• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Customer Analytics

    Customer Analytics Courses Online

    Learn customer analytics techniques for data-driven decision-making. Understand how to analyze customer data to improve business strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Customer Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Toronto

      Transformational Leadership for Inclusive Innovation

      Skills you'll gain: Organizational Change, Influencing, Organizational Leadership, Business Leadership, Leadership, Diversity and Inclusion, Change Management, Team Management, Advocacy, Innovation, Stakeholder Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      98 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      PowerBI for Beginners: Sales Data Exploration

      Skills you'll gain: Power BI, Interactive Data Visualization, Data Visualization, Data Presentation, Dashboard, Trend Analysis, Exploratory Data Analysis, Customer Analysis, Data Visualization Software, Sales, Business Intelligence, Data Analysis, Data Import/Export

      4.7
      Rating, 4.7 out of 5 stars
      ·
      29 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Logistic Regression with NumPy and Python

      Skills you'll gain: Matplotlib, Data Visualization, Seaborn, Exploratory Data Analysis, NumPy, Data Analysis, Jupyter, Machine Learning, Python Programming, Supervised Learning, Regression Analysis, Algorithms

      4.5
      Rating, 4.5 out of 5 stars
      ·
      393 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      A

      Aptly

      Advertising and E-commerce on TikTok

      Skills you'll gain: TikTok, Content Performance Analysis, Performance Measurement, Web Analytics, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Performance Metric, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Campaign Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      60 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Software Sales

      Skills you'll gain: Sales Strategy, Selling Techniques, Sales Presentation, Sales Process, Market Analysis, Sales, Technical Sales, Customer Relationship Building, Customer Relationship Management, Market Opportunities, Competitive Analysis, Customer Analysis, Market Dynamics, Value Propositions, Company, Product, and Service Knowledge

      4.9
      Rating, 4.9 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      IBM Digital Marketing and Growth Hacking

      Skills you'll gain: Search Engine Marketing, Keyword Research, Google Ads, Digital Advertising, Web Analytics and SEO, Online Advertising, Digital Marketing, Target Audience, Digital Media Strategy, Advertising Campaigns, Pay Per Click Advertising, Search Engine Optimization, Email Marketing, Content Marketing, Paid media, Advertising, Marketing Analytics, Web Analytics, Generative AI, Marketing Automation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      11 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University at Buffalo

      Data-Driven Process Improvement

      Skills you'll gain: Process Mapping, Data Collection, Business Process Improvement, Data Strategy, Process Analysis, Data-Driven Decision-Making, Performance Measurement, Process Flow Diagrams, Business Analytics, Operational Performance Management, Gap Analysis, Key Performance Indicators (KPIs), Internet Of Things, Data Integrity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      232 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      American Psychological Association

      Qualitative Research Methods in Psychology

      Skills you'll gain: Qualitative Research, Interviewing Skills, Research, Research Methodologies, Data Analysis, Data Collection, Social Sciences, Research Design, Culture, Psychology, Analytical Skills, Rapport Building, Anthropology, Diversity Awareness

      4.7
      Rating, 4.7 out of 5 stars
      ·
      52 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad de los Andes

      Modelos predictivos con aprendizaje automático

      Skills you'll gain: Data Ethics, Predictive Modeling, Classification And Regression Tree (CART), Supervised Learning, Regression Analysis, Applied Machine Learning, Predictive Analytics, Scikit Learn (Machine Learning Library), Machine Learning, Decision Tree Learning, Python Programming, Unsupervised Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      75 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Technical Support (IT) Case Studies and Capstone

      Skills you'll gain: Technical Support, Technical Support and Services, Hardware Troubleshooting, Cloud Computing, Desktop Support, Cloud Services, Cybersecurity, System Support, End User Training and Support, Cloud Storage, Network Troubleshooting, Cloud Security, Computer Hardware, General Networking, Data Storage, Issue Tracking, Operating Systems

      4.8
      Rating, 4.8 out of 5 stars
      ·
      175 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      C

      Coursera Instructor Network

      GenAI for Customer Communication

      Skills you'll gain: AI Personalization, Customer Engagement, Data-Driven Decision-Making, Customer experience strategy (CX), Customer Service, Customer experience improvement, Customer Communications Management, Customer Relationship Management (CRM) Software, Customer Inquiries, Personalized Service, Customer Insights, Customer Analysis, Customer Retention, Business Analytics, ChatGPT, Generative AI Agents, User Feedback, Client Support, Cross Selling, Content Performance Analysis

      Intermediate · Course · 1 - 4 Weeks

    • U

      Universidad de Palermo

      Finanzas y Operaciones de Marketing y Ventas

      Skills you'll gain: Return On Investment, Digital Marketing, Customer Relationship Management, Target Market, Sales Management, Conflict Management, Marketing Analytics, Business Metrics, Sales, Market Opportunities, Sales Strategy, Marketing, Promotional Strategies, Cross-Functional Collaboration, B2B Sales

      4.9
      Rating, 4.9 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    Customer Analytics learners also search

    Customer Success
    Customer Insights
    Marketing Analytics
    Business Analysis
    Market Research
    Economic Policy
    Business Statistics
    Business English
    1…113114115…309

    In summary, here are 10 of our most popular customer analytics courses

    • Transformational Leadership for Inclusive Innovation: University of Toronto
    • PowerBI for Beginners: Sales Data Exploration: Coursera Project Network
    • Logistic Regression with NumPy and Python: Coursera Project Network
    • Advertising and E-commerce on TikTok: Aptly
    • Software Sales: Coursera Instructor Network
    • IBM Digital Marketing and Growth Hacking: IBM
    • Data-Driven Process Improvement: University at Buffalo
    • Qualitative Research Methods in Psychology: American Psychological Association
    • Modelos predictivos con aprendizaje automático: Universidad de los Andes
    • Technical Support (IT) Case Studies and Capstone: IBM

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok