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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Giving Feedback

      Skills you'll gain: Growth Mindedness, Constructive Feedback, Mentorship, Empowerment, Active Listening, Motivational Skills, Coaching, Leadership Development, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Data Literacy Capstone – Evaluating Research

      Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Research Methodologies, Data Analysis, Statistical Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Proyecto capstone estrategia de marketing

      Skills you'll gain: Marketing Planning, Market Analysis, Strategic Marketing, Marketing Management, Market Dynamics, Consumer Behaviour, Marketing Strategy and Techniques, Customer Analysis, Marketing Communications, Product Strategy, Competitive Analysis, Brand Strategy, Hotels and Accommodations, Target Audience

      5
      Rating, 5 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      AI-Enhanced Content Creation:Elevate Copywriting with Humata

      Skills you'll gain: Prompt Engineering, Target Audience, Blogs, Marketing Psychology, Marketing Automation, Online Advertising, Copywriting, Advertising, Content Marketing, Generative AI, Content Creation

      3.8
      Rating, 3.8 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • P

      Pontificia Universidad Católica del Perú

      Estrategia de Identidad de una Marca

      Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Content Strategy, Business Strategies, Market Research, Content Creation, Creative Design, Target Audience, Value Propositions

      4.7
      Rating, 4.7 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 3 Months

    • W

      Wesleyan University

      Designing and Building Institutional Anti-Racist Spaces

      Skills you'll gain: Social Justice, Diversity Equity and Inclusion Initiatives, Diversity Awareness, Systems Thinking, Community Organizing, Cultural Diversity, Policy Analysis, Program Evaluation, Training Programs

      4.7
      Rating, 4.7 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • M

      Morehouse College

      Activism in Sports and Culture

      Skills you'll gain: Journalism, Social Studies, Social Justice, Social Sciences, Cultural Responsiveness, Political Sciences, Sociology, Oral Expression, Media and Communications, Writing, Timelines

      4.9
      Rating, 4.9 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Increasing Multiplication Mastery with Microsoft PowerPoint

      Skills you'll gain: Mathematics Education, Education Software and Technology, Arithmetic

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      Mastering SEO with Jasper: Ranking and Optimization

      Skills you'll gain: Blogs, Search Engine Optimization, Keyword Research, Web Content, Web Analytics and SEO, Content Creation, Content Marketing, Online Advertising, Drive Engagement, Generative AI

      3.7
      Rating, 3.7 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Michigan

      Leadership for Healthcare Professionals

      Skills you'll gain: Health Informatics, Executive Presence, Strategic Communication, Healthcare Ethics, Health Care Administration, Health Policy, Leadership, Business Planning, Patient Safety, Innovation, Telehealth, Organizational Strategy, Design Thinking, Advocacy, Communication, Change Management, Business Strategy, Health Care, Continuous Quality Improvement (CQI), Decision Making

      Beginner · Specialization · 1 - 3 Months

    • C

      Coursera Project Network

      Adobe Captivate for Beginners: Make a Scored Assessment

      Skills you'll gain: Learning Management Systems, Web Content Accessibility Guidelines, Educational Materials, Instructional Design, Education Software and Technology

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Prácticas efectivas de marketing usando Facebook Messenger

      Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Management, Customer Service, Customer experience improvement, Marketing Automation, Business Marketing, Marketing Communications, Content Development and Management, Customer Communications Management, User Accounts

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Beginner · Guided Project · Less Than 2 Hours

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    1…247248249…367

    In summary, here are 10 of our most popular social media marketing courses

    • Giving Feedback: Arizona State University
    • Data Literacy Capstone – Evaluating Research: Johns Hopkins University
    • Proyecto capstone estrategia de marketing: IE Business School
    • AI-Enhanced Content Creation:Elevate Copywriting with Humata: Coursera Instructor Network
    • Estrategia de Identidad de una Marca: Pontificia Universidad Católica del Perú
    • Designing and Building Institutional Anti-Racist Spaces: Wesleyan University
    • Activism in Sports and Culture : Morehouse College
    • Increasing Multiplication Mastery with Microsoft PowerPoint: Coursera Project Network
    • Mastering SEO with Jasper: Ranking and Optimization: Coursera Instructor Network
    • Leadership for Healthcare Professionals: University of Michigan

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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