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    Results for "marketing"

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Strategies for Converting and Retaining Customers Online

      Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Marketing Strategies, Customer Acquisition Management, Web Analytics and SEO, Lead Generation, Target Audience, Web Content, Customer experience improvement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      113 reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IIT Bombay

      Introduction to Business Management : Winning Externally

      Skills you'll gain: Advertising, Market Research, Value Propositions, Brand Management, Customer Relationship Management, Target Market, Marketing Communications, Logistics, Customer Insights, Supply Chain Management, Sales Management, B2B Sales, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidad Austral

      Coberturas de riesgo con futuros y opciones para agrobusiness

      Skills you'll gain: Futures Exchange, Derivatives, Financial Trading, Strategic Decision-Making, Financial Market, Risk Management, Risk Mitigation, Market Dynamics, Business Risk Management, Risk Analysis, Market Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      116 reviews

      Beginner · Course · 1 - 4 Weeks

    • S

      Starweaver

      Understanding Corporate Communications

      Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Crisis Management, Business Communication, Business Ethics, Stakeholder Communications, Public Relations, Cross-Functional Collaboration, Media Relations, Communication Strategies, Communication, Employee Engagement, Social Media

      4.5
      Rating, 4.5 out of 5 stars
      ·
      23 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Building and Pitching Marketing Campaigns in Tech Industries

      Skills you'll gain: Customer experience strategy (CX), Technical Management, Media Planning, Marketing Strategy and Techniques, Campaign Management, Customer Relationship Management, Sales Management, Marketing and Public Relations, Supply Chain Management, Marketing Budgets, Loyalty Programs, Business Operations, Presentations, Financial Forecasting, Brand Management, Revenue Management, Sales Strategy, Advertising

      Build toward a degree

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Professional Selling: Step 2 - Prepare Like a High-Performer

      Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Customer Relationship Building, Needs Assessment, Sales Process, Sales Pipelines, Sales Strategy, Verbal Communication Skills, Lead Generation, Telephone Skills, Overcoming Objections, Communication, Customer Engagement, Product Knowledge, Value Propositions

      4.7
      Rating, 4.7 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Dell

      Develop with Dell: IT Sales

      Skills you'll gain: Overcoming Objections, Sales Process, Closing (Sales), Value Propositions, Active Listening, Selling Techniques, Sales Presentation, Prospecting and Qualification, Digital Transformation, Business Communication, Sales, Technical Sales, Data Centers, Customer Relationship Building, Sales Strategy, Customer Insights, Interviewing Skills, Data Storage Technologies, Communication, Solution Selling

      4.9
      Rating, 4.9 out of 5 stars
      ·
      29 reviews

      Beginner · Specialization · 1 - 3 Months

    • C

      Coursera Project Network

      Google Ads for Beginners: Master Essentials & Fundamentals

      Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Digital Advertising, Search Engine Marketing, Marketing

      4.1
      Rating, 4.1 out of 5 stars
      ·
      7 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Customer Service in the Age of Generative AI

      Skills you'll gain: ChatGPT, Personalized Service, Prompt Engineering, AI Personalization, Customer Engagement, Generative AI, Customer Service, Target Audience, Customer experience improvement, Customer Support, Performance Analysis, Performance Improvement

      4.3
      Rating, 4.3 out of 5 stars
      ·
      24 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Economía y Finanzas de Empresas

      Skills you'll gain: Business Economics, Market Dynamics, Economics, Economic Development, Business, Market Analysis, Public Policies, International Finance, Consumer Behaviour, Policy Analysis, Supply And Demand, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      277 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Ethics, Culture, and Global Perspectives

      Skills you'll gain: Business Ethics, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Cultural Responsiveness, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Environmental Social And Corporate Governance (ESG), Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      200 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Facebook Business Page

      Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administrative Support, Customer Communications Management, Content Development and Management, Automation

      4.4
      Rating, 4.4 out of 5 stars
      ·
      106 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Searches related to marketing

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    1…787980…164

    In summary, here are 10 of our most popular marketing courses

    • Strategies for Converting and Retaining Customers Online: University of California, Irvine
    • Introduction to Business Management : Winning Externally: IIT Bombay
    • Coberturas de riesgo con futuros y opciones para agrobusiness: Universidad Austral
    • Understanding Corporate Communications: Starweaver
    • Building and Pitching Marketing Campaigns in Tech Industries: University of Colorado Boulder
    • Professional Selling: Step 2 - Prepare Like a High-Performer: Kennesaw State University
    • Develop with Dell: IT Sales: Dell
    • Google Ads for Beginners: Master Essentials & Fundamentals: Coursera Project Network
    • Customer Service in the Age of Generative AI : University of Virginia Darden School Foundation
    • Economía y Finanzas de Empresas: Universidad de Palermo

    Frequently Asked Questions about Marketing

    Marketing courses on Coursera are designed to equip you with a wide array of skills critical to navigating the dynamic marketing landscape:

    • Core concepts in digital marketing, including SEO, social media, and content marketing
    • Strategic tools and frameworks for marketing analysis and decision-making
    • Techniques for crafting compelling branding strategies
    • Insights into consumer behavior and market research methodologies
    • Practical applications of marketing automation and customer relationship management (CRM) tools
    • Skills to evaluate and utilize emerging marketing technologies
    • Ethical and sustainable marketing practices ‎

    Marketing courses on Coursera can accommodate learners at all levels, so no prior experience is necessary:

    • Beginners can start with introductory courses that provide a solid foundation in basic marketing principles.
    • Intermediate learners can focus on specific marketing channels or techniques.
    • Advanced professionals might cover courses that explore complex marketing strategies, analytics, and leadership in marketing.‎

    Coursera collaborates with esteemed organizations and universities to offer a range of marketing certifications and credentials:

    • Professional certificates in areas such as digital marketing and marketing analytics.
    • Course-specific certificates that focus on specialized topics within marketing.
    • Certifications in partnership with well-known academic and industry leaders.‎

    Skills acquired from Coursera’s marketing courses can lead to diverse and exciting career opportunities:

    • Marketing Coordinator or Manager, driving the strategy and execution of marketing campaigns
    • Content Strategist, developing engaging content aligned with business goals
    • SEO Specialist, optimizing web content to increase traffic and engagement
    • Digital Marketing Analyst, using data to refine marketing strategies
    • Brand Manager, stewarding a brand to maintain and grow its presence in the market‎
    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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