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    • Personal Branding

    Personal Branding Courses Online

    Master personal branding techniques for professional success. Learn to develop and promote your unique value proposition.

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    Explore the Personal Branding Course Catalog

    • S

      Starweaver

      Personal Productivity, Time Management and Prioritization

      Skills you'll gain: Organizational Skills, Prioritization, Productivity, Time Management, Strategic Prioritization, Productivity Software, Goal Setting, Multitasking, Calendar Management, Office Management, Stress Management, Document Management, Planning, Mental Concentration

      4.7
      Rating, 4.7 out of 5 stars
      ·
      316 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Berklee

      The Singer Songwriter

      Skills you'll gain: Music Theory, File Management, Music, Music Performance, Musical Composition, Peer Review, Instrumental Music, Self-Awareness, Performing Arts, Creativity, Automation, Storytelling, Writing, Editing, Software Installation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Copenhagen Business School

      An Introduction to Consumer Neuroscience & Neuromarketing

      Skills you'll gain: Consumer Behaviour, Marketing Psychology, Decision Making, Human Learning, Customer Insights, Market Research, Business Ethics, Marketing, Advertising, Brand Awareness, Psychology, Magnetic Resonance Imaging

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      From Likes to Leads: Interact with Customers Online

      Skills you'll gain: Social Media Strategy, Social Media Marketing, Content Creation, Social Media Campaigns, Social Media Management, Marketing Analytics, Customer Engagement, Digital Advertising, Brand Awareness, Advertising, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.7K reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Florida

      Healing with the Arts

      Skills you'll gain: Journals, Music, Performing Arts, Creativity, Mindfulness, Compassion, Empowerment, Storytelling, Personal Development, Liberal Arts, Self-Awareness, Emotional Intelligence, Writing, Overcoming Obstacles

      4.6
      Rating, 4.6 out of 5 stars
      ·
      956 reviews

      Mixed · Course · 1 - 3 Months

    • Y

      Yale University

      The Science of Well-Being for Teens

      Skills you'll gain: Positivity, Mental Health, Goal Setting, Growth Mindedness, Stress Management, Resilience, Emotional Intelligence, Productivity, Self-Awareness, Compassion, Personal Development, Behavioral Health, Psychology, Mindfulness, Social Skills

      4.9
      Rating, 4.9 out of 5 stars
      ·
      700 reviews

      Beginner · Course · 1 - 3 Months

    • T

      The State University of New York

      Strategic Self-Marketing and Personal Branding

      Skills you'll gain: Marketing Communications, Advertising, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, LinkedIn, Self-Awareness, Professional Development, Professional Networking, Lifelong Learning, Public Relations, Constructive Feedback

      4.4
      Rating, 4.4 out of 5 stars
      ·
      232 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Habilidades Gerenciales

      Skills you'll gain: Delegation Skills, Supervision, Leadership and Management, Management Training And Development, Creative Thinking, Organizational Strategy, Critical Thinking and Problem Solving, Leadership Development, Strategic Planning, Organizational Skills, Cognitive flexibility, Creative Problem-Solving, Team Leadership, Leadership, Business Planning, Emotional Intelligence, People Management, Industrial and Organizational Psychology, Time Management, Office Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of Pennsylvania

      An Introduction to American Law

      Skills you'll gain: Civil Procedures, Civil Law, Personal Injury Law, Commercial Laws, Lawsuits, Court Systems, Legal Proceedings, Plaintiff, Legal Research, Case Law, Law, Regulation, and Compliance, Criminal Investigation and Forensics, Legal Pleadings, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      MedCerts

      Professionalism in Allied Health

      Skills you'll gain: Healthcare Ethics, Conflict Management, Cultural Responsiveness, Patient Education And Counseling, Cultural Diversity, Cultural Sensitivity, Professionalism, Professional Development, Time Management, Emotional Intelligence, Teamwork, Interpersonal Communications, Conscientiousness, Communication, Trustworthiness, Compassion, Empathy, Ethical Standards And Conduct, Medical Privacy, Medical Office Procedures

      4.8
      Rating, 4.8 out of 5 stars
      ·
      756 reviews

      Beginner · Course · 1 - 3 Months

    • T

      The University of Edinburgh

      Introduction to Philosophy

      Skills you'll gain: Political Sciences, Social Studies, Research, Science and Research, Psychology, Scientific Methods, Policy Analysis, Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.6K reviews

      Mixed · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introduction to Marketing

      Skills you'll gain: Go To Market Strategy, Branding, Consumer Behaviour, Strategic Marketing, Marketing, Brand Strategy, Communication Strategies, Marketing Strategy and Techniques, Marketing Communications, Brand Loyalty, Customer experience strategy (CX), Customer Insights, Brand Awareness, Price Negotiation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13K reviews

