• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Product Marketing

    Product Marketing Courses Online

    Master product marketing for successful product launches. Learn about market positioning, product messaging, and go-to-market strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Product Marketing Course Catalog

    • U

      University of Illinois Urbana-Champaign

      Ética, cultura y perspectivas globales

      Skills you'll gain: Business Ethics, Decision Making, Culture, Cultural Diversity, Global Marketing, Corporate Sustainability, Stakeholder Management, Intercultural Competence, Brand Management, Consumer Behaviour

      4.9
      Rating, 4.9 out of 5 stars
      ·
      49 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Proyecto capstone estrategia de marketing

      Skills you'll gain: Marketing Planning, Strategic Marketing, Marketing, Marketing Strategy and Techniques, Market Analysis, Market Research, Product Strategy, Product Marketing, Marketing Communications, Promotional Strategies, Plan Execution, Consumer Behaviour, Competitive Analysis, Target Audience, Hotels and Accommodations, Return On Investment

      5
      Rating, 5 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Create an Employee Feedback Survey with TypeForm

      Skills you'll gain: Employee Surveys, Employee Training, User Feedback, Cloud Security, Business Software, Data Sharing, Collaborative Software, Business Technologies, User Accounts

      4.7
      Rating, 4.7 out of 5 stars
      ·
      43 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      User Interface Design: Principles, Prototyping, Practices

      Skills you'll gain: Prototyping, User Interface (UI) Design, Usability, User Research, Interactive Design, UI Components, User Centered Design, Mockups, Graphic and Visual Design Software, Design Thinking, Design Elements And Principles, Typography, Web Content Accessibility Guidelines

      4.8
      Rating, 4.8 out of 5 stars
      ·
      34 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U
      S

      Multiple educators

      Sustainable and Circular Product Development

      Skills you'll gain: Packaging and Labeling, Human Centered Design, Environmental Regulations, Design Thinking, Product Development, Product Design, Business Leadership, Waste Minimization, Corporate Sustainability, Environmental Laws, Industrial Design, Environmental Engineering, Product Lifecycle Management, Process Engineering, Design Strategies, Reverse Logistics, Logistics, Sustainability Reporting, Environmental Science, Material Handling

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Strategic Management

      Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Corporate Strategy, Strategic Thinking, Business Modeling, Corporate Sustainability, Market Analysis, Business Analysis, Crisis Management, Supplier Management, Continuous Monitoring

      4.9
      Rating, 4.9 out of 5 stars
      ·
      16 reviews

      Intermediate · Course · 1 - 3 Months

    • S

      Sciences Po

      Be entrepreneurial in Cultural Industries in the digital age

      Skills you'll gain: Business Modeling, Promotional Strategies, Organizational Structure, Entrepreneurial Finance, Entrepreneurship, Content Creation, Market Opportunities, Business Management, Target Audience, Digital Transformation, Consumer Behaviour, Innovation

      4.1
      Rating, 4.1 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      National Taiwan University

      工程資訊管理 BIM 應用

      Skills you'll gain: Building Information Modeling, Autodesk Revit, Construction Estimating, Engineering Management, Estimation, Construction Management, Product Lifecycle Management, Engineering Practices, Architectural Engineering, Construction Engineering, Simulations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      29 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Get more followers by finding trending keywords and hashtags

      Skills you'll gain: Social Media, Social Media Content, Social Media Marketing, Keyword Research, Drive Engagement, Social Media Strategy, Target Market

      3.2
      Rating, 3.2 out of 5 stars
      ·
      15 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      Interactive Brokers

      ESG Data & Accountability

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Data, Investments, Data Collection, Due Diligence, Big Data, Analytics, Data-Driven Decision-Making, Financial Market, Business Ethics, Corporate Sustainability, Accountability, Artificial Intelligence, Emerging Technologies, Machine Learning, Natural Language Processing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      32 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      Supervised Learning and Its Applications in Marketing

      Skills you'll gain: Marketing Analytics, Supervised Learning, Customer Retention, Applied Machine Learning, Predictive Analytics, Scikit Learn (Machine Learning Library), Marketing Strategies, Customer Insights, Machine Learning, Python Programming, Regression Analysis, Personalized Service, Artificial Intelligence and Machine Learning (AI/ML), Application Deployment

      Beginner · Course · 1 - 3 Months

    • U

      University of California, Santa Cruz

      GetVirtual: How to Launch Your Online Business

      Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Web Design and Development, Marketing, Workflow Management, Business Planning, E-Commerce, Project Management, Branding, Customer Relationship Management

      3.9
      Rating, 3.9 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    Product Marketing learners also search

    Product Management
    Product Development
    Marketing Management
    Beginner Product Management
    Software Product Management
    Business
    Brand And Product Management
    Business Management
    1…146147148…265

    In summary, here are 10 of our most popular product marketing courses

    • Ética, cultura y perspectivas globales: University of Illinois Urbana-Champaign
    • Proyecto capstone estrategia de marketing: IE Business School
    • Create an Employee Feedback Survey with TypeForm: Coursera Project Network
    • User Interface Design: Principles, Prototyping, Practices: Coursera Instructor Network
    • Sustainable and Circular Product Development: University of Colorado Boulder
    • Strategic Management: Fundação Instituto de Administração
    • Be entrepreneurial in Cultural Industries in the digital age: Sciences Po
    • 工程資訊管理 BIM 應用: National Taiwan University
    • Get more followers by finding trending keywords and hashtags: Coursera Project Network
    • ESG Data & Accountability: Interactive Brokers

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok