• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Effectiveness
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "marketing effectiveness"

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Innovation and emerging technology: Be disruptive

      Skills you'll gain: Design Thinking, Emerging Technologies, Digital Transformation, Innovation, Business Modeling, Business Transformation, Strategic Thinking, Technology Strategies, Organizational Change, Competitive Analysis, Augmented Reality, Market Analysis, Virtual Reality, Internet Of Things, Artificial Intelligence

      4.8
      Rating, 4.8 out of 5 stars
      ·
      461 reviews

      Beginner · Course · 1 - 3 Months

    • P

      Peking University

      中级商务汉语(入职与营销篇)

      Skills you'll gain: Interviewing Skills, Product Knowledge, Business Marketing, Business Communication, Product Demonstration, Customer Complaint Resolution, Marketing Strategies, Verbal Communication Skills, Business Correspondence, Customer Service, Company, Product, and Service Knowledge, Product Marketing, Rapport Building, Advertising, Vocabulary, Language Learning

      4.9
      Rating, 4.9 out of 5 stars
      ·
      145 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Enhance Organizational Communications with Slack

      Skills you'll gain: Slack (Software), Productivity Software, Collaborative Software, Internal Communications, Organizational Skills, Team Management, Communication Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      70 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Practice Exam for AIPMM Certified Product Manager (CPM)

      Skills you'll gain: Test Planning, Registration, Product Management, Product Lifecycle Management, Product Development, Go To Market Strategy, Innovation, Market Analysis

      4.9
      Rating, 4.9 out of 5 stars
      ·
      38 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Assisting Public Sector Decision Makers With Policy Analysis

      Skills you'll gain: Statistical Analysis, Program Evaluation, Policy Analysis, Data Analysis, Statistical Methods, Public Policies, Statistical Hypothesis Testing, Policy Development, Analytical Skills, Forecasting, R Programming, Data-Driven Decision-Making, Research Design, Time Series Analysis and Forecasting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      26 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Organizational Leadership Capstone

      Skills you'll gain: Data-Driven Decision-Making, Strategic Communication, Collaboration, Crisis Management, Team Leadership, Organizational Leadership, Business Leadership, Strategic Leadership, Customer experience strategy (CX), Organizational Effectiveness, Human Centered Design, Innovation, Peer Review

      4.7
      Rating, 4.7 out of 5 stars
      ·
      102 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Lead Generation Messenger Chatbot using Chatfuel

      Skills you'll gain: Lead Generation, Email Marketing, Marketing Automation, Google Sheets, Application Deployment, Real Time Data, Customer Communications Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      308 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Protecting Business Innovations via Trademark

      Skills you'll gain: Intellectual Property, Brand Management, Innovation, Global Marketing, Commercial Laws, Legal Strategy, Case Law, Business Strategy, Lawsuits, E-Commerce, Legal Proceedings, Registration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      219 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Análisis de situaciones de negocio

      Skills you'll gain: Business, Financial Analysis, People Management, Strategic Decision-Making, Marketing Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Business Administration, Strategic Thinking, Complex Problem Solving, Brand Management, Leadership and Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      152 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of London

      Consumption, Marketing and Culture

      Skills you'll gain: Consumer Behaviour, Marketing Psychology, Marketing, Culture, Marketing Analytics, Environmental Issue, Sociology, Digital Transformation, Corporate Sustainability, Social Media

      4.6
      Rating, 4.6 out of 5 stars
      ·
      40 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create Social Media Ad Campaign using Canva

      Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Social Media Marketing, Content Creation, Marketing Design, User Accounts

      4.4
      Rating, 4.4 out of 5 stars
      ·
      33 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      Universitat Autònoma de Barcelona

      Sustainable high-end tourism

      Skills you'll gain: Service Design, Hospitality, Hospitality Management, Customer Insights, Customer experience strategy (CX), Corporate Sustainability, Consumer Behaviour, Environmental Social And Corporate Governance (ESG), Marketing Strategy and Techniques, Innovation, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      30 reviews

      Intermediate · Course · 1 - 3 Months

    1…727374…185

    In summary, here are 10 of our most popular marketing effectiveness courses

    • Innovation and emerging technology: Be disruptive: Macquarie University
    • 中级商务汉语(入职与营销篇): Peking University
    • Enhance Organizational Communications with Slack: Coursera Project Network
    • Practice Exam for AIPMM Certified Product Manager (CPM): SkillUp EdTech
    • Assisting Public Sector Decision Makers With Policy Analysis: University of Michigan
    • Organizational Leadership Capstone: Northwestern University
    • Create a Lead Generation Messenger Chatbot using Chatfuel: Coursera Project Network
    • Protecting Business Innovations via Trademark: The Hong Kong University of Science and Technology
    • Análisis de situaciones de negocio: IESE Business School
    • Consumption, Marketing and Culture: University of London

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok