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    • Customer Analytics

    Customer Analytics Courses Online

    Learn customer analytics techniques for data-driven decision-making. Understand how to analyze customer data to improve business strategies.

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    Explore the Customer Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IBM

      Tools for Data Science

      Skills you'll gain: Jupyter, Data Visualization Software, Data Science, GitHub, Big Data, R Programming, Statistical Programming, Application Programming Interface (API), Machine Learning, Cloud Computing, Git (Version Control System), Version Control, Other Programming Languages, Query Languages

      4.5
      Rating, 4.5 out of 5 stars
      ·
      30K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Data Engineering, Big Data, and Machine Learning on GCP

      Skills you'll gain: Data Pipelines, Dataflow, Google Cloud Platform, Real Time Data, Data Lakes, MLOps (Machine Learning Operations), Dashboard, Data Warehousing, Extract, Transform, Load, Cloud Engineering, Data Infrastructure, Cloud Infrastructure, Cloud Storage, Big Data, Tensorflow, Unstructured Data, Data Integration, Data Migration, Data Processing, Data Visualization Software

      4.6
      Rating, 4.6 out of 5 stars
      ·
      18K reviews

      Intermediate · Specialization · 3 - 6 Months

    • S

      Stanford University

      Introduction to Statistics

      Skills you'll gain: Descriptive Statistics, Statistics, Statistical Methods, Sampling (Statistics), Statistical Analysis, Data Analysis, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, Statistical Inference, Probability, Exploratory Data Analysis, Quantitative Research, Data Collection, Probability Distribution

      4.6
      Rating, 4.6 out of 5 stars
      ·
      4.1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      SQL for Data Science

      Skills you'll gain: Data Governance, SQL, Data Quality, Database Design, Query Languages, Data Manipulation, Data Modeling, Relational Databases, Data Analysis, Data Cleansing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Databases and SQL for Data Science with Python

      Skills you'll gain: SQL, Relational Databases, Stored Procedure, Databases, Query Languages, Jupyter, Data Manipulation, Data Analysis, Pandas (Python Package), Transaction Processing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      22K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D
      U

      Multiple educators

      Object Oriented Programming in Java

      Skills you'll gain: Unit Testing, Data Structures, Event-Driven Programming, Interactive Data Visualization, Java, Object Oriented Programming (OOP), Development Testing, User Interface (UI), Debugging, Java Programming, Software Testing, Computer Programming, Software Engineering, Algorithms, Performance Tuning, Encryption, Programming Principles, Data Analysis, Statistical Analysis, Software Design

      4.6
      Rating, 4.6 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of London

      Brand Management: Aligning Business, Brand and Behaviour

      Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Employee Engagement, Marketing Management, Global Marketing, Internal Communications, Customer experience strategy (CX), Human Resources, Organizational Change, Consumer Behaviour, Cross-Functional Collaboration

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7.6K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Entrepreneurship: Growing Your Business

      Skills you'll gain: Financial Statements, Financial Accounting, Balance Sheet, Financial Reporting, Financial Statement Analysis, Design Thinking, Annual Reports, Innovation, Process Design, Business Modeling, Customer experience strategy (CX), Entrepreneurship, Philanthropy, Courage, Leadership Development, Strategic Leadership, Corporate Sustainability, Stakeholder Engagement, Professional Development, Business Ethics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • A

      Amazon Web Services

      AWS Cloud Support Associate

      Skills you'll gain: AWS Identity and Access Management (IAM), Infrastructure as Code (IaC), Command-Line Interface, Amazon CloudWatch, AWS CloudFormation, Root Cause Analysis, Amazon DynamoDB, Customer Relationship Building, Network Troubleshooting, Amazon Web Services, Customer Relationship Management, Software Architecture, IT Automation, Linux Commands, Cloud Computing, Linux, Amazon S3, Scalability, Technical Support, Web Applications

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.4K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      MATLAB Programming for Engineers and Scientists

      Skills you'll gain: Data Visualization, Image Analysis, Data Visualization Software, Matlab, Machine Learning Methods, Algorithms, User Interface (UI), Applied Machine Learning, Object Oriented Programming (OOP), Statistical Methods, Mathematical Software, Engineering Calculations, Data Analysis, Data Processing, Engineering Analysis, Computer Programming, Programming Principles, UI Components, Software Design, Debugging

      4.8
      Rating, 4.8 out of 5 stars
      ·
      18K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      DeepLearning.AI

      Natural Language Processing

      Skills you'll gain: Natural Language Processing, Supervised Learning, Markov Model, Text Mining, Dimensionality Reduction, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, PyTorch (Machine Learning Library), Deep Learning, Tensorflow, Machine Learning Methods, Data Processing, Feature Engineering, Machine Learning Algorithms, Artificial Intelligence, Algorithms, Keras (Neural Network Library), Linear Algebra, Data Cleansing, Probability & Statistics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.1K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Unilever Supply Chain Data Analyst

      Skills you'll gain: Data Governance, Descriptive Analytics, Data Storytelling, Supply Chain, Supply Chain Management, Demand Planning, Presentations, Supply Chain Systems, Supply Chain Planning, Process Improvement, Data Management, Data Lakes, Predictive Analytics, Customer Demand Planning, Forecasting, Data Analysis, Data Analysis Software, Real Time Data, Data Visualization Software, Inventory Management System

      4.7
      Rating, 4.7 out of 5 stars
      ·
      438 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    Customer Analytics learners also search

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    1…151617…306

    In summary, here are 10 of our most popular customer analytics courses

    • Tools for Data Science: IBM
    • Data Engineering, Big Data, and Machine Learning on GCP: Google Cloud
    • Introduction to Statistics: Stanford University
    • SQL for Data Science: University of California, Davis
    • Databases and SQL for Data Science with Python: IBM
    • Object Oriented Programming in Java: Duke University
    • Brand Management: Aligning Business, Brand and Behaviour: University of London
    • Entrepreneurship: Growing Your Business: University of Virginia
    • AWS Cloud Support Associate: Amazon Web Services
    • MATLAB Programming for Engineers and Scientists: Vanderbilt University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Customer Analytics

    Customer analytics is a method used by managers and business owners for making business decisions based upon past customer behavior. It uses tools like regression analysis, predictive analytics, and market segmentation to turn data into usable information that can be leveraged for the creation of direct marketing campaigns and other aspects of managing customer relationships. Behaviors customers have exhibited in the past are examined and used as a basis for predicting future behaviors. The information is then used to create campaigns that have an influence on future buying behaviors. This type of analysis serves as a solid basis for making business decisions.‎

    If you're considering a career in management, product development, or marketing, customer analytics is a valuable study area because it serves as the basis of good decision-making in the business world. Effectively applying real-world data about customer behavior using tools, such as predictive analytics, increases the likelihood of successful marketing campaigns. It also helps developers create products that deliver greater customer satisfaction. Additionally, when you have the tools and data on hand that tell you how customers responded to different circumstances in the past, you're able to explain and support the business decisions you make.‎

    Taking online courses on Coursera in customer analytics provides you with the knowledge you need to acquire in a convenient setting supported by experienced instructors. The learning starts with courses that cover the basic, introductory information that forms the foundation of learning customer analysis. The courses then offer the information that guides you all the way through the process of learning specific customer analysis techniques that provide you with information about marketing performance measurement and management. When you understand this customer-centric aspect of business analytics, you're able to apply it to the decisions you make regarding new marketing campaigns and any other business decisions you make that affect your company's customers.‎

    When starting to learn about customer analytics, you need to have strong reading and math skills. The earliest courses allow you to build a foundation of knowledge when beginning to study this area of business analytics. The specifics—such as how to use the data to create a decision tree you can use when making decisions for your job—develop as you work your way through the customer analytics and business analytics courses. Check the listing for information about the course level when choosing a customer analytics course. The courses are marked for beginners, intermediate level students, and advanced level students, which makes it easy for you to choose one that matches your knowledge base in this type of analytical field.‎

    Online Customer Analytics courses offer a convenient and flexible way to enhance your knowledge or learn new Customer Analytics skills. Choose from a wide range of Customer Analytics courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Customer Analytics, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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