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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • U

      University of California San Diego

      Communicating with the Public

      Skills you'll gain: Storytelling, Public Speaking, Media and Communications, Persuasive Communication, Communication, Non-Verbal Communication, Interpersonal Communications, Performing Arts

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      The Influence of Social Context on Health

      Skills you'll gain: Health Equity, Health Disparities, Health Policy, Public Health, Economics, Policy, and Social Studies, Socioeconomics, Social Justice, Community Health, Stress Management, Behavioral Health, Social Sciences, Health Care, Social and Human Services, Mental and Behavioral Health, Sociology, Environment Health And Safety

      4.9
      Rating, 4.9 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Design Your Virtual Classroom with Canva

      Skills you'll gain: Canva (Software), Virtual Environment, Graphical Tools, Design Elements And Principles, Data Sharing, Graphic and Visual Design, Design, Content Creation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Building Your Artistic Brand

      Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Social Media Marketing, Competitive Analysis, Brand Awareness, Market Analysis, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Entrepreneurship

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9 reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      Universitat Autònoma de Barcelona

      Guidance processes in Vocational Education and Training

      Skills you'll gain: Student Support and Services, School Counseling, Education and Training, Training Programs, Student Engagement, Adult Education, Lifelong Learning, Instructional Strategies, Curriculum Development

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      商务英语课程:财经英语 Finance & Economics

      Skills you'll gain: Purchasing, Procurement, English Language, Business Communication, Communication, Business Writing, Auditing, Negotiation, Business Ethics, Verbal Communication Skills, Budgeting, Influencing, Financial Forecasting, Business Economics, Literacy, Vocabulary

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Customer Satisfaction Survey in Qualtrics

      Skills you'll gain: Customer Insights, Customer Analysis, Employee Surveys, User Feedback, Customer experience improvement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      13 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      C

      Coursera Instructor Network

      Starting & Managing a Sustainable Hotel or Tourism Business

      Skills you'll gain: Hotel Operations, Hospitality Management, Business Planning, Corporate Sustainability, Waste Minimization, Environmental Issue, Strategic Planning, Community Development, Environmental Resource Management, Stakeholder Engagement, Market Trend, Market Analysis, Business Metrics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      How To Land the Job You Want (Capstone Project)

      Skills you'll gain: Interviewing Skills, Strategic Marketing, LinkedIn, Recruitment, Marketing, Presentations, Target Audience, Professional Development, Business Writing, Personal Development, Writing

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Digital Communication and Emotion

      Skills you'll gain: Media and Communications, Digital Communications, Interpersonal Communications, De-escalation Techniques

      4.6
      Rating, 4.6 out of 5 stars
      ·
      14 reviews

      Mixed · Course · 1 - 3 Months

    • M

      Microsoft

      Generative AI for Data Science

      Skills you'll gain: Generative AI, Large Language Modeling, Data Ethics, Prompt Engineering, Feature Engineering, Operational Efficiency, Advertising, Marketing, Artificial Intelligence, Application Deployment, Anomaly Detection, Data Synthesis, Information Privacy

      4.4
      Rating, 4.4 out of 5 stars
      ·
      14 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      How to Innovate with the Strategy Canvas for Competitiveness

      Skills you'll gain: Business Strategy, Strategic Thinking, Value Propositions, Competitive Analysis, Entrepreneurship, New Business Development, Market Research, Innovation, Strategic Planning, Organizational Strategy, Spreadsheet Software

      4.4
      Rating, 4.4 out of 5 stars
      ·
      14 reviews

      Intermediate · Guided Project · Less Than 2 Hours

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    1…253254255…370

    In summary, here are 10 of our most popular social media marketing courses

    • Communicating with the Public: University of California San Diego
    • The Influence of Social Context on Health: University of Michigan
    • Design Your Virtual Classroom with Canva: Coursera Project Network
    • Building Your Artistic Brand: University of Colorado Boulder
    • Guidance processes in Vocational Education and Training: Universitat Autònoma de Barcelona
    • 商务英语课程:财经英语 Finance & Economics: Arizona State University
    • Create a Customer Satisfaction Survey in Qualtrics: Coursera Project Network
    • Starting & Managing a Sustainable Hotel or Tourism Business: Coursera Instructor Network
    • How To Land the Job You Want (Capstone Project): University of Maryland, College Park
    • Digital Communication and Emotion: Arizona State University

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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