What are the best content writing courses on Coursera?

Popular courses include The Strategy of Content Marketing from UC Davis and Good with Words: Writing and Editing from the University of Michigan . These programs teach how to plan, write , and optimize content for web , marketing , and business communication.

Can I learn content writing for free on Coursera?

Yes. Many content writing courses offer a free audit option, which allows you to access video lessons and reading materials at no cost. You’ll need to upgrade or apply for financial aid to complete graded assignments or earn a certificate.

What will I learn in a content writing course?

You’ll learn how to write clearly and persuasively for online audiences, structure articles and blog posts, apply SEO strategies, and develop a consistent tone and brand voice. Some courses also cover editing , storytelling , and content strategy .

Do I need a writing background to take a content writing course?

Not at all. Many Coursera courses are designed for beginners and guide you through writing basics and digital best practices. More advanced learners can focus on specialized topics like UX writing, email copy, or B2B content.

Can Coursera’s content writing courses help me get a job or freelance work?

Yes. Content writing is a growing field across industries like marketing , publishing , tech, and e-commerce . A Coursera course can help you build writing samples, strengthen your portfolio, and earn certificates that show your skills to clients or employers.

Top Content Writing Courses - Learn Content Writing Online

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Find the Best Content Writing Course for Your Goals

Status: New
Status: Free Trial
Google
Google AI Essentials
Skills you'll gain: Prompt Engineering, Generative AI, Workflow Management, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Artificial Intelligence, Process Optimization, ChatGPT, Productivity Software, Workforce Development, Strategic Thinking, Security Awareness, Diversity Awareness, Risk Management Framework, Digital Transformation, Innovation, Technical Writing, Emerging Technologies, Machine Learning Software
4.8
Rating, 4.8 out of 5 stars
622 reviews
Beginner · Specialization · 1 - 3 Months
Status: New
Status: Free Trial
Packt
Building a Strong Business Foundation
Skills you'll gain: Business Modeling, Business Planning, Customer Analysis, User Research, Entrepreneurship, Financial Management, Market Research, Marketing Strategies, Business Development, Target Audience, Business Strategy, Email Marketing, Social Media Marketing, Value Propositions, Search Engine Optimization
Beginner · Course · 1 - 3 Months
Status: New
Packt
Accelerate Terraform Development with GitHub Copilot and AI
Skills you'll gain: Infrastructure as Code (IaC), Terraform, Development Environment, DevOps, Software Development Tools, GitHub, Program Development, Integrated Development Environments, Microsoft Visual Studio, Generative AI, Software Documentation
Intermediate · Course · 1 - 3 Months
Status: New
Packt
Continuous Integration Mastery with Jenkins
Skills you'll gain: Jenkins, CI/CD, Continuous Integration, Docker (Software), GitLab, Continuous Delivery, DevOps, Containerization, Git (Version Control System), Continuous Deployment, GitHub, Code Review
Intermediate · Course · 1 - 3 Months
Status: New
Status: Free Trial
Packt
Build a Product Landing Page with Stripe Integration
Skills you'll gain: UI Components, Payment Systems, Cascading Style Sheets (CSS), User Interface (UI), Front-End Web Development, HTML and CSS, Application Programming Interface (API), JavaScript Frameworks, Application Deployment, Transaction Processing
Intermediate · Course · 1 - 4 Weeks
IE Business School
Making Architecture
Skills you'll gain: Architectural Design, Storytelling, Creativity, Design Thinking, Design Elements And Principles, Photography, Design
4.8
Rating, 4.8 out of 5 stars
1.4K reviews
Beginner · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Packt
Advanced CSS & Responsive Web Design
Skills you'll gain: Responsive Web Design, HTML and CSS, Web Content Accessibility Guidelines, Cascading Style Sheets (CSS), Web Design, Version Control, GitHub, Front-End Web Development, Mobile Development, Web Development, Typography
Intermediate · Course · 1 - 3 Months
Status: New
Packt
Master ChatGPT & OpenAI APIs – Build AI Tools in Python
Skills you'll gain: Prompt Engineering, ChatGPT, OpenAI, Generative AI, Large Language Modeling, Python Programming, Artificial Intelligence, Technical Communication, Natural Language Processing, Application Programming Interface (API), Application Development, User Interface (UI)
Intermediate · Course · 3 - 6 Months
Status: New
Status: Free Trial
Packt
Foundations of Modern HTML & CSS
Skills you'll gain: HTML and CSS, Cascading Style Sheets (CSS), Responsive Web Design, Web Development Tools, Hypertext Markup Language (HTML), Web Design, Development Environment, Web Design and Development, Web Development, Front-End Web Development, Semantic Web, Web Content Accessibility Guidelines, Typography
Beginner · Course · 1 - 3 Months
Status: Free Trial
Duke University
Programming Fundamentals
Skills you'll gain: Programming Principles, Algorithms, Pseudocode, Computational Thinking, Computer Programming, Data Structures, Software Testing, Debugging
4.7
Rating, 4.7 out of 5 stars
6.9K reviews
Beginner · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Packt
Build a Developer Portfolio with SvelteKit & Sanity CMS
Skills you'll gain: Responsive Web Design, UI Components, Web Development Tools, Web Applications, Web Design and Development, Web Development, Software Design, Web Design, Front-End Web Development, Content Management Systems, Full-Stack Web Development, Back-End Web Development, Application Deployment
Intermediate · Course · 1 - 4 Weeks
Status: Free
Coursera Project Network
Create and Design Digital Products using Canva
Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Color Theory, Intellectual Property, Product Promotion, E-Commerce, Digital Assets, Marketing Materials
4.4
Rating, 4.4 out of 5 stars
1.2K reviews
Advanced · Guided Project · Less Than 2 Hours