What are the best Google Ads courses on Coursera?

Top options include Foundations of Digital Marketing and E-commerce and Attract and Engage Customers Online with Google Ads, both part of the Google Digital Marketing & E-commerce Professional Certificate . These courses teach how to create, launch, and optimize ad campaigns across Google Search, Display, and YouTube.

Can I learn Google Ads for free on Coursera?

Yes. Many courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in a Google Ads course?

You’ll learn how to set up Google Ads accounts, conduct keyword research, write ad copy, manage bidding strategies, and measure performance with tools like Google Analytics. Some courses also cover campaign optimization and A/B testing to improve ROI.

Do I need marketing experience to start learning Google Ads?

No prior experience is needed. Many beginner-friendly courses walk you through the Google Ads interface and campaign setup step by step. More advanced content is also available for learners looking to refine their digital advertising strategy.

Can Coursera’s Google Ads courses help me get a job in digital marketing?

Yes. Google Ads skills are in high demand across industries. Learning how to manage ad campaigns through Coursera can prepare you for roles in digital marketing , PPC (pay-per-click) advertising , or freelance consulting . Earning a certificate can also help you stand out to employers or clients.

Top Google Ads Courses - Learn Google Ads Online

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Find the Best Google Ads Course for Your Goals

Google Cloud
Google Cloud Customer Care Fundamentals - Español
Skills you'll gain: Service Level, Product Support, Technical Communication, Google Cloud Platform, Help Desk Support, Technical Support, Issue Tracking, Personally Identifiable Information, Information Privacy, Problem Management, Data Cleansing
Beginner · Course · 1 - 4 Weeks
Status: New
Google Cloud
在 Google Cloud 運用生成式 AI 翻新網站
Skills you'll gain:
Beginner · Course · 1 - 4 Weeks
Google Cloud
Using NAT for Apigee X Backend Services
Skills you'll gain: API Gateway, Cloud API, Application Programming Interface (API), Google Cloud Platform, Proxy Servers, Network Support
Beginner · Project · Less Than 2 Hours
Google Cloud
Machine Learning Operations (MLOps): Getting Started - Português Brasileiro
Skills you'll gain: MLOps (Machine Learning Operations), Google Cloud Platform, DevOps, Application Lifecycle Management, CI/CD, Application Deployment, Cloud Solutions, Applied Machine Learning, Automation, Data Processing, Continuous Monitoring
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Introduction to AI and Machine Learning on GC - 繁體中文
Skills you'll gain: Generative AI, Google Cloud Platform, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Cloud Development, MLOps (Machine Learning Operations), Machine Learning, Natural Language Processing, Predictive Modeling
Beginner · Course · 1 - 3 Months
Google Cloud
Build and Configure an Integration using Application Integration
Skills you'll gain: Cloud-Based Integration, Cloud Applications, Integration Testing, Cloud Development, Software Design, Systems Integration
Beginner · Project · Less Than 2 Hours
Google Cloud
Tagging Dataplex Assets
Skills you'll gain: Data Lakes, Data Access, Cloud API, Google Cloud Platform, Metadata Management, Data Governance
Beginner · Project · Less Than 2 Hours
Status: New
Google Cloud
在 Google Cloud 上创建生成式 AI 应用
Skills you'll gain:
Intermediate · Course · 1 - 3 Months
Status: New
Google Cloud
Google Cloud에서 생성형 AI 앱 만들기
Skills you'll gain:
Intermediate · Course · 1 - 3 Months
Google Cloud
Protect and Recover Microsoft SQL Server with Actifio
Skills you'll gain: Microsoft SQL Servers, Data Storage Technologies, Database Architecture and Administration, Disaster Recovery, Database Management, Cloud Storage, Software Installation
Intermediate · Project · Less Than 2 Hours
Google Cloud
Streamline App Development with Gemini Code Assist
Skills you'll gain: Unit Testing, Integrated Development Environments, Software Documentation, Code Review, Software Development Tools, Software Testing, Technical Documentation, Application Development, Maintainability, Debugging
Beginner · Course · 1 - 4 Weeks
Google Cloud
Getting Started with Google Cloud NetApp Volumes
Skills you'll gain: Google Cloud Platform, Virtual Machines, Linux Servers, Data Storage, Cloud Storage, Data Storage Technologies
Beginner · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular google ads courses

Google Cloud Customer Care Fundamentals - Español: Google Cloud
在 Google Cloud 運用生成式 AI 翻新網站: Google Cloud
Using NAT for Apigee X Backend Services: Google Cloud
Machine Learning Operations (MLOps): Getting Started - Português Brasileiro: Google Cloud
Introduction to AI and Machine Learning on GC - 繁體中文: Google Cloud
Build and Configure an Integration using Application Integration: Google Cloud
Tagging Dataplex Assets: Google Cloud
在 Google Cloud 上创建生成式 AI 应用: Google Cloud
Google Cloud에서 생성형 AI 앱 만들기: Google Cloud
Protect and Recover Microsoft SQL Server with Actifio: Google Cloud

Google Ads Courses