What are the best Google Ads courses on Coursera?

Top options include Foundations of Digital Marketing and E-commerce and Attract and Engage Customers Online with Google Ads, both part of the Google Digital Marketing & E-commerce Professional Certificate . These courses teach how to create, launch, and optimize ad campaigns across Google Search, Display, and YouTube.

Can I learn Google Ads for free on Coursera?

Yes. Many courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in a Google Ads course?

You’ll learn how to set up Google Ads accounts, conduct keyword research, write ad copy, manage bidding strategies, and measure performance with tools like Google Analytics. Some courses also cover campaign optimization and A/B testing to improve ROI.

Do I need marketing experience to start learning Google Ads?

No prior experience is needed. Many beginner-friendly courses walk you through the Google Ads interface and campaign setup step by step. More advanced content is also available for learners looking to refine their digital advertising strategy.

Can Coursera’s Google Ads courses help me get a job in digital marketing?

Yes. Google Ads skills are in high demand across industries. Learning how to manage ad campaigns through Coursera can prepare you for roles in digital marketing , PPC (pay-per-click) advertising , or freelance consulting . Earning a certificate can also help you stand out to employers or clients.

Top Google Ads Courses - Learn Google Ads Online

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Find the Best Google Ads Course for Your Goals

Status: New
Google Cloud
Introduction to Cloud Next Generation Firewall
Skills you'll gain: Firewall, Network Security, Cloud Security, Threat Modeling, Cloud Management, Network Monitoring
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Machine Learning Operations (MLOps): Getting Started - 한국어
Skills you'll gain: MLOps (Machine Learning Operations), Google Cloud Platform, DevOps, Application Lifecycle Management, Continuous Deployment, Application Deployment, Machine Learning, Applied Machine Learning, Cloud Solutions, Automation, Data Management
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Gemini for Security Engineers - 简体中文
Skills you'll gain: Google Cloud Platform, Application Deployment, Cloud Security, Generative AI, Cloud Management, Security Engineering, Vulnerability Assessments
Beginner · Course · 1 - 4 Weeks
Status: Free
Coursera Project Network
Configurer et modifier le paiement dans Facebook Ad Manager
Skills you'll gain: Target Audience, Paid media, Facebook, Pay Per Click Advertising, Online Advertising, Advertising Campaigns, Digital Advertising, Advertising, Payment Processing
Intermediate · Guided Project · Less Than 2 Hours
Google Cloud
ML Pipelines on Google Cloud en Español
Skills you'll gain: Apache Airflow, CI/CD, MLOps (Machine Learning Operations), Data Pipelines, Google Cloud Platform, Tensorflow, Metadata Management, PyTorch (Machine Learning Library), Machine Learning Methods, Containerization
Advanced · Course · 1 - 3 Months
Status: New
Google Cloud
Retrieving Credentials from Secret Manager with Spring Boot
Skills you'll gain: Spring Boot, Application Deployment, Google Cloud Platform, Cloud Applications, Cloud Development, Key Management, Application Frameworks, Application Development
Intermediate · Project · Less Than 2 Hours
Google Cloud
Use Data Canvas to Visualize and Design Queries
Skills you'll gain: Data Presentation, Data Visualization Software, Query Languages, Data Integration, Data Analysis
Beginner · Project · Less Than 2 Hours
Status: Free
Google Cloud
Configure Device Settings for Users on ChromeOS
Skills you'll gain: System Configuration, Enterprise Application Management, Content Management Systems, User Accounts, Security Controls, Endpoint Security
Intermediate · Project · Less Than 2 Hours
Status: New
Google Cloud
Evaluate Your Cloud Next Generation Firewall Needs
Skills you'll gain: Firewall, Network Security, Cloud Security, Cloud Infrastructure, Google Cloud Platform, Network Infrastructure, Threat Detection
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Uptraining with Document AI Workbench
Skills you'll gain: Google Cloud Platform, Data Processing, Document Management, Unstructured Data, Data Capture
Intermediate · Project · Less Than 2 Hours
Status: Free Trial
Google Cloud
Architecting with Google Kubernetes Engine: Foundations 한국어
Skills you'll gain: Kubernetes, Containerization, Google Cloud Platform, Cloud Infrastructure, Cloud Services, Cloud Management, Application Deployment, Cloud Computing, Docker (Software), Microservices, YAML
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Essential Google Cloud Infrastructure: Core Services - 繁體中文
Skills you'll gain: Identity and Access Management, Google Cloud Platform, Cloud Infrastructure, Cloud Management, Cloud Computing, Data Storage, Cloud Storage, Data Security, User Provisioning, Encryption, System Monitoring, Role-Based Access Control (RBAC), Security Management, Scalability
Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular google ads courses

Introduction to Cloud Next Generation Firewall: Google Cloud
Machine Learning Operations (MLOps): Getting Started - 한국어: Google Cloud
Gemini for Security Engineers - 简体中文: Google Cloud
Configurer et modifier le paiement dans Facebook Ad Manager: Coursera Project Network
ML Pipelines on Google Cloud en Español: Google Cloud
Retrieving Credentials from Secret Manager with Spring Boot: Google Cloud
Use Data Canvas to Visualize and Design Queries: Google Cloud
Configure Device Settings for Users on ChromeOS: Google Cloud
Evaluate Your Cloud Next Generation Firewall Needs: Google Cloud
Uptraining with Document AI Workbench: Google Cloud

Google Ads Courses