What are the best Google Ads courses on Coursera?

Top options include Foundations of Digital Marketing and E-commerce and Attract and Engage Customers Online with Google Ads, both part of the Google Digital Marketing & E-commerce Professional Certificate . These courses teach how to create, launch, and optimize ad campaigns across Google Search, Display, and YouTube.

Can I learn Google Ads for free on Coursera?

Yes. Many courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in a Google Ads course?

You’ll learn how to set up Google Ads accounts, conduct keyword research, write ad copy, manage bidding strategies, and measure performance with tools like Google Analytics. Some courses also cover campaign optimization and A/B testing to improve ROI.

Do I need marketing experience to start learning Google Ads?

No prior experience is needed. Many beginner-friendly courses walk you through the Google Ads interface and campaign setup step by step. More advanced content is also available for learners looking to refine their digital advertising strategy.

Can Coursera’s Google Ads courses help me get a job in digital marketing?

Yes. Google Ads skills are in high demand across industries. Learning how to manage ad campaigns through Coursera can prepare you for roles in digital marketing , PPC (pay-per-click) advertising , or freelance consulting . Earning a certificate can also help you stand out to employers or clients.

Top Google Ads Courses - Learn Google Ads Online

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Find the Best Google Ads Course for Your Goals

Google Cloud
Cloud SQL for PostgreSQL: Qwik Start
Skills you'll gain: Database Administration, PostgreSQL, Database Management, SQL, Google Cloud Platform, Database Systems
Beginner · Project · Less Than 2 Hours
Google Cloud
Creating Date-Partitioned Tables in BigQuery
Skills you'll gain: Database Design, Data Processing, Database Management, Google Cloud Platform, Performance Tuning
Beginner · Project · Less Than 2 Hours
Google Cloud
Building Transformations and Preparing Data with Wrangler in Cloud Data Fusion
Skills you'll gain: Data Wrangling, Command-Line Interface, Data Transformation, Data Processing, Data Pipelines, Google Cloud Platform
Beginner · Project · Less Than 2 Hours
Coursera Project Network
Gemini for Beginners: Develop a Social Media Marketing Plan
Skills you'll gain: Timelines, Calendar Management, Scheduling, Google Sheets, Project Management Software, Social Media Marketing, Team Management, Content Creation, Social Media Strategy, Artificial Intelligence
Beginner · Guided Project · Less Than 2 Hours
Google Cloud
Cloud Operations for GKE
Skills you'll gain: Kubernetes, Google Cloud Platform, Containerization, System Monitoring, Cloud Computing, Network Monitoring, Debugging
Beginner · Project · Less Than 2 Hours
Google Cloud
App Engine: Qwik Start - Java
Skills you'll gain: Google App Engine, Application Deployment, Cloud Applications, Java, Google Cloud Platform, Cloud Services, Platform As A Service (PaaS), Application Development, Cloud Computing, Web Applications
Beginner · Project · Less Than 2 Hours
Coursera Project Network
APIs in Java: Call and Integrate an API
Skills you'll gain: Restful API, Application Programming Interface (API), Postman API Platform, Java, Apache Maven, Eclipse (Software)
Intermediate · Guided Project · Less Than 2 Hours
Google Cloud
Cloud Functions: Qwik Start - Command Line
Skills you'll gain: Google Cloud Platform, Application Deployment, Command-Line Interface, Cloud Applications, Cloud Computing, Serverless Computing, Test Tools, Cloud Services, System Monitoring
Beginner · Project · Less Than 2 Hours
Google Cloud
Understanding and Analyzing Your Costs with Google Cloud Billing Reports
Skills you'll gain: Google Cloud Platform, Cloud Management, Public Cloud
Beginner · Project · Less Than 2 Hours
Google Cloud
De-identifying DICOM Data with the Healthcare API
Skills you'll gain: Cloud API, Google Cloud Platform, Data Store, Medical Privacy, Application Programming Interface (API), Health Informatics, Health Information Management, Data Import/Export, Data Security, Medical Imaging
Intermediate · Project · Less Than 2 Hours
Google Cloud
Loading Your Own Data into BigQuery
Skills you'll gain: Data Import/Export, Extract, Transform, Load, Google Cloud Platform, Data Warehousing, Big Data, Database Design
Beginner · Project · Less Than 2 Hours
Google Cloud
Getting Started with BigQuery Machine Learning
Skills you'll gain: Google Cloud Platform, Big Data, Applied Machine Learning, Predictive Modeling, Analytics, Predictive Analytics
Beginner · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular google ads courses

Cloud SQL for PostgreSQL: Qwik Start: Google Cloud
Creating Date-Partitioned Tables in BigQuery: Google Cloud
Building Transformations and Preparing Data with Wrangler in Cloud Data Fusion: Google Cloud
Gemini for Beginners: Develop a Social Media Marketing Plan: Coursera Project Network
Cloud Operations for GKE: Google Cloud
App Engine: Qwik Start - Java: Google Cloud
APIs in Java: Call and Integrate an API: Coursera Project Network
Cloud Functions: Qwik Start - Command Line: Google Cloud
Understanding and Analyzing Your Costs with Google Cloud Billing Reports: Google Cloud
De-identifying DICOM Data with the Healthcare API: Google Cloud

Google Ads Courses