• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Customer Insights

    Customer Insights Courses Online

    Explore customer insights methods for understanding consumer behavior. Learn to gather and analyze data to inform marketing and product development.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Customer Insights Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Social Entrepreneurship

      Skills you'll gain: Project Scoping, Entrepreneurship, Feasibility Studies, Needs Assessment, Socioeconomics, Customer Analysis, Community Development, Target Audience, Stakeholder Management, Competitive Analysis, Business Operations, Cost Estimation, Market Opportunities, New Business Development, Ideation, Business Research, Financial Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      399 reviews

      Mixed · Course · 1 - 4 Weeks

    • E

      EIT Digital

      Mastering Digital Twins

      Skills you'll gain: Data Integration, Digital Transformation, Internet Of Things, Product Lifecycle Management, Digital Communications, Product Development, Real Time Data, Business Technologies, Operational Efficiency, Simulation and Simulation Software, Emerging Technologies

      4.1
      Rating, 4.1 out of 5 stars
      ·
      449 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Leadership Through Marketing

      Skills you'll gain: Resource Allocation, Marketing Strategies, Marketing Analytics, Customer experience strategy (CX), Data Science, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Analytics, Consumer Behaviour, Market Share, Organizational Change

      4.6
      Rating, 4.6 out of 5 stars
      ·
      464 reviews

      Mixed · Course · 1 - 4 Weeks

    • G

      Google Cloud

      BigQuery for Data Analysts

      Skills you'll gain: Looker (Software), Big Data, SQL, Data Pipelines, Data Transformation, Extract, Transform, Load, Data Warehousing, Data Cleansing, Data Analysis, Data Visualization Software, Google Sheets, Google Cloud Platform, Data Import/Export, Data Integrity

      4.5
      Rating, 4.5 out of 5 stars
      ·
      58 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Measure a Marketing Strategy using Facebook Insights

      Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Target Audience

      4.7
      Rating, 4.7 out of 5 stars
      ·
      45 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Gestión de marca y producto

      Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      740 reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      S

      Starweaver

      Essentials of Hospitality Management

      Skills you'll gain: Revenue Management, Capital Expenditure, Financial Statement Analysis, Advanced Analytics, Hospitality Management, Cost Control, Budget Management, Hospitality, Budgeting, Financial Analysis, Performance Measurement, Financial Forecasting, Variance Analysis, Forecasting, Financial Management, Operating Budget, Innovation, Hotels and Accommodations, Customer experience strategy (CX), Customer Service

      4.7
      Rating, 4.7 out of 5 stars
      ·
      67 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Introduction to Digital Advertising

      Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Pay Per Click Advertising, Paid media, Digital Marketing, Data Ethics, Business Metrics, Return On Investment, Augmented Reality, Consumer Behaviour

      4.5
      Rating, 4.5 out of 5 stars
      ·
      415 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Marketing Strategy

      Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      81 reviews

      Beginner · Course · 1 - 3 Months

    • V

      Vanderbilt University

      Change Management for Generative AI

      Skills you'll gain: Change Management, Organizational Change, Business Transformation, Generative AI, Scalability, Innovation, Stakeholder Management, Workforce Management, Employee Training, Leadership, Strategic Decision-Making

      4.4
      Rating, 4.4 out of 5 stars
      ·
      106 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Strategic HRM: Talent, Performance, Compensation Design

      Skills you'll gain: Performance Appraisal, Human Resource Strategy, Human Resources, Compensation Strategy, Talent Management, Compensation Management, Performance Management, Organizational Development, Employee Engagement, Workforce Development, Talent Acquisition, Employee Retention

      4.6
      Rating, 4.6 out of 5 stars
      ·
      93 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Supply Chain Planning

      Skills you'll gain: Supply Chain Planning, Demand Planning, Customer Demand Planning, Supply Chain Management, Capacity Planning, Materials Management, Forecasting, Performance Measurement, Microsoft Excel, Data-Driven Decision-Making, Statistical Methods, Key Performance Indicators (KPIs), Meeting Facilitation, Communication Strategies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      252 reviews

      Intermediate · Course · 1 - 4 Weeks

    Customer Insights learners also search

    Customer Analytics
    Customer Success
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Business English
    1…505152…247

    In summary, here are 10 of our most popular customer insights courses

    • Social Entrepreneurship: University of Pennsylvania
    • Mastering Digital Twins: EIT Digital
    • Leadership Through Marketing: Northwestern University
    • BigQuery for Data Analysts: Google Cloud
    • Measure a Marketing Strategy using Facebook Insights: Coursera Project Network
    • Gestión de marca y producto: IE Business School
    • Essentials of Hospitality Management: Starweaver
    • Introduction to Digital Advertising: University of Colorado Boulder
    • Marketing Strategy: Illinois Tech
    • Change Management for Generative AI: Vanderbilt University

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok