What skills can I learn in marketing courses on Coursera?

Marketing courses on Coursera are designed to equip you with a wide array of skills critical to navigating the dynamic marketing landscape: Core concepts in digital marketing , including SEO , social media , and content marketing Strategic tools and frameworks for marketing analysis and decision-making Techniques for crafting compelling branding strategies Insights into consumer behavior and market research methodologies Practical applications of marketing automation and customer relationship management (CRM) tools Skills to evaluate and utilize emerging marketing technologies Ethical and sustainable marketing practices

Do I need prior experience in marketing to start these courses?

Marketing courses on Coursera can accommodate learners at all levels, so no prior experience is necessary: Beginners can start with introductory courses that provide a solid foundation in basic marketing principles. Intermediate learners can focus on specific marketing channels or techniques. Advanced professionals might cover courses that explore complex marketing strategies, analytics, and leadership in marketing.

What marketing certifications and credentials are available?

Coursera collaborates with esteemed organizations and universities to offer a range of marketing certifications and credentials: Professional certificates in areas such as digital marketing and marketing analytics. Course-specific certificates that focus on specialized topics within marketing. Certifications in partnership with well-known academic and industry leaders.

What career opportunities are available with skills in marketing?

Skills acquired from Coursera’s marketing courses can lead to diverse and exciting career opportunities: Marketing Coordinator or Manager, driving the strategy and execution of marketing campaigns Content Strategist, developing engaging content aligned with business goals SEO Specialist, optimizing web content to increase traffic and engagement Digital Marketing Analyst, using data to refine marketing strategies Brand Manager, stewarding a brand to maintain and grow its presence in the market

Top Marketing Courses - Learn Marketing Online

Skip to search results

Filter by

Subject
Required

Business(1,451)

Computer Science(181)

Data Science(101)

Information Technology(57)

Language
Required

The language used throughout the course, in both instruction and assessments.

English(1,259)

Spanish(737)

French(615)

Arabic(581)

Learning Product
Required

Guided Projects(571)

Build job-relevant skills in under 2 hours with hands-on tutorials.

Courses(1,088)

Learn from top instructors with graded assignments, videos, and discussion forums.

Projects(2)

Learn a new tool or skill in an interactive, hands-on environment.

Specializations(175)

Get in-depth knowledge of a subject by completing a series of courses and projects.

Professional Certificates(43)

Earn career credentials from industry leaders that demonstrate your expertise.

MasterTrack® Certificates(2)

Earn career credentials while taking courses that count towards your Master’s degree.

Degrees(15)

Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.

Graduate Certificates(13)

Earn a university-issued career credential in a flexible, interactive format.

University Certificates(3)

Graduate level learning within reach.

Level
Required

Beginner(1,315)

Intermediate(403)

Advanced(19)

Mixed(142)

Duration
Required

Less Than 2 Hours(573)

1-4 Weeks(679)

1-3 Months(450)

3-6 Months(173)

6-12 Months(18)

1-4 Years(15)

Skills
Required

Marketing(342)

Social Media Marketing(312)

Market Analysis(309)

Social Media(297)

Subtitles
Required

English(1,365)

Spanish(797)

French(681)

Arabic(638)

Educator
Required

Coursera Project Network(573)

Coursera Instructor Network(93)

Fundação Instituto de Administração(62)

University of Colorado Boulder(55)

Results for "marketing"

Status: Free
Coursera Project Network
Create an A/B web page marketing test with Google Optimize
Skills you'll gain: A/B Testing, Google Analytics, Web Analytics, User Experience, Web Content, Target Audience, Marketing Effectiveness, Goal Setting, Content Development and Management
4.4
Rating, 4.4 out of 5 stars
107 reviews
Beginner · Guided Project · Less Than 2 Hours
UNSW Sydney (The University of New South Wales)
Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences
Skills you'll gain: Storytelling, User Experience Design, Content Creation, Storyboarding, Multimedia, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Design Research, Creativity, Emerging Technologies, Qualitative Research
4.7
Rating, 4.7 out of 5 stars
932 reviews
Mixed · Course · 1 - 3 Months
Status: Free
Coursera Project Network
Use Canva to Design Digital Course Collateral
Skills you'll gain: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Creative Design
4.6
Rating, 4.6 out of 5 stars
1.5K reviews
Advanced · Guided Project · Less Than 2 Hours
Status: Free
Coursera Project Network
Einführung in Marketing Design mit Canva
Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Marketing Design, Social Media, Content Creation, Graphic Design, Creative Design, Brand Awareness, Color Theory, Branding
Beginner · Guided Project · Less Than 2 Hours
Status: New
Coursera Instructor Network
GenAI for Social Media and Influencer Marketing
Skills you'll gain: Social Media Campaigns, AI Personalization, Social Media Marketing, Generative AI, Trend Analysis, Social Media, Canva (Software), Instagram, Social Media Content, Social Media Strategy, Market Trend, Content Creation, TikTok, Drive Engagement, ChatGPT, Prompt Engineering, Marketing, Automation, Customer Engagement, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks
Status: Free Trial
University of Washington
Business English: Making Presentations
Skills you'll gain: Presentations, Sales Presentation, Persuasive Communication, Microsoft PowerPoint, Public Speaking, Verbal Communication Skills, Data Visualization, Business Communication, Marketing Materials, English Language
4.8
Rating, 4.8 out of 5 stars
761 reviews
Intermediate · Course · 1 - 4 Weeks
Status: Free Trial
ESSEC Business School
The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy
Skills you'll gain: Revenue Management, Forecasting, Budgeting, Hospitality, Financial Forecasting, Hotel Operations, Strategic Marketing, Target Market, Market Dynamics, Consumer Behaviour, Competitive Analysis, Data-Driven Decision-Making
4.6
Rating, 4.6 out of 5 stars
1.1K reviews
Mixed · Course · 1 - 4 Weeks
University of Maryland, College Park
The Cycle: Management of Successful Arts and Cultural Organizations
Skills you'll gain: Fundraising, Business Management, Organizational Strategy, Event Management, Governance, Stakeholder Engagement, Business Planning, Marketing, Strategic Marketing, Business Strategies, Growth Strategies, Customer Engagement
4.8
Rating, 4.8 out of 5 stars
722 reviews
Beginner · Course · 1 - 3 Months
Status: Free Trial
Advancing Women in Tech
The Business of Product Management I
Skills you'll gain: Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Product Lifecycle Management, Competitive Analysis, Customer experience strategy (CX), Customer Insights, Innovation, Persuasive Communication, Market Analysis
4.5
Rating, 4.5 out of 5 stars
794 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Illinois Urbana-Champaign
Corporate Strategy
Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Business Strategies, Global Marketing, Strategic Thinking, Strategic Planning, Organizational Strategy, Governance, Strategic Partnership, Business Ethics, Value Propositions, New Business Development, International Finance
Build toward a degree
4.7
Rating, 4.7 out of 5 stars
1.1K reviews
Intermediate · Course · 1 - 3 Months
Universiteit Leiden
Political Economy of Institutions and Development
Skills you'll gain: Political Sciences, International Relations, Socioeconomics, Social Sciences, Economic Development, Governance, Policty Analysis, Research, and Development, Economics, Global Marketing, Cultural Diversity, Data Collection
4.7
Rating, 4.7 out of 5 stars
374 reviews
Beginner · Course · 1 - 3 Months
Status: Free
Coursera Project Network
Use Canva to Create Desktop and Mobile-friendly Web Pages.
Skills you'll gain: Canva (Software), Web Design and Development, Web Applications, Web Content, Digital Publishing, Graphic and Visual Design Software, Visual Design, User Accounts
4.5
Rating, 4.5 out of 5 stars
1.4K reviews
Beginner · Guided Project · Less Than 2 Hours

Searches related to marketing

marketing digital

marketing analytics

marketing strategy

marketing digital e e-commerce do google

marketing management

marketing strategy for engineers and technologists

marketing automation

marketing de performance

1…36 37 38…160

In summary, here are 10 of our most popular marketing courses

Create an A/B web page marketing test with Google Optimize: Coursera Project Network
Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences: UNSW Sydney (The University of New South Wales)
Use Canva to Design Digital Course Collateral: Coursera Project Network
Einführung in Marketing Design mit Canva: Coursera Project Network
GenAI for Social Media and Influencer Marketing: Coursera Instructor Network
Business English: Making Presentations: University of Washington
The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy: ESSEC Business School
The Cycle: Management of Successful Arts and Cultural Organizations: University of Maryland, College Park
The Business of Product Management I: Advancing Women in Tech
Corporate Strategy: University of Illinois Urbana-Champaign