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    • Marketing Fundamentals

    Marketing Fundamentals Courses Online

    Explore marketing fundamentals for business growth. Learn about market analysis, targeting, positioning, and the marketing mix.

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    Explore the Marketing Fundamentals Course Catalog

    • C

      Coursera Instructor Network

      Brand Management: Strategies for a Strong Brand

      Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Psychology, Data-Driven Decision-Making, Thought Leadership, Storytelling, Culture, Customer Engagement, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      166 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Project Management Fundamentals

      Skills you'll gain: Stakeholder Management, Project Management Institute (PMI) Methodology, Project Management, Stakeholder Communications, Project Management Office (PMO), Project Management Life Cycle, Project Closure, Project Implementation, Project Planning, Risk Management, Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      347 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Brand and Product Management

      Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Employee Engagement, Customer Engagement, Portfolio Management, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    • G

      Georgia Institute of Technology

      Fundamentals of Engineering Exam Review

      Skills you'll gain: Structural Analysis, Probability & Statistics, Structural Engineering, Hydraulics, Statistical Methods, Statistics, Engineering Analysis, Mechanical Engineering, Probability, Engineering, Probability Distribution, Mechanics, Engineering Calculations, Civil Engineering, Applied Mathematics, Algebra, Advanced Mathematics, Calculus, Differential Equations, Geometry

      4.6
      Rating, 4.6 out of 5 stars
      ·
      611 reviews

      Mixed · Course · 1 - 3 Months

    • Y

      Yonsei University

      Introduction to TCP/IP

      Skills you'll gain: TCP/IP, Network Protocols, Network Routing, Network Security, General Networking, Intrusion Detection and Prevention, File Transfer Protocol (FTP), Dynamic Host Configuration Protocol (DHCP), Network Architecture, System Configuration, Network Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Digital Marketing

      Skills you'll gain: Prompt Engineering, Generative AI, Digital Advertising, ChatGPT, Email Marketing, OpenAI, Digital Marketing, Marketing Automation, AI Personalization, Marketing Analytics, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Search Engine Optimization, Large Language Modeling, Artificial Intelligence, Copywriting, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.8K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introduction to Finance and Accounting

      Skills you'll gain: Financial Statements, Return On Investment, Financial Statement Analysis, Financial Reporting, Capital Budgeting, Financial Accounting, Financial Modeling, Working Capital, Balance Sheet, Accrual Accounting, Cash Flows, Income Statement, Finance, Accounting, Financial Analysis, Tax Planning, Equities, Financial Planning, Business Valuation, Corporate Finance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      14K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S
      I

      Multiple educators

      Generative AI for Growth Marketing

      Skills you'll gain: Prompt Engineering, Generative AI, AI Personalization, ChatGPT, Marketing Strategies, Email Marketing, Growth Strategies, Marketing Automation, OpenAI, Marketing Effectiveness, Marketing Analytics, Customer experience strategy (CX), Customer Engagement, Lead Generation, Large Language Modeling, Customer Insights, Artificial Intelligence, Program Development, Customer Retention, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.9K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Increase Engagement to your Instagram Business Profile

      Skills you'll gain: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding

      4
      Rating, 4 out of 5 stars
      ·
      324 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Introduction to Computers

      Skills you'll gain: Business Software, Computer Hardware, Hardware Architecture, Generative AI, Operating Systems, Data Storage Technologies, Data Loss Prevention, Computer Systems, Enterprise Security, Information Technology, OS Process Management, System Configuration, Microsoft Windows, Technical Support, Servers, Cybersecurity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      725 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Social Media Management

      Skills you'll gain: Social Media Management, Social Media Marketing, Content Creation, Social Media Strategy, Social Media Campaigns, Instagram, Content Management, Content Performance Analysis, Brand Management, Facebook, Branding, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.6K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Cybersecurity Analyst

      Skills you'll gain: Cyber Threat Hunting, Incident Response, IT Service Management, Identity and Access Management, Cloud Computing, Information Technology Infrastructure Library, Endpoint Security, Malware Protection, Penetration Testing, Linux, Computer Security Incident Management, Database Management, Network Security, Networking Hardware, TCP/IP, Cybersecurity, Intrusion Detection and Prevention, Cyber Threat Intelligence, Interviewing Skills, Cyber Security Assessment

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      26K reviews

      Beginner · Professional Certificate · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing fundamentals courses

    • Brand Management: Strategies for a Strong Brand: Coursera Instructor Network
    • Project Management Fundamentals: Microsoft
    • Brand and Product Management: IE Business School
    • Fundamentals of Engineering Exam Review: Georgia Institute of Technology
    • Introduction to TCP/IP: Yonsei University
    • Generative AI for Digital Marketing: IBM
    • Introduction to Finance and Accounting: University of Pennsylvania
    • Generative AI for Growth Marketing: Starweaver
    • Increase Engagement to your Instagram Business Profile : Coursera Project Network
    • Introduction to Computers: Microsoft

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