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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • C

      Coursera Instructor Network

      Marketing Analytics: Data Predictions and Dashboards

      Skills you'll gain: Marketing Analytics, Dashboard, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Analytical Skills

      3.9
      Rating, 3.9 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Pilares de Marketing Digital

      Skills you'll gain: Digital Marketing, Customer Relationship Management, Social Media, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Online Advertising, Web Analytics, Marketing, Sales Process, Business Analytics, Search Engine Marketing, Email Marketing, Search Engine Optimization, Content Performance Analysis, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 4 Weeks

    • D

      Duke University

      Copyright for Educators & Librarians

      Skills you'll gain: Intellectual Property, Educational Materials, Law, Regulation, and Compliance, Education and Training, Legal Research

      4.8
      Rating, 4.8 out of 5 stars
      ·
      598 reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Illinois Urbana-Champaign

      e-Learning Ecologies: Innovative Approaches to Teaching and Learning for the Digital Age

      Skills you'll gain: Differentiated Instruction, Collaborative Software, Education Software and Technology, Pedagogy, Learning Management Systems, Digital Transformation, Emerging Technologies, Innovation, Multimedia, Digital Communications

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.5K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Museum of Modern Art

      Art & Inquiry: Museum Teaching Strategies For Your Classroom

      Skills you'll gain: Literacy, Teaching, Liberal Arts, Critical Thinking, Emotional Intelligence, Creativity, Instructional Strategies, Student Engagement, Self-Awareness, Curriculum Planning, Learning Styles, Empathy, Social Studies, Discussion Facilitation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      511 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Instructor Network

      Active Listening: Enhancing Communication Skills

      Skills you'll gain: Active Listening, Non-Verbal Communication, Cultural Diversity, Conflict Management, Emotional Intelligence, Empathy, Interpersonal Communications, Leadership, Rapport Building, Collaboration, Communication, Self-Awareness, Adaptability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      486 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      The Importance of Listening

      Skills you'll gain: Real Time Data, Social Media, Social Media Marketing, Big Data, Marketing Analytics, Crisis Management, Analytics, Content Strategy, Text Mining, Data-Driven Decision-Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Diseño instruccional para el aprendizaje activo

      Skills you'll gain: Education Software and Technology, Instructional Strategies, Instructional Design, Educational Materials, Emerging Technologies, Learning Management Systems, Innovation, Problem Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      844 reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universiteit Leiden

      EU policy and implementation: making Europe work!

      Skills you'll gain: Policy Analysis, Public Policies, Policy Development, Political Sciences, Environmental Policy, Program Evaluation, Governance, Research, Immigration Law, Law, Regulation, and Compliance

      4.4
      Rating, 4.4 out of 5 stars
      ·
      190 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Strategic Sales Management

      Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales, Sales Enablement, Sales Training, Business Planning, Conflict Management, Marketing, Marketing Planning, Market Intelligence, Strategic Marketing, B2B Sales, Competitive Intelligence, Marketing Effectiveness, Customer Relationship Building, Business Strategy, Business, Customer Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      497 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Developing a Winning Marketing Strategy

      Skills you'll gain: Marketing, Marketing Planning, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Brand Management, Product Planning, Marketing Analytics, Target Market, Promotional Strategies, Value Propositions, Market Analysis, Customer Insights

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Career Discovery

      Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Social Skills, Adaptability, Collaboration, Business Research, Negotiation, Leadership Development, Professionalism, Lifelong Learning, Goal Setting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.7K reviews

      Beginner · Specialization · 3 - 6 Months

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    1…636465…372

    In summary, here are 10 of our most popular social media marketing courses

    • Marketing Analytics: Data Predictions and Dashboards: Coursera Instructor Network
    • Pilares de Marketing Digital: Universidad Austral
    • Copyright for Educators & Librarians: Duke University
    • e-Learning Ecologies: Innovative Approaches to Teaching and Learning for the Digital Age: University of Illinois Urbana-Champaign
    • Art & Inquiry: Museum Teaching Strategies For Your Classroom: The Museum of Modern Art
    • Active Listening: Enhancing Communication Skills: Coursera Instructor Network
    • The Importance of Listening: Northwestern University
    • Diseño instruccional para el aprendizaje activo : Tecnológico de Monterrey
    • EU policy and implementation: making Europe work! : Universiteit Leiden
    • Strategic Sales Management: Fundação Instituto de Administração

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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