What are the best e-commerce courses on Coursera?

Top e-commerce courses include Digital Marketing and E-commerce from Google and Supply Chain Management for E-commerce from Starweaver . You can also find programs that cover online store setup, customer behavior, SEO , and payment systems—all relevant for launching or improving an e-commerce business.

Do I need prior experience in business or marketing to start learning E-commerce on Coursera?

E-commerce courses on Coursera are accessible to learners of all backgrounds: Beginners can start with introductory courses that cover the basics of setting up an e-commerce business. Those with some business or marketing experience can enhance their skills with more specialized topics such as digital marketing , data analytics , or supply chain management . Advanced learners can explore in-depth strategies for scaling an e-commerce business globally and integrating advanced technology solutions.

Can I learn e-commerce for free on Coursera?

Yes. Many e-commerce courses offer a free audit option. This allows you to watch video lessons and access readings at no cost. You’ll need to upgrade or apply for financial aid to earn a certificate or access graded assignments.

What will I learn in an e-commerce course?

You’ll learn how to build and manage an online store, attract and retain customers, set up product pages, use marketing tools like email and social media , and analyze performance data . Some courses also introduce platforms like Shopify , WooCommerce, and Google Ads .

Do I need experience to start learning about e-commerce?

No experience is required. Many courses are designed for beginners and walk you through the process of launching an e-commerce business from scratch. There are also more advanced options for learners with some business or marketing background.

Top E-commerce Courses - Learn E-commerce Online

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Find the Best E-Commerce Course for Your Goals

Google Cloud
Introduction to Image Generation - Português Brasileiro
Skills you'll gain: Generative AI, Image Analysis, Google Cloud Platform, Deep Learning, Unsupervised Learning, Machine Learning Methods, Applied Machine Learning
Beginner · Course · 1 - 4 Weeks
UBITS
El desarrollo de una startup
Skills you'll gain: Customer Analysis, Market Analysis, Sales Strategy, Market Research, Customer Retention, Business Modeling, Entrepreneurship, B2B Sales, Business-To-Consumer, Technology Strategies, Customer Acquisition Management, Business Strategy
Intermediate · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Zoho Corporation
Zoho Sales Representative
Skills you'll gain: Sales Process, Account Management, Sales Management, Selling Techniques, Customer Relationship Management, Sales, Sales Strategy, Customer Relationship Management (CRM) Software, General Sales Practices, Sales Presentation, Process Mapping, Sales Pipelines, Customer Relationship Building, Interviewing Skills, Prospecting and Qualification, Sales Operations, Communication, B2B Sales, Customer Retention, Portfolio Management
Beginner · Professional Certificate · 3 - 6 Months
Packt
Make Apps with ChatGPT and Generative AI
Skills you'll gain: ChatGPT, Generative AI, Serverless Computing, Microsoft Power Automate/Flow, Prompt Engineering, OpenAI, Application Development, Microsoft Power Platform, Business Process Automation, Microsoft Azure, Large Language Modeling, Application Programming Interface (API), Microsoft Outlook
Intermediate · Course · 3 - 6 Months
Status: Free
Coursera Project Network
Finde Zielgruppen-Interessen mit Facebook Audience Insights
Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Online Advertising, Advertising Campaigns, Business Marketing
Intermediate · Guided Project · Less Than 2 Hours
Google Cloud
Transformer Models and BERT Model - Italiano
Skills you'll gain: Natural Language Processing, Large Language Modeling, Text Mining, Artificial Intelligence and Machine Learning (AI/ML)
Advanced · Course · 1 - 4 Weeks
Google Cloud
Machine Learning Operations (MLOps): Getting Started - Português Brasileiro
Skills you'll gain: MLOps (Machine Learning Operations), Google Cloud Platform, DevOps, Application Lifecycle Management, CI/CD, Application Deployment, Cloud Solutions, Applied Machine Learning, Automation, Data Processing, Continuous Monitoring
Intermediate · Course · 1 - 4 Weeks
Status: Free Trial
Kennesaw State University
How Technology Will Shape Marketing with Jagdish Sheth
Skills you'll gain: Digital Advertising, Marketing, MarTech, Advertising, Marketing Communications, Sales, Social Media, Marketing Strategy and Techniques, Digital Marketing, Real Time Data, Promotional Strategies, E-Commerce, Emerging Technologies, Customer Relationship Building
Beginner · Course · 1 - 4 Weeks
Coursera Project Network
Comment créer un entonnoir avec Facebook Analytics
Skills you'll gain: Facebook, Sales Process, Lead Generation, Marketing Analytics, Sales, Marketing Channel, Growth Strategies
Beginner · Guided Project · Less Than 2 Hours
Status: Free Trial
Google Cloud
Innovating with Google Cloud Artificial Intelligence - Português Brasileiro
Skills you'll gain: Google Cloud Platform, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Digital Transformation, Cloud API, Applied Machine Learning, Analytics, Big Data, Business Intelligence, Data Quality
Beginner · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Zoho Corporation
Fundamental Sales Concepts — An Overview
Skills you'll gain: Sales Management, Selling Techniques, Customer Relationship Management, Customer Relationship Management (CRM) Software, General Sales Practices, Sales Process, Sales Strategy, Sales, Customer Relationship Building, Sales Pipelines, B2B Sales
Beginner · Course · 1 - 3 Months
Status: New
Pontificia Universidad Católica del Perú
Bienestar PUCP: prevención del hostigamiento sexual
Skills you'll gain:
Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular e-commerce courses

Introduction to Image Generation - Português Brasileiro: Google Cloud
El desarrollo de una startup : UBITS
Zoho Sales Representative: Zoho Corporation
Make Apps with ChatGPT and Generative AI: Packt
Finde Zielgruppen-Interessen mit Facebook Audience Insights : Coursera Project Network
Transformer Models and BERT Model - Italiano: Google Cloud
Machine Learning Operations (MLOps): Getting Started - Português Brasileiro: Google Cloud
How Technology Will Shape Marketing with Jagdish Sheth: Kennesaw State University
Comment créer un entonnoir avec Facebook Analytics: Coursera Project Network
Innovating with Google Cloud Artificial Intelligence - Português Brasileiro: Google Cloud

E-Commerce Courses