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    • Marketing Automation

    Marketing Automation Courses Online

    Master marketing automation for efficient campaign management. Learn to use tools and strategies to automate marketing processes and improve ROI.

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    Explore the Marketing Automation Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Google Ads Search Campaign

      Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Budget Management, Marketing Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      706 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      University of Pennsylvania

      Microeconomics: When Markets Fail

      Skills you'll gain: Health Equity, Market Dynamics, Economics, Socioeconomics, Supply And Demand, Market Analysis, Behavioral Economics, Market Share, Public Policies, Policty Analysis, Research, and Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      650 reviews

      Mixed · Course · 1 - 3 Months

    • E

      Erasmus University Rotterdam

      Introduction to Economic Theories

      Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Financial Systems, Economics, Economic Development, Market Analysis, Tax, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Social Sciences, Socioeconomics, Supply And Demand, Behavioral Economics, Decision Making

      4.5
      Rating, 4.5 out of 5 stars
      ·
      360 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI for Leaders

      Skills you'll gain: Succession Planning, Business Writing, Generative AI, Leadership, Meeting Facilitation, Organizational Leadership, Business Leadership, Proposal Writing, Communication, Human Resource Strategy, Business Transformation, Artificial Intelligence, Internal Communications, Strategic Thinking, Decision Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      460 reviews

      Beginner · Course · 1 - 4 Weeks

    • K

      Kennesaw State University

      Writing Professional Email and Memos (Project-Centered Course)

      Skills you'll gain: Peer Review, Grammar, Business Writing, Business Correspondence, Writing, Writing and Editing, Editing, Proofreading, Concision, Taking Meeting Minutes, Professionalism, Business Communication, Report Writing, Administrative Support and Clerical Tasks, Target Audience, Communication, Constructive Feedback

      4.3
      Rating, 4.3 out of 5 stars
      ·
      450 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Advertising in the Age of Generative AI

      Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Marketing Psychology, Generative AI Agents, Digital Advertising

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Generative AI for Sales Professionals

      Skills you'll gain: Microsoft Copilot, Forecasting, Revenue Forecasting, Sales Strategy, Sales Presentation, Customer Analysis, Sales Enablement, Data Cleansing, Sales Management, Sales, Sales Pipelines, Taking Meeting Minutes, Microsoft Teams, Customer Insights, Data Quality, Meeting Facilitation, Customer Data Management, Generative AI Agents, Customer Engagement, Microsoft Outlook

      4.3
      Rating, 4.3 out of 5 stars
      ·
      9 reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      Universiteit Leiden

      Political Economy of Institutions and Development

      Skills you'll gain: Political Sciences, International Relations, Socioeconomics, Social Sciences, Economic Development, Governance, Policty Analysis, Research, and Development, Economics, Global Marketing, Cultural Diversity, Data Collection

      4.7
      Rating, 4.7 out of 5 stars
      ·
      374 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Introduction to Events Management

      Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Planning, Operations Management, Coordinating, Budgeting, Promotional Strategies, Vendor Management, Marketing Design

      4.8
      Rating, 4.8 out of 5 stars
      ·
      223 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Engagement & Nurture Marketing Strategies

      Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Target Market, Customer Engagement, Content Creation, Lead Generation, Multimedia

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Excel/VBA for Creative Problem Solving, Part 2

      Skills you'll gain: Excel Macros, Visual Basic (Programming Language), Data Import/Export, Programming Principles, Spreadsheet Software, UI Components, Automation, Data Structures, Debugging, Data Validation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.3K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Business Management Essentials

      Skills you'll gain: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Process Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, Team Leadership, Strategic Marketing, Organizational Change, Decision Making, Cultural Diversity, Branding, Inventory Accounting, Generally Accepted Accounting Principles (GAAP)

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      259 reviews

      Intermediate · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing automation courses

    • Create a Google Ads Search Campaign: Coursera Project Network
    • Microeconomics: When Markets Fail: University of Pennsylvania
    • Introduction to Economic Theories: Erasmus University Rotterdam
    • Generative AI for Leaders: Vanderbilt University
    • Writing Professional Email and Memos (Project-Centered Course): Kennesaw State University
    • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
    • Generative AI for Sales Professionals: Microsoft
    • Political Economy of Institutions and Development: Universiteit Leiden
    • Introduction to Events Management : Coursera Instructor Network
    • Engagement & Nurture Marketing Strategies: Northwestern University

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