What are the best social media marketing courses on Coursera?

Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute . You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.

Can I learn social media marketing for free on Coursera?

Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.

What skills will I gain from a social media marketing course?

You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.

Do I need any experience to start learning social media marketing?

No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.

Can social media marketing courses on Coursera help me get a job?

Yes. Social media marketing skills are in high demand for roles in digital marketing , content creation, and brand management . Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.

Top Social Media Marketing Courses - Learn Social Media Marketing Online

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Find the Best Social Media Marketing Course for Your Goals

Universidad Austral
Gestión innovadora: transformando instituciones educativas
Skills you'll gain: Student-Centred Learning, Education Software and Technology, Innovation, Curriculum Development, Pedagogy, Organizational Change, Leadership, Learning Styles, Team Building, Continuous Improvement Process
4.7
Rating, 4.7 out of 5 stars
6 reviews
Intermediate · Course · 1 - 4 Weeks
Status: New
Dubai College of Tourism
Menu Design for Dubai Hospitality
Skills you'll gain: Price Negotiation, Merchandising, Revenue Management, Restaurant Management, Hospitality, Food and Beverage, Cost Accounting, Customer experience improvement, Marketing Materials, Design, Performance Analysis, Copywriting
Intermediate · Course · 1 - 4 Weeks
Status: New
Packt
Apple Certified Support Professional macOS 11
Skills you'll gain: Knowledge of Apple Software, Mac OS, User Accounts, System Support, Desktop Support, Software Installation, System Configuration, Technical Support and Services, File Systems, General Networking, Knowledge of Apple Hardware, Data Storage, Data Management, Computer Networking, System Implementation, Data Security
Intermediate · Course · 1 - 3 Months
Status: New
Status: Free Trial
Voxy
Intermediate English: Talking About Yourself
Skills you'll gain: English Language, Verbal Communication Skills, Relationship Building, Interpersonal Communications, Professional Development, Language Learning, Oral Comprehension, Communication, Business Communication, Vocabulary, Active Listening, Personal Development, Grammar
Intermediate · Course · 1 - 3 Months
Coursera Instructor Network
Advanced Quantitative Statistics with Excel
Skills you'll gain: Regression Analysis, Microsoft Excel, Statistical Hypothesis Testing, Business Analytics, Data-Driven Decision-Making, Excel Formulas, Data Visualization, Business Analysis, Data Presentation, Business Intelligence, Statistical Analysis, Statistical Methods, Analytics, Spreadsheet Software, Data Analysis, Data Analysis Software, Correlation Analysis, Probability & Statistics, Variance Analysis, Forecasting
4.7
Rating, 4.7 out of 5 stars
9 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free
Coursera Project Network
Create Interactive Choice Boards with Seesaw
Skills you'll gain: Education Software and Technology, Instructional Design
Beginner · Guided Project · Less Than 2 Hours
Status: Free
Coursera Project Network
Unleash Student Creativity with Buncee
Skills you'll gain: Animations, Multimedia, Creativity, Content Creation
Beginner · Guided Project · Less Than 2 Hours
Status: Free Trial
Fractal Analytics
Responsible AI - Principles and Ethical Considerations
Skills you'll gain: Data Ethics, Artificial Intelligence, Ethical Standards And Conduct, Information Privacy, Data Security, Governance, Data Integrity, Data-Driven Decision-Making, Diversity Awareness, Machine Learning, Data Validation, Regulation and Legal Compliance, Algorithms
4.4
Rating, 4.4 out of 5 stars
17 reviews
Intermediate · Course · 1 - 3 Months
Columbia University
Blended Learning Toolkit
Skills you'll gain: Blended Learning, Education Software and Technology, Student Engagement, Learning Management Systems, Digital Transformation, Content Management Systems, Web Design and Development, Live Streaming
Beginner · Course · 1 - 4 Weeks
Status: Free
Coursera Project Network
Introduction au CRM avec HubSpot
Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Customer Relationship Management, Team Management, Customer Data Management, User Accounts
4
Rating, 4 out of 5 stars
6 reviews
Beginner · Guided Project · Less Than 2 Hours
Status: Free Trial
University of California San Diego
Computational Thinking for K-12 Educators: Nested If Statements and Compound Conditionals
Skills you'll gain: Debugging, Computer Programming Tools, Program Development, Computational Thinking, Programming Principles, Computer Programming, Computer Science, Game Design
Beginner · Course · 1 - 3 Months
Status: Free
Coursera Project Network
Développe un site Internet gratuit avec WordPress
Skills you'll gain: WordPress, Web Content, Web Design and Development, Content Management
4.3
Rating, 4.3 out of 5 stars
12 reviews
Intermediate · Guided Project · Less Than 2 Hours