• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      Intro to International Marketing

      Skills you'll gain: Global Marketing, Marketing, Brand Management, Marketing Strategies, Innovation, Consumer Behaviour, Corporate Strategy, Market Analysis, Product Development, Market Intelligence, Competitive Analysis, Business Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Google SEO Capstone Project

      Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Competitive Analysis, Peer Review, Presentations, Content Strategy, Digital Marketing, Proposal Writing, Client Services, Technical Consulting, Performance Metric

      4.7
      Rating, 4.7 out of 5 stars
      ·
      475 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Introduction to Biology: Ecology, Evolution, & Biodiversity

      Skills you'll gain: Biology, Environment, Microbiology, Life Sciences, Environmental Science, Environmental Issue, Environment and Resource Management, Demography, Natural Resource Management, Anatomy, Molecular Biology, Taxonomy, Estimation, Scientific Methods, Research, Experimentation, Data Collection, Research Methodologies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      212 reviews

      Beginner · Specialization · 3 - 6 Months

    • S

      Starweaver

      Customer Relationship Management

      Skills you'll gain: Customer Relationship Management, Loyalty Programs, Customer experience strategy (CX), Customer Data Management, Customer Insights, Customer Engagement, Customer Service, Customer Retention, Customer experience improvement, Personalized Service, Marketing Strategies, Data-Driven Decision-Making, Technology Strategies, Business Technologies, Automation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      212 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Assessment for Learning

      Skills you'll gain: Data Mining, Education Software and Technology, Program Evaluation, Analytics, Intelligence Collection and Analysis, Data Ethics, Predictive Modeling, Data Access, Natural Language Processing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      293 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Global Trends for Business and Society

      Skills you'll gain: Demography, Market Trend, Trend Analysis, International Relations, Socioeconomics, Social Sciences, Systems Thinking, Cultural Diversity, Financial Systems, World History, Economics, Business Economics, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      919 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Using Video in Social Media Posts with Canva

      Skills you'll gain: Canva (Software), Photo/Video Production and Technology, Video Production, Content Creation, User Accounts

      4.6
      Rating, 4.6 out of 5 stars
      ·
      189 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Branding and Customer Experience

      Skills you'll gain: Customer experience strategy (CX), Branding, Brand Management, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Cross-Channel Marketing, Business Ethics, Cross-Functional Collaboration, Employee Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      525 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Data Analytics in the Public Sector with R

      Skills you'll gain: Exploratory Data Analysis, Data Visualization, Plot (Graphics), Statistical Analysis, Data Presentation, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, Data Analysis, Tidyverse (R Package), Statistical Visualization, R Programming, Statistical Methods, Data Visualization Software, Statistical Hypothesis Testing, Demography, Political Sciences, Public Policies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      79 reviews

      Intermediate · Specialization · 3 - 6 Months

    • U

      University of Glasgow

      MBA Essentials

      Skills you'll gain: Business Administration, Leadership Studies, Digital Transformation, Supply Chain Management, Marketing, Financial Data, Innovation, Corporate Sustainability, Accounting, Business Modeling, Change Management, Business Economics, Project Management, Business Strategies, Global Marketing, Digital Marketing, B2B Sales

      4.6
      Rating, 4.6 out of 5 stars
      ·
      198 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Colorado System

      Electric Utilities Fundamentals and Future

      Skills you'll gain: Electrical Power, Energy and Utilities, Electric Power Systems, Electrical Equipment, Customer experience strategy (CX), Regulatory Compliance, Capacity Management, Emerging Technologies, Technology Strategies, Environmental Issue

      4.7
      Rating, 4.7 out of 5 stars
      ·
      715 reviews

      Beginner · Course · 1 - 3 Months

    • T

      The University of North Carolina at Chapel Hill

      Psychology of Popularity

      Skills you'll gain: Human Development, Psychology, Social Sciences, Behavioral Health, Behavior Management, Mental Health, Mental and Behavioral Health, Sociology, Child Development, Biology, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1K reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    meta social media marketing capstone
    social media marketing in practice
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…787980…371

    In summary, here are 10 of our most popular social media marketing courses

    • Intro to International Marketing: Yonsei University
    • Google SEO Capstone Project: University of California, Davis
    • Introduction to Biology: Ecology, Evolution, & Biodiversity: Rice University
    • Customer Relationship Management: Starweaver
    • Assessment for Learning: University of Illinois Urbana-Champaign
    • Global Trends for Business and Society: University of Pennsylvania
    • Using Video in Social Media Posts with Canva: Coursera Project Network
    • Branding and Customer Experience: IE Business School
    • Data Analytics in the Public Sector with R: University of Michigan
    • MBA Essentials: University of Glasgow

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok