• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Product Marketing

    Product Marketing Courses Online

    Master product marketing for successful product launches. Learn about market positioning, product messaging, and go-to-market strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Product Marketing Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      Create an E-book Cover Using Canva

      Skills you'll gain: Canva (Software), Graphic Design, Graphic and Visual Design Software, Design, Creative Design

      4.4
      Rating, 4.4 out of 5 stars
      ·
      53 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Sustainable and Resilient Operations Management

      Skills you'll gain: Operations Management, Manufacturing Operations, Corporate Sustainability, Engineering Management, Business Leadership, Product Design, Waste Minimization, Environmental Management Systems, Production Process, Product Lifecycle Management, Process Design, Digital Transformation, Emerging Technologies

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Reliable Cloud Infrastructure: Design and Process dalam bahasa Indonesia

      Skills you'll gain: Microservices, API Design, Restful API, Google App Engine, Kubernetes, Google Cloud Platform, Cloud Computing Architecture, CI/CD, Application Deployment, Distributed Denial-Of-Service (DDoS) Attacks, DevOps, Hybrid Cloud Computing, Network Architecture, Cloud Storage, Cloud Security, Service Level, Scalability, Persona (User Experience), Key Performance Indicators (KPIs), Disaster Recovery

      4.9
      Rating, 4.9 out of 5 stars
      ·
      227 reviews

      Intermediate · Course · 1 - 3 Months

    • M

      Microsoft

      Developing with GitHub Copilot and VS Code

      Skills you'll gain: Microsoft Copilot, Integrated Development Environments, Microsoft Visual Studio, Software Development Tools, Application Development, Artificial Intelligence, Web Development Tools, GitHub, Debugging, HTML and CSS

      4.1
      Rating, 4.1 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Machine Learning Aplicado ao Marketing

      Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Marketing Automation, Marketing Strategies, Data Visualization, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Data Visualization Software, MarTech, Data Modeling, R Programming, Data Science, Data Analysis, Marketing, Innovation, Business Analytics, Data Manipulation, Data Structures

      4.2
      Rating, 4.2 out of 5 stars
      ·
      55 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U
      S

      Multiple educators

      Sustainable and Resilient Operations and Supply Chains

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainability Reporting, Supply Management, Supply Chain Management, Business Ethics, Supply Chain, Operations Management, Manufacturing Operations, Supplier Relationship Management, Labor Compliance, Strategic Sourcing, Engineering Management, Procurement, Strategic Leadership, Logistics Management, Leadership, Business Leadership, Reverse Logistics, Product Design

      4.7
      Rating, 4.7 out of 5 stars
      ·
      18 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Market your new business with Canva

      Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Design Elements And Principles, Marketing Materials, Color Theory, Graphic Design, Branding, Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      29 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • U

      UBITS

      Potencia tus ventas en el sector retail

      Skills you'll gain: Cross Selling, Retail Sales, Product Demonstration, Upselling, Selling Techniques, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Merchandising, Customer Service, Team Oriented, Customer Engagement, Customer Complaint Resolution

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      X

      Xbox

      Market Research and Competitive Analysis

      Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Target Market, Market Opportunities, User Research, Product Strategy, Customer Insights, Data Analysis, Data Collection, Data-Driven Decision-Making, Business Strategy, Innovation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Usability Testing with Hotjar

      Skills you'll gain: Usability Testing, Usability, Test Tools, Interaction Design, Human Computer Interaction, Test Planning, User Research, Web Analytics and SEO

      4.3
      Rating, 4.3 out of 5 stars
      ·
      31 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • U

      University of Illinois Urbana-Champaign

      3D Printing Capstone

      Skills you'll gain: 3D Modeling, Human Centered Design, Product Design, Design Thinking, Innovation, Manufacturing Processes, Computer-Aided Design, Prototyping, Product Development, Solution Design, Manufacturing and Production, Production Process, Material Handling

      4.4
      Rating, 4.4 out of 5 stars
      ·
      35 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      How To Set Up Project Sites and Spaces with Confluence

      Skills you'll gain: Collaborative Software, Intranet, Project Documentation, Organizational Skills, Team Oriented, Document Management, Content Management Systems, Productivity Software, Knowledge Transfer, Content Development and Management, Information Architecture, Content Creation

      4.2
      Rating, 4.2 out of 5 stars
      ·
      33 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    Product Marketing learners also search

    Product Management
    Product Development
    Marketing Management
    Beginner Product Management
    Software Product Management
    Business
    Brand And Product Management
    Business Management
    1…135136137…265

    In summary, here are 10 of our most popular product marketing courses

    • Create an E-book Cover Using Canva: Coursera Project Network
    • Sustainable and Resilient Operations Management: University of Colorado Boulder
    • Reliable Cloud Infrastructure: Design and Process dalam bahasa Indonesia: Google Cloud
    • Developing with GitHub Copilot and VS Code: Microsoft
    • Machine Learning Aplicado ao Marketing: Fundação Instituto de Administração
    • Sustainable and Resilient Operations and Supply Chains: University of Colorado Boulder
    • Market your new business with Canva: Coursera Project Network
    • Potencia tus ventas en el sector retail: UBITS
    • Market Research and Competitive Analysis: Xbox
    • Usability Testing with Hotjar: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok