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    • Customer Analytics

    Customer Analytics Courses Online

    Learn customer analytics techniques for data-driven decision-making. Understand how to analyze customer data to improve business strategies.

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    Explore the Customer Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google

      Diseño de Experiencia del Usuario (UX) de Google

      Skills you'll gain: Storyboarding, User Experience Design, Design Reviews, Figma (Design Software), UI/UX Research, Graphic and Visual Design, Wireframing, User Story, Usability Testing, Information Architecture, Mockups, Adobe XD, Ideation, Responsive Web Design, Design Elements And Principles, User Experience, User Research, User Interface and User Experience (UI/UX) Design, Human Factors, User Centered Design

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • P

      Pontificia Universidad Católica de Chile

      Gestión Empresarial Exitosa para Pymes

      Skills you'll gain: People Management, Entrepreneurship, Small Business Accounting, Marketing, Customer experience strategy (CX), Value Propositions, Business Management, Innovation, Business Modeling, Business Marketing, Employee Performance Management, Financial Analysis, Finance, New Business Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.4K reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of London

      Machine Learning for All

      Skills you'll gain: Feature Engineering, Machine Learning, Data Processing, Artificial Intelligence, Supervised Learning, Data Analysis, Computer Vision, Data Collection

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Introduction to Big Data

      Skills you'll gain: Big Data, Apache Hadoop, Scalability, Data Processing, Data Science, Distributed Computing, Unstructured Data, Data Analysis, Real Time Data, Data Storage

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Bioinformatics

      Skills you'll gain: Bioinformatics, Molecular Biology, Dimensionality Reduction, Unsupervised Learning, Applied Machine Learning, Data Analysis, Computational Thinking, Graph Theory, Markov Model, Biochemistry, Life Sciences, Microbiology, Statistical Analysis, Medical Science and Research, Precision Medicine, Biology, Pharmacology, Algorithms, Infectious Diseases, Data Mining

      4.3
      Rating, 4.3 out of 5 stars
      ·
      1.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      AI Product Management

      Skills you'll gain: Deep Learning, MLOps (Machine Learning Operations), Data Ethics, Data Management, Unsupervised Learning, Human Computer Interaction, User Experience Design, Classification And Regression Tree (CART), Data Quality, Human Centered Design, Machine Learning, Human Factors, Regression Analysis, Technical Management, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Artificial Neural Networks, Decision Tree Learning, Data Processing, Personally Identifiable Information

      4.7
      Rating, 4.7 out of 5 stars
      ·
      793 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Developing Mobile Apps with React Native

      Skills you'll gain: React Native, Flutter (Software), Mobile Development, React Redux, React.js, Front-End Web Development, JavaScript Frameworks, Ajax, Cross Platform Development, Javascript, Apple iOS, UI Components, Data Structures, Back-End Web Development, Debugging, iOS Development, User Story, Full-Stack Web Development, Web Applications, Android Development

      4.4
      Rating, 4.4 out of 5 stars
      ·
      811 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Harnessing the Power of Data with Power BI

      Skills you'll gain: Power BI, Data-Driven Decision-Making, Data Analysis, Data Collection, Business Intelligence, Analytical Skills, Data Transformation, Data Visualization Software, Microsoft 365

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.6K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI Fundamentals for Non-Data Scientists

      Skills you'll gain: Generative AI, Big Data, Machine Learning, Customer Data Management, Tensorflow, Artificial Intelligence, Deep Learning, Algorithms, Process Optimization, Data Analysis, Artificial Neural Networks, Natural Language Processing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      747 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Meaningful Marketing Insights

      Skills you'll gain: Pivot Tables And Charts, Marketing Analytics, Descriptive Statistics, Microsoft Excel, Customer Insights, Regression Analysis, Data Analysis, Data-Driven Decision-Making, Marketing, Marketing Effectiveness, Exploratory Data Analysis, Consumer Behaviour, Statistical Analysis, Data Manipulation

      4.3
      Rating, 4.3 out of 5 stars
      ·
      285 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Marketing Analytics with Meta

      Skills you'll gain: A/B Testing, Marketing Analytics, Advertising Campaigns, Campaign Management, Presentations, Marketing, Marketing Effectiveness, Paid media, Social Media Campaigns, Advertising, Digital Advertising, Marketing Strategies, Facebook, Data-Driven Decision-Making, Data Analysis, Brand Awareness, Key Performance Indicators (KPIs), Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      227 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Agile Software Development

      Skills you'll gain: User Story, Agile Software Development, Agile Methodology, Agile Project Management, Scrum (Software Development), Sprint Planning, Software Development Methodologies, Sprint Retrospectives, Waterfall Methodology, Continuous Integration, Test Driven Development (TDD)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.4K reviews

      Intermediate · Course · 1 - 4 Weeks

    Customer Analytics learners also search

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    1…434445…310

    In summary, here are 10 of our most popular customer analytics courses

    • Diseño de Experiencia del Usuario (UX) de Google: Google
    • Gestión Empresarial Exitosa para Pymes: Pontificia Universidad Católica de Chile
    • Machine Learning for All: University of London
    • Introduction to Big Data: University of California San Diego
    • Bioinformatics: University of California San Diego
    • AI Product Management: Duke University
    • Developing Mobile Apps with React Native: IBM
    • Harnessing the Power of Data with Power BI: Microsoft
    • AI Fundamentals for Non-Data Scientists: University of Pennsylvania
    • Meaningful Marketing Insights: Emory University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Customer Analytics

    Customer analytics is a method used by managers and business owners for making business decisions based upon past customer behavior. It uses tools like regression analysis, predictive analytics, and market segmentation to turn data into usable information that can be leveraged for the creation of direct marketing campaigns and other aspects of managing customer relationships. Behaviors customers have exhibited in the past are examined and used as a basis for predicting future behaviors. The information is then used to create campaigns that have an influence on future buying behaviors. This type of analysis serves as a solid basis for making business decisions.‎

    If you're considering a career in management, product development, or marketing, customer analytics is a valuable study area because it serves as the basis of good decision-making in the business world. Effectively applying real-world data about customer behavior using tools, such as predictive analytics, increases the likelihood of successful marketing campaigns. It also helps developers create products that deliver greater customer satisfaction. Additionally, when you have the tools and data on hand that tell you how customers responded to different circumstances in the past, you're able to explain and support the business decisions you make.‎

    Taking online courses on Coursera in customer analytics provides you with the knowledge you need to acquire in a convenient setting supported by experienced instructors. The learning starts with courses that cover the basic, introductory information that forms the foundation of learning customer analysis. The courses then offer the information that guides you all the way through the process of learning specific customer analysis techniques that provide you with information about marketing performance measurement and management. When you understand this customer-centric aspect of business analytics, you're able to apply it to the decisions you make regarding new marketing campaigns and any other business decisions you make that affect your company's customers.‎

    When starting to learn about customer analytics, you need to have strong reading and math skills. The earliest courses allow you to build a foundation of knowledge when beginning to study this area of business analytics. The specifics—such as how to use the data to create a decision tree you can use when making decisions for your job—develop as you work your way through the customer analytics and business analytics courses. Check the listing for information about the course level when choosing a customer analytics course. The courses are marked for beginners, intermediate level students, and advanced level students, which makes it easy for you to choose one that matches your knowledge base in this type of analytical field.‎

    Online Customer Analytics courses offer a convenient and flexible way to enhance your knowledge or learn new Customer Analytics skills. Choose from a wide range of Customer Analytics courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Customer Analytics, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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