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    • Content Writing

    Content Writing Courses

    Content writing courses can help you learn how to create clear, engaging, and informative written material for blogs, websites, marketing, and more.

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    Find the Best Content Writing Course for Your Goals

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      ChatGPT + Zapier: AI-Powered Email Mastery

      Skills you'll gain: Prompt Engineering, ChatGPT, Productivity, Microsoft Power Automate/Flow, Calendar Management, Organizational Skills, Gmail, Generative AI, Artificial Intelligence, Large Language Modeling, HubSpot CRM, Business Process Automation, Google Sheets, Google Workspace, Data Integration, Automation, Creative Thinking, Ingenuity, Google Docs, Workflow Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.9K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      High-Impact Business Writing

      Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Prompt Engineering

      Skills you'll gain: Prompt Engineering, ChatGPT, Ideation, Verification And Validation, Data Validation, Data Presentation, Productivity, Document Management, Generative AI, Artificial Intelligence, Large Language Modeling, Risk Management Framework, Microsoft Excel, Creative Thinking, Ingenuity, Brainstorming, Problem Solving, Data Ethics, Data Analysis, Information Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Search Engine Optimization (SEO)

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Creation, Social Media Strategy, Competitive Analysis, Target Audience, Client Services, Content Marketing, Peer Review, Social Media Marketing, Consumer Behaviour, Google Analytics, Presentations, Marketing, Forecasting, Digital Marketing, Expectation Management, Content Strategy, User Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13K reviews

      Beginner · Specialization · 3 - 6 Months

    • M

      Michigan State University

      Write A Feature Length Screenplay For Film Or Television

      Skills you'll gain: Storyboarding, Writing, Writing and Editing, Storytelling, Peer Review

      4.6
      Rating, 4.6 out of 5 stars
      ·
      278 reviews

      Beginner · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Effective Communication: Writing, Design, and Presentation

      Skills you'll gain: Business Writing, Presentations, Peer Review, Graphic Design, Graphic and Visual Design, Business Correspondence, Public Speaking, Business Communication, Graphic and Visual Design Software, Verbal Communication Skills, Design, Visual Design, Storytelling, Writing, Organizational Skills, Project Design, Concision, Writing and Editing, Proofreading, Drive Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Writing and Editing: Structure and Organization

      Skills you'll gain: Writing and Editing, Editing, Writing, Organizational Skills, Productivity, Time Management, Content Creation, Lifelong Learning, Professional Development, Critical Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      553 reviews

      Beginner · Course · 1 - 4 Weeks

    • O

      O.P. Jindal Global University

      Introduction to Academic Writing

      Skills you'll gain: Writing, Writing and Editing, Research, Journals, Policy Analysis, Research Design, Content Creation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      126 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Cape Town

      Writing your World: Finding yourself in the academic space

      Skills you'll gain: Writing, Culture, Liberal Arts, Editing, Cultural Diversity, Peer Review, Proofreading, Research, Sociology, Style Guides, Creativity, Student Engagement, Learning Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      257 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      321 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Social Media Management

      Skills you'll gain: Social Media Management, Content Creation, Instagram, Social Media Marketing, Social Media Strategy, Facebook, Generative AI Agents, Content Performance Analysis, Branding, Content Management, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.6K reviews

      Beginner · Course · 1 - 4 Weeks

    • É

      École Polytechnique

      How to Write and Publish a Scientific Paper (Project-Centered Course)

      Skills you'll gain: Peer Review, Journals, Scientific Methods, Writing, Research, Research Design, Research Methodologies, Editing, Style Guides, Ethical Standards And Conduct, Data Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.7K reviews

      Mixed · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular content writing courses

    • ChatGPT + Zapier: AI-Powered Email Mastery: Vanderbilt University
    • High-Impact Business Writing: University of California, Irvine
    • Prompt Engineering: Vanderbilt University
    • Search Engine Optimization (SEO): University of California, Davis
    • Write A Feature Length Screenplay For Film Or Television: Michigan State University
    • Effective Communication: Writing, Design, and Presentation: University of Colorado Boulder
    • Writing and Editing: Structure and Organization: University of Michigan
    • Introduction to Academic Writing: O.P. Jindal Global University
    • Writing your World: Finding yourself in the academic space : University of Cape Town
    • Storytelling in Branding and Content Marketing : IE Business School

    Why Learn Content Writing?

    Content writing is the craft of producing written material that informs, educates, or inspires an audience—whether for digital marketing, journalism, education, or branding. It combines research, structure, and tone to connect ideas with readers. Learning content writing can help you communicate effectively, build an online presence, and support business or creative goals.

    Skills you can learn in Business Essentials

    Analytics (37)
    Presentation (33)
    Modeling (29)
    Business Analytics (27)
    Language (26)
    Microsoft Excel (26)
    Writing (26)
    Speech (18)
    Plan (17)
    Business Communication (16)
    Decision-making (16)
    Leadership (15)

    Frequently Asked Questions about Content Writing

    Popular courses include The Strategy of Content Marketing from UC Davis and Good with Words: Writing and Editing from the University of Michigan. These programs teach how to plan, write, and optimize content for web, marketing, and business communication.‎

    Yes. Many content writing courses offer a free audit option, which allows you to access video lessons and reading materials at no cost. You’ll need to upgrade or apply for financial aid to complete graded assignments or earn a certificate.‎

    You’ll learn how to write clearly and persuasively for online audiences, structure articles and blog posts, apply SEO strategies, and develop a consistent tone and brand voice. Some courses also cover editing, storytelling, and content strategy.‎

    Not at all. Many Coursera courses are designed for beginners and guide you through writing basics and digital best practices. More advanced learners can focus on specialized topics like UX writing, email copy, or B2B content.‎

    Yes. Content writing is a growing field across industries like marketing, publishing, tech, and e-commerce. A Coursera course can help you build writing samples, strengthen your portfolio, and earn certificates that show your skills to clients or employers.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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