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    Results for "earned media"

    • N

      Northwestern University

      Content, Advertising & Social IMC

      Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Communications, Earned Media, Owned Media, Paid media, Facebook, Content Creation, Digital Media Strategy, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Financial Accounting: Foundations

      Skills you'll gain: Revenue Recognition, Financial Statements, Accrual Accounting, Financial Accounting, Bookkeeping, Income Statement, Balance Sheet, Generally Accepted Accounting Principles (GAAP), Accounts Receivable, Inventory Accounting, Cash Flows

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.5K reviews

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Dynamic Advertising and Media Buying

      Skills you'll gain: Pay Per Click Advertising, Google Ads, Advertising Campaigns, Media Buying, Content Performance Analysis, Online Advertising, Digital Advertising, Advertising, Generative AI Agents, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Automation, Content Creation, A/B Testing, Budget Management

      Intermediate · Course · 1 - 4 Weeks

    • T

      Tecnológico de Monterrey

      Administración de Proyectos: Principios Básicos

      Skills you'll gain: Project Schedules, Project Scoping, Stakeholder Management, Work Breakdown Structure, Risk Analysis, Stakeholder Engagement, Project Risk Management, Risk Management, Cost Management, Project Management, Change Control, Project Controls, Communication Planning, Project Performance, Project Management Life Cycle, Project Planning, Project Documentation, Earned Value Management, Budget Management, Risk Mitigation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.9K reviews

      Beginner · Specialization · 3 - 6 Months

    • E

      Emory University

      Introduction to Social Media Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Customer Insights, Market Analysis, Data Analysis Software, Trend Analysis, Research

      4.3
      Rating, 4.3 out of 5 stars
      ·
      108 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Build a social media presence for your business using Canva

      Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Marketing Design, Branding

      4.6
      Rating, 4.6 out of 5 stars
      ·
      62 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      Universidade de São Paulo

      Marketing Digital

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.3K reviews

      Beginner · Course · 1 - 3 Months

    • T

      The Museum of Modern Art

      Seeing Through Photographs

      Skills you'll gain: Photography, Culture, Art History, Aesthetics, Media and Communications, Cultural Diversity, Journalism, Storytelling, Social Justice, Research, Creativity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      How to Set Up a Facebook Ads Campaign

      Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Online Advertising, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Budgeting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      379 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • I

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      319 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Social Media Marketing Specialists

      Skills you'll gain: Generative AI, Campaign Management, Social Media Marketing, Social Media, Social Media Content, Content Creation, Innovation, Marketing Automation, Social Media Campaigns, Prompt Engineering, Instagram, Customer Engagement, Marketing Strategies, Data-Driven Decision-Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      16 reviews

      Intermediate · Course · 1 - 4 Weeks

    • M

      Michigan State University

      What is news?

      Skills you'll gain: Journalism, Media and Communications, Electronic Media, Content Creation, Storytelling, Multimedia, Blogs, Photo/Video Production and Technology, Photography, Writing, Report Writing, Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 3 Months

    1…8910…104

    In summary, here are 10 of our most popular earned media courses

    • Content, Advertising & Social IMC: Northwestern University
    • Financial Accounting: Foundations: University of Illinois Urbana-Champaign
    • GenAI for Dynamic Advertising and Media Buying: Coursera Instructor Network
    • Administración de Proyectos: Principios Básicos: Tecnológico de Monterrey
    • Introduction to Social Media Analytics: Emory University
    • Build a social media presence for your business using Canva: Coursera Project Network
    • Marketing Digital: Universidade de São Paulo
    • Seeing Through Photographs: The Museum of Modern Art
    • How to Set Up a Facebook Ads Campaign: Coursera Project Network
    • Storytelling in Branding and Content Marketing : IE Business School

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