• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Persuasion

    Persuasion Courses Online

    Master persuasion techniques for influencing others. Learn about psychological principles of persuasion and practical applications.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Get in-depth knowledge of a subject by completing a series of courses and projects.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Persuasion Course Catalog

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Leadership Communication for Maximum Impact: Storytelling

      Skills you'll gain: Leadership, Corporate Communications, Strategic Communication, Storytelling, Business Leadership, Media Relations, Stakeholder Communications, Public Relations, Innovation, Crisis Management, Communication, Branding

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.3K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      P

      Packt

      Winning at Sales

      Skills you'll gain: Sales Presentations, Sales Management, Sales Training, Sales, Selling Techniques, Sales Strategy, Account Management, Sales Territory Management, Sales Process, Closing (Sales), Consultative Selling, Showrooms, Employee Coaching, Customer Relationship Management, Overcoming Objections, Rapport Building, Relationship Building, Active Listening

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Writing and Editing: Structure and Organization

      Skills you'll gain: Writing and Editing, Editing, Writing, Organizational Skills, Productivity, Time Management, Content Creation, Lifelong Learning, Professional Development, Critical Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      553 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Toronto

      Stratégies de communication à l’ère du virtuel

      Skills you'll gain: Presentations, Communication, Business Communication, Persuasive Communication, Meeting Facilitation, Public Speaking, Communication Strategies, Interpersonal Communications, Virtual Teams, Telecommuting, Negotiation, Non-Verbal Communication, Empathy

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Toