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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • Y

      Yale University

      宇宙之旅:对话 (Journey of the Universe: Weaving Knowledge and Action)

      Skills you'll gain: Environmental Issue, Liberal Arts, Environment, Social Studies, Culture, Anthropology, Human Development, World History, Creativity, Teaching, Storytelling, Systems Thinking, Physical Science, Environmental Science, Physics, Biology, Economics, Music

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Planejamento Estratégico de Marketing Digital

      Skills you'll gain: Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning, Marketing Automation

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Comercialice su nuevo negocio con Canva

      Skills you'll gain: Brochures, Canva (Software), Logo Design, Marketing Materials, Marketing Design, Graphic Design, Organizational Skills, Marketing, Creative Design, Design, Branding

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Personal Journeys: Identity, Motivation, and Resilience

      Skills you'll gain: Growth Mindedness, Emotional Intelligence, Resilience, Goal Setting, Persistence, Self-Motivation, Personal Development, Creativity, Adaptability, Self-Awareness, Empathy, Overcoming Obstacles, Culture, Lifelong Learning, Community Development, Cultural Diversity, Intercultural Competence, Diversity Awareness, Liberal Arts, Human Development

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Regression Modeling for Marketers

      Skills you'll gain: Statistical Software, Marketing Analytics, Regression Analysis, Statistical Modeling, Data Visualization, Statistical Analysis, Market Analysis, Marketing, Predictive Analytics, Marketing Strategies, Predictive Modeling, Customer Insights, Market Dynamics, Statistical Hypothesis Testing, A/B Testing

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      A

      Amazon Web Services

      Sustainability Transformation with AWS

      Skills you'll gain: Cloud Computing Architecture, Amazon Web Services, Cloud Solutions, Cloud Computing, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Transformation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      11 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      Creating an Engaging Candidate Experience

      Skills you'll gain: Recruitment, Recruitment Strategies, Talent Acquisition, Drive Engagement, Brand Loyalty, Interviewing Skills, Brand Awareness, Employee Onboarding, Customer experience strategy (CX), Personalized Service, Relationship Building

      4.8
      Rating, 4.8 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 4 Weeks

    • H

      Hebrew University of Jerusalem

      Sex from Molecules to Elephants

      Skills you'll gain: Biology, Life Sciences, Molecular Biology, Sociology, Anatomy, Anthropology, Environmental Science, Taxonomy, Microbiology, Human Development

      Beginner · Course · 1 - 3 Months

    • U

      University of Toronto

      Stratégies de communication à l’ère du virtuel

      Skills you'll gain: Presentations, Communication, Business Communication, Persuasive Communication, Meeting Facilitation, Public Speaking, Communication Strategies, Interpersonal Communications, Virtual Teams, Telecommuting, Negotiation, Non-Verbal Communication, Empathy

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Predict Ad Clicks Using Logistic Regression and XG-Boost

      Skills you'll gain: Scikit Learn (Machine Learning Library), Data Visualization, Feature Engineering, Customer Analysis, Data Presentation, Predictive Modeling, Predictive Analytics, Marketing Analytics, Applied Machine Learning, Online Advertising, Data Cleansing, Data Manipulation, Advertising, Classification And Regression Tree (CART), Digital Advertising, Machine Learning Methods, Performance Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Advanced Strategies for Sustainable Business

      Skills you'll gain: Corporate Sustainability, Sustainability Reporting, Environmental Social And Corporate Governance (ESG), Performance Measurement, Strategic Partnership, Business Strategy, Compliance Management, Strategic Leadership, Business Ethics, Goal Setting, Community Development, Human Capital, Stakeholder Engagement, Employee Engagement, Advocacy, Strategic Communication, Systems Thinking, Branding

      Build toward a degree

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Fundamentos de Inteligência Artifical em Marketing

      Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, MarTech, Data-Driven Decision-Making, Predictive Analytics, Digital Marketing, Machine Learning, Innovation, Trend Analysis, Brand Management, Deep Learning, Artificial Intelligence, Artificial Neural Networks

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

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    1…288289290…372

    In summary, here are 10 of our most popular social media marketing courses

    • 宇宙之旅:对话 (Journey of the Universe: Weaving Knowledge and Action): Yale University
    • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
    • Comercialice su nuevo negocio con Canva: Coursera Project Network
    • Personal Journeys: Identity, Motivation, and Resilience: University of Colorado System
    • Regression Modeling for Marketers: University of Colorado System
    • Sustainability Transformation with AWS: Amazon Web Services
    • Creating an Engaging Candidate Experience: Automatic Data Processing, Inc. (ADP)
    • Sex from Molecules to Elephants: Hebrew University of Jerusalem
    • Stratégies de communication à l’ère du virtuel: University of Toronto
    • Predict Ad Clicks Using Logistic Regression and XG-Boost: Coursera Project Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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