• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Strategy

    Strategy Courses Online

    Explore business strategy for competitive advantage. Learn about market analysis, strategic positioning, and execution.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Strategy Course Catalog

    • U

      University of Virginia

      Grundlagen der Geschäftsstrategie

      Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Planning, Market Analysis, Organizational Strategy, Strategic Decision-Making, Market Dynamics, Value Propositions

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Content Creation with Scalenut: Craft Content Strategies

      Skills you'll gain: Content Strategy, Content Creation, Blogs, Search Engine Optimization, Keyword Research, Content Marketing, Digital Content, Generative AI

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Market Analysis

      Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Market Research, Value Propositions, Strategic Partnership, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements

      Beginner · Course · 1 - 3 Months

    • L

      LearnQuest

      The Cybersecurity Culture Blueprint: A Proactive Approach

      Skills you'll gain: Incident Response, Incident Management, Cybersecurity, Human Factors (Security), Security Awareness, Continuous Monitoring, Cyber Security Strategy, Cyber Governance, Computer Security Awareness Training, Culture Transformation, Threat Detection, Organizational Change, Employee Training, Employee Engagement, Communication Strategies

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Search Engine Optimization and Content Marketing

      Skills you'll gain: Keyword Research, Web Analytics and SEO, Search Engine Optimization, Content Marketing, Web Analytics, Google Analytics, Search Engine Marketing, Content Creation, MarTech, Marketing Strategy and Techniques, Content Development and Management, Digital Marketing, Growth Strategies, Content Strategy

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      EinfĂĽhrung in Easil fĂĽr Soziale Medien

      Skills you'll gain: Social Media Marketing, Social Media Content, Social Media, Graphic and Visual Design Software, Storytelling, Instagram, Content Creation

      Beginner · Guided Project · Less Than 2 Hours

    • N

      Northeastern University

      Engaging in Enterprise Growth and Innovation

      Skills you'll gain: User Centered Design, Innovation, Experience Design, Digital Transformation, Platform As A Service (PaaS), Software As A Service, Technology Strategies, Design Thinking, Service Design, Business Strategy, Growth Strategies, Competitive Analysis, Value Propositions, Business Solutions, New Business Development, New Product Development, Product Development, Healthcare Industry Knowledge

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      H

      HubSpot Academy

      Informes de ventas con HubSpot

      Skills you'll gain: HubSpot CRM, Data Visualization, Lead Generation, Sales Strategy, Dashboard, Sales Process, Customer Relationship Management, Data-Driven Decision-Making, Sales, Customer Acquisition Management, Customer Service, Business Reporting, Key Performance Indicators (KPIs), Customer Engagement, Goal Setting, Data Cleansing

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera Instructor Network

      GenAI for Biz Dev: Identifying Growth Opportunities

      Skills you'll gain: Competitive Analysis, Business Development, Data-Driven Decision-Making, Generative AI, Market Opportunities, Market Analysis, Market Research, Trend Analysis, Business Analytics, Growth Strategies, Market Trend, Business Intelligence, Business Strategy, Strategic Decision-Making, Marketing Strategies, Artificial Intelligence, Predictive Analytics, Forecasting

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Erstelle digitale Produkte in Visme

      Skills you'll gain: Logo Design, Digital Design, Graphic Design, Design Software, Branding, Digital Publishing, Data Visualization, Creative Design, Presentations, Project Design

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      Ace the Computer Science Interview: Strategies for Success

      Skills you'll gain: Verbal Communication Skills, Communication, Critical Thinking, Problem Solving, Composure, Computer Programming, Computer Science, Planning, Complex Problem Solving, Algorithms, Data Structures, Stress Management, Adaptability

      Beginner · Course · 1 - 4 Weeks

    • I

      IBM

      Cybersecurity Specialist Capstone

      Skills you'll gain: Incident Response, Computer Security Incident Management, Cyber Security Assessment, Cybersecurity, Security Management, Cyber Attacks, Security Strategy, Threat Management, Malware Protection, Data Security, Vulnerability Assessments, Cyber Risk, Threat Detection, Vulnerability Management, Computer Security Awareness Training, Distributed Denial-Of-Service (DDoS) Attacks, Email Security

      Intermediate · Course

    Strategy learners also search

    Brand Strategy
    Competitive Strategy
    Pricing Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    1…193194195…218

    In summary, here are 10 of our most popular strategy courses

    • Grundlagen der Geschäftsstrategie: University of Virginia
    • Content Creation with Scalenut: Craft Content Strategies: Coursera Project Network
    • Market Analysis: University of Minnesota
    • The Cybersecurity Culture Blueprint: A Proactive Approach: LearnQuest
    • Search Engine Optimization and Content Marketing: IBM
    • EinfĂĽhrung in Easil fĂĽr Soziale Medien: Coursera Project Network
    • Engaging in Enterprise Growth and Innovation: Northeastern University
    • Informes de ventas con HubSpot: HubSpot Academy
    • GenAI for Biz Dev: Identifying Growth Opportunities: Coursera Instructor Network
    • Erstelle digitale Produkte in Visme : Coursera Project Network

    Frequently Asked Questions about Strategy

    Strategy is a high-level plan or approach designed to achieve a specific goal or objective. In the context of business, strategy refers to the set of actions and decisions taken by an organization to achieve long-term competitiveness and success in the market. It involves analyzing the business environment, understanding the strengths and weaknesses of the organization, identifying opportunities and threats, and formulating a plan to leverage or mitigate them. A well-defined strategy provides a roadmap for allocating resources, making informed decisions, and gaining a competitive advantage in the industry.‎

    To excel in strategy, there are several key skills that you should aim to develop:

    1. Analytical thinking: Strategy involves analyzing complex information, identifying trends, and making data-driven decisions. Developing your analytical thinking skills will enable you to analyze business data, assess market dynamics, and identify opportunities and threats.