      Mixed · Course · 1 - 3 Months

    Personal Branding learners also search

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    1…789…126

    In summary, here are 10 of our most popular personal branding courses

    • Personal Productivity, Time Management and Prioritization: Starweaver
    • The Singer Songwriter: Berklee
    • An Introduction to Consumer Neuroscience & Neuromarketing : Copenhagen Business School
    • From Likes to Leads: Interact with Customers Online: Google
    • Healing with the Arts: University of Florida
    • The Science of Well-Being for Teens: Yale University
    • Strategic Self-Marketing and Personal Branding: The State University of New York
    • Habilidades Gerenciales: Universidad Nacional Autónoma de México
    • An Introduction to American Law: University of Pennsylvania
    • Professionalism in Allied Health: MedCerts

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Personal Branding

    Personal branding is the application of brand management principles to the marketing of yourself and your career. This is an ongoing process that leverages social media, blogging, email marketing, and other channels to create and maintain a positive perception of your unique skills and achievements in your field. In the same way that a well-managed corporate brand helps a business attract and retain customers, a carefully-cultivated personal brand is important for helping your work find the right audience as well as creating new career opportunities.

    Developing a strong personal brand starts with answering a key question: what do you want to be known for? Answering this question isn’t always easy, as it requires a candid skills assessment to identify your most impactful talents and experiences. Then, as with a business brand, you need to conduct a competitive analysis to better understand how to differentiate your brand from others with a similar background in your industry. Once you have a sense of what your unique value and niche should be, you can begin to develop a strategy to build a memorable brand that enhances your reputation and advances your career.‎

    A strong personal brand can benefit almost any career path, as it helps to differentiate you from others in your industry and increase your competitiveness when pursuing jobs and other opportunities. In fact, the ongoing development of a successful personal brand has itself become a viable career path, as influencer marketing techniques seek well-known individuals with a following on social media to endorse their products. Personal branding is also particularly important if you’re a freelancer in fields such as consulting, photography, writing, or any other line of work where you’re always looking for new clients.

    Maintaining a strong personal brand has become a major concern for writers in particular, as journalists, fiction writers, and even academic researchers find it increasingly necessary to maintain an active presence on Twitter or email newsletters on services such as Substack to showcase their expertise and personality even when they are between assignments. According to the Bureau of Labor Statistics, writers and authors made a median annual salary of $63,200 in 2019, and a projected decline in the number of these jobs available over the next decade will make personal branding even more important to achieve success.‎

    Yes! Coursera is a great place to learn about digital marketing as well as career development, including courses on personal branding specifically. You can learn remotely from top-ranked schools like University of Virginia and The State University of New York, all while paying significantly lower tuition than on-campus students taking the same courses. And, because you’ll receive the same course materials and credits as on-campus students, learning on Coursera lets you add significant credibility to your resume and your own personal brand.‎

    Topics you can study that are related to personal branding include public speaking, writing, sales concepts, and marketing. Studying these topics can help you with personal branding because they can help you learn how to communicate more effectively. Information like how to make a logo that represents your brand and how to use colors and fonts to make your brand easily identifiable to customers can be considered related topics. You can also learn how specific computer programs such as HubSpot and graphic design software programs are used. Videography and photography are some other topics that could help you when you’re learning about personal branding.‎

    People who are creative and entrepreneurial are typically best suited for personal branding roles. These types of people can be driven and eager to learn how to use the tools that are needed for presenting themselves as brands. These may be people who are heavily invested in communicating with an audience over social media. They may be authors or other figures who want to use a persona as a way to enlist paying advertisers. People who are well suited for personal branding roles are also typically interested in using technology on a regular basis and in communicating with others as thought leaders.‎

    Some common career paths for someone in personal branding include social media marketers and creatives who run blogs or vlogs. These careers can sometimes overlap with bloggers and vloggers using their platforms to attract paying advertisers. Personal branding professionals may also work for companies as recruiters who seek out and find talent, such as bloggers, to share advertising messages and themed content for the company. Other people may choose to study personal branding as a way to present a professional profile as part of a job search.‎

    Creativity and a knack for using technology and navigating social media are typically skills you may want to have before pursuing personal branding. It can also help if you have strong writing skills and some creative talent for using tools for photo editing and videography. Some advanced skills that can typically help if you want to pursue a personal branding career include marketing and psychology, as well as interpersonal communication skills.‎

    Online Personal Branding courses offer a convenient and flexible way to enhance your knowledge or learn new Personal Branding skills. Choose from a wide range of Personal Branding courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Personal Branding, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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