• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Product Marketing

    Product Marketing Courses Online

    Master product marketing for successful product launches. Learn about market positioning, product messaging, and go-to-market strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Product Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      Digital Marketing Analytics

      Skills you'll gain: Digital Marketing, Web Analytics, Digital Advertising, Search Engine Marketing, Online Advertising, Google Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Marketing Channel, Social Media Marketing, Marketing Strategies, Keyword Research, Marketing Planning, Paid media, Marketing Analytics, Social Media, Advertising, Blogs, Emerging Technologies

      4.3
      Rating, 4.3 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universitat Autònoma de Barcelona

      Gameplay en videojuegos

      Skills you'll gain: Video Game Development, Game Design, Unity Engine, Animation and Game Design, User Interface (UI), Usability, Computer Graphics, Multimedia, C# (Programming Language), Scripting

      4.2
      Rating, 4.2 out of 5 stars
      ·
      109 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Innovation and International Strategy

      Skills you'll gain: Product Lifecycle Management, Innovation, Global Marketing, Business Strategy, New Product Development, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Growth Strategies, Value Propositions, Risk Analysis

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      39 reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of Pennsylvania

      Introduction to Nonprofit Law

      Skills you'll gain: Fundraising, Non-Profit Accounting, Philanthropy, Law, Regulation, and Compliance, Governance, Compliance Management, Regulatory Compliance, Regulatory Requirements, Lobbying, Labor Law, Accountability, Tax Laws, Advocacy, Organizational Structure

      4.9
      Rating, 4.9 out of 5 stars
      ·
      14 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Media Relations and Crisis Management

      Skills you'll gain: Media Relations, Internal Communications, Crisis Management, Corporate Communications, Communication Planning, Public Relations, Public Affairs, Media Strategy, Communication Strategies, Stakeholder Communications, Stakeholder Management, Real Time Data, Generative AI Agents

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      ChatGPT 4o for Beginners: Create Social Media Content

      Skills you'll gain: Prompt Engineering, ChatGPT, Content Creation, Workflow Management, Generative AI, Operational Efficiency, Quality Improvement, Social Media Content, Brainstorming, Artificial Intelligence

      4.3
      Rating, 4.3 out of 5 stars
      ·
      13 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Career Options: Exploring a New Career

      Skills you'll gain: Planning, Professional Networking, Business Research, Lifelong Learning, Goal Setting, Professional Development, Personal Development, Market Research, Adaptability, Self-Awareness, Market Analysis, Creative Thinking, Decision Making, Trend Analysis

      4.1
      Rating, 4.1 out of 5 stars
      ·
      52 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      National Taiwan University

      工程圖學 3D CAD

      Skills you'll gain: SketchUp (3D Modeling Software), 3D Modeling, Computer-Aided Design, Computer Graphics, Visualization (Computer Graphics)

      4.8
      Rating, 4.8 out of 5 stars
      ·
      94 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Master Class for Corporate Entrepreneurs

      Skills you'll gain: Proposal Development, Innovation, Market Opportunities, Entrepreneurship, Business Modeling, New Business Development, Corporate Strategy, Corporate Finance, Business Strategy, Competitive Analysis, Value Propositions, Customer Insights

      4.8
      Rating, 4.8 out of 5 stars
      ·
      99 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Analyzing Macro-Environmental Factors Using Creately

      Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      107 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      T

      Technical University of Munich (TUM)

      Cost Accounting: Decision Making

      Skills you'll gain: Cost Accounting, Management Accounting, Operating Cost, Cost Management, Strategic Decision-Making, Profit and Loss (P&L) Management, Product Assortment, Price Negotiation, Capacity Management, Decision Making, Forecasting, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      81 reviews

      Intermediate · Course · 1 - 4 Weeks

    • P

      Pontificia Universidad Católica del Perú

      Fundamentos del Modelo de Negocio Canvas

      Skills you'll gain: Business Modeling, Customer Analysis, Value Propositions, Business Planning, Target Market, Business Strategies, Entrepreneurship, Strategic Partnership, Business Development, Business Process, New Business Development, Business Analysis, Business Continuity, Market Opportunities, Revenue Management, Customer Relationship Management, Resource Management, Cost Accounting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      166 reviews

      Beginner · Course · 1 - 3 Months

    Product Marketing learners also search

    Product Management
    Product Development
    Marketing Management
    Beginner Product Management
    Software Product Management
    Business
    Brand And Product Management
    Business Management
    1…117118119…266

    In summary, here are 10 of our most popular product marketing courses

    • Digital Marketing Analytics: O.P. Jindal Global University
    • Gameplay en videojuegos: Universitat Autònoma de Barcelona
    • Innovation and International Strategy: Illinois Tech
    • Introduction to Nonprofit Law: University of Pennsylvania
    • Media Relations and Crisis Management: Microsoft
    • ChatGPT 4o for Beginners: Create Social Media Content: Coursera Project Network
    • Career Options: Exploring a New Career: Kennesaw State University
    • 工程圖學 3D CAD: National Taiwan University
    • Master Class for Corporate Entrepreneurs: University of Maryland, College Park
    • Analyzing Macro-Environmental Factors Using Creately: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok