Social Media Marketing, Marketing Budgets

      Intermediate · Guided Project · Less Than 2 Hours

    • P

      Packt

      Specflow and Cucumber for .NET Developers - The Master Guide

      Skills you'll gain: Gherkin (Scripting Language), Cucumber (Software), Behavior-Driven Development, .NET Framework, Test Driven Development (TDD), Test Case, User Story, Scenario Testing, Test Automation, Microsoft Visual Studio, C# (Programming Language), Acceptance Testing

      Beginner · Course · 3 - 6 Months

    • C

      Coursera Project Network

      Canvas de propuesta de valor con Miro

      Skills you'll gain: Value Propositions, Collaborative Software, Business Modeling, Project Design, Customer experience strategy (CX), Virtual Teams

      Beginner · Guided Project · Less Than 2 Hours

    • H

      H2O.ai

      H2O Cloud AI Developer Services

      Skills you'll gain: Large Language Modeling, Image Analysis, Cloud Services, Applied Machine Learning, Computer Vision, MLOps (Machine Learning Operations), Artificial Intelligence, Natural Language Processing, Document Management, Software Development Tools, Data Integration, Deep Learning

      Intermediate · Course · 1 - 3 Months

    • P

      Packt

      Unreal Engine 5 - Endless Runner

      Skills you'll gain: Unreal Engine, Video Game Development, Animation and Game Design, Game Design, Virtual Environment, Augmented and Virtual Reality (AR/VR), Software Installation, User Interface (UI), Computer Graphic Techniques, Artificial Intelligence, Debugging

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      Looker Studio Pro Essentials - Português Brasileiro

      Skills you'll gain: Looker (Software), Collaborative Software, User Accounts, Security Controls, Business Reporting, Role-Based Access Control (RBAC), Scheduling, Data Visualization Software, Customer Support, Data Sharing, Administration, Auditing

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      P

      Packt

      Advanced Modeling Techniques and Detailed Prop Creation

      Skills you'll gain: 3D Modeling, Unreal Engine, Video Game Development, Game Design, Computer Graphics, Computer Graphic Techniques

      Intermediate · Course · 1 - 3 Months

    Customer Experience learners also search

    User Experience
    Beginner User Experience
    User Experience Projects
    Advanced User Experience
    UX Design
    UI
    Beginner UX Design
    Information Design
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    In summary, here are 10 of our most popular customer experience courses

    • Zielsetzung für eine Facebook Werbekampagne: Coursera Project Network
    • Fundamentals of Marketing: Fundação Instituto de Administração
    • Getting Started with Vertex AI Gemini 1.5 Flash: Google Cloud
    • Strategic Marketing: Fundação Instituto de Administração
    • Create a Dark Moody Atmospheric 2D Game with Unity and C#: Packt
    • Einführung in Facebook Audience Insights: Coursera Project Network
    • Specflow and Cucumber for .NET Developers - The Master Guide: Packt
    • Canvas de propuesta de valor con Miro: Coursera Project Network
    • H2O Cloud AI Developer Services: H2O.ai
    • Unreal Engine 5 - Endless Runner: Packt

    Frequently Asked Questions about Customer Experience

    Customer experience is the overall impression your customers derive from all of their engagements with your company over time. This concept has evolved over the years, particularly with the advent of digital products and the closely-related field of user experience (UX). In fact, customer experience is often referred to as “CX” now, implicitly acknowledging the central importance of a digital app’s usability and user interface to customers’ overall perceptions of a company.

    However, customer experience typically means more than just UX. Customer experience is a holistic concept that encompasses the cumulative impression left by your product as well as your people, including sales and customer support staff. In this sense, it overlaps with the concept of brand identity - and, like successful brand management, improving customer experience relies on user research and surveys to get a better sense of exactly how your company is seen.

    While customer experience can mean different things to different companies depending on the products and services they offer, it is ultimately about building relationships. Whether that relationship is delivered through an app interface or a helpful tech support professional, the goal of customer experience is for your customers to feel that their interactions with your company are satisfying and rewarding.‎

    Because customer experience can mean different things in different industries, customer experience experts may have significantly different educational and career pathways. In the tech world, insights into CX are valued in UX or user interface (UI) designers on product experience teams. In fact, some companies may specifically hire CX designers who specialize in seeing the big picture created by interactions with UX/UI and the company’s overall brand and customer service.

    A customer experience background is also highly relevant for sales and service management careers in all industries, regardless of whether digital or physical products or services are being provided. Sales managers supervise the customer-facing sales teams of an organization, and may also be responsible for ongoing customer support and service. While their responsibilities include many other areas of setting budgets and overall sales strategies and goals, the creation of a sales experience that leaves customers with a positive impression is a critical part of their job.

    According to the Bureau of Labor Statistics, sales managers earned a median annual salary of $126,640 as of May 2019, a testament to the high value of this role.‎

    Absolutely. Whether your goal is designing apps that delight users or customer service journeys that reassure, Coursera offers courses and Specializations to meet your needs. You can learn about customer experience as well as related topics such as user experience research and design, brand management, and even the psychology of human needs that underlies customer relationships. And, with the opportunity to learn remotely from highly-ranked schools like the University of Michigan, the University of Virginia, IE Business School, and London Business School, Coursera aims to provide all of its learners with a rewarding education at a significantly lower price than on-campus students.‎

    Because customer experience crosses multiple disciplines, it helps to have a firm grasp of the basics in relevant fields like marketing, customer service, and sales, although it's not required for most beginner-level courses. Working in customer experience requires you to act as an enthusiastic agent of change within an organization. So, you should already have a passion for driving business growth and helping to create next-level customer interactions. Additionally, working in the customer experience arena typically requires collecting and analyzing data to leverage its insights to create a view of the customer, map the customer journey, and strategize how to improve the process.‎

    To thrive in customer experience roles, you should have a strong business background along with stellar communication skills and the ability to build relationships with external stakeholders and across inter-departmental teams. The ideal person will have the skills needed to create a customer-focused culture, adapt to a fast-paced environment, and a drive to build dynamic brand-customer interactions. While these roles typically draw on a variety of areas, including marketing and sales, the work incorporates many different departments and an innate sense of the importance of the impression that brands make on their customers throughout every part of the customer journey.‎

    If you're interested in playing an active role in designing the interactions that customers have with a brand and excited to work with cross-functional teams to help an organization better understand and meet the needs of its customers, then learning customer experience might be the right path for you. Ultimately, working within customer experience makes you an agent of change within your company. You'll be tackling big picture ideas as well as tiny details that determine whether an experience is positive or negative, along with data to derive key insights and help create the framework for improvements. Learning customer experience prepares you for a variety of roles within an exciting, growing field.‎

    Online Customer Experience courses offer a convenient and flexible way to enhance your knowledge or learn new Customer Experience skills. Choose from a wide range of Customer Experience courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Customer Experience, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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