    2. Problem-solving: Strategy often revolves around solving complex business problems. Being able to identify problems, create innovative solutions, and evaluate their feasibility is crucial in developing effective strategies.

    3. Communication and persuasion: As a strategist, you need to articulate your ideas clearly and convincingly to various stakeholders. Developing strong communication and persuasion skills will help you present compelling arguments, gain support for your ideas, and lead successful strategy implementations.

    4. Financial literacy: Understanding financial concepts such as profitability, financial statements, and return on investment is essential in strategy. Being able to interpret financial data and assess the financial impact of different strategic decisions is crucial for making informed choices.

    5. Research and analysis: Conducting thorough research and analysis is fundamental in strategy formation. Developing skills in market research, competitive analysis, and industry trends will enable you to gather and interpret relevant data to inform strategic decisions.

    6. Creativity and innovation: Strategy often requires thinking outside the box to develop unique and competitive business approaches. Cultivating creativity and innovation skills will allow you to generate fresh ideas, explore new opportunities, and differentiate your strategic initiatives from competitors.

    7. Leadership and collaboration: Strategy implementation involves leading teams, collaborating with diverse stakeholders, and motivating others towards shared objectives. Enhancing your leadership and collaboration skills will help you effectively manage projects, influence team members, and drive strategic initiatives to success.

    Remember, continuous learning and staying updated on industry and market trends is essential to succeed in strategy. Consider exploring online courses, certifications, or workshops tailored to strategic management to further enhance your skills and knowledge.‎

    Jobs that require strategy skills often include:

    1. Business Analyst: Using strategic analysis to identify opportunities and develop plans for business improvement.

    2. Management Consultant: Helping organizations develop and implement strategies to achieve their goals.

    3. Project Manager: Utilizing strategic planning and execution skills to oversee and deliver successful projects.

    4. Marketing Strategist: Developing and implementing marketing strategies to drive growth and meet business objectives.

    5. Sales Manager: Creating sales strategies and leading teams to achieve revenue targets.

    6. Financial Analyst: Analyzing financial data and making strategic recommendations to guide investment and financial decision-making.

    7. Operations Manager: Strategizing and optimizing operational processes to improve efficiency and productivity.

    8. Entrepreneur: Applying strategic thinking to start and grow businesses.

    9. Product Manager: Developing strategic plans to launch and manage successful products in the market.

    10. Non-profit Manager: Creating and executing strategic plans to advance the mission of non-profit organizations.‎

    People who are analytical, strategic thinkers, and have a strong business acumen are best suited for studying Strategy. Additionally, individuals who enjoy problem-solving, critical thinking, and have a keen interest in understanding how organizations operate and make decisions will thrive in this field of study. Strategy requires individuals to have a long-term vision, the ability to analyze complex situations, and make informed decisions to achieve organizational goals.‎

    Some topics related to strategy that you can study include:

    1. Business Strategy: This involves studying various frameworks and models for developing and implementing strategies in organizations.

    2. Competitive Strategy: Focuses on analyzing and formulating strategies to gain a competitive advantage over rivals in the market.

    3. Marketing Strategy: Explores different approaches to effectively promote and sell products or services in the market.

    4. Digital Strategy: Involves developing strategies to leverage digital technologies for business growth and transformation.

    5. Innovation Strategy: Focuses on strategies and processes to foster innovation and creativity within organizations.

    6. International Business Strategy: Explores strategies for organizations to expand and operate in global markets.

    7. Operations Strategy: Involves developing strategies to optimize operational processes and improve overall efficiency.

    8. Risk Management Strategy: Focuses on identifying and mitigating potential risks and uncertainties in organizations.

    9. Organizational Strategy: Explores strategies to align and manage resources, structures, and culture within organizations.

    10. Financial Strategy: Involves developing financial plans and strategies to achieve business objectives and maximize shareholder value.‎

    Online Strategy courses offer a convenient and flexible way to enhance your knowledge or learn new Strategy is a high-level plan or approach designed to achieve a specific goal or objective. In the context of business, strategy refers to the set of actions and decisions taken by an organization to achieve long-term competitiveness and success in the market. It involves analyzing the business environment, understanding the strengths and weaknesses of the organization, identifying opportunities and threats, and formulating a plan to leverage or mitigate them. A well-defined strategy provides a roadmap for allocating resources, making informed decisions, and gaining a competitive advantage in the industry. skills. Choose from a wide range of Strategy courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Strategy, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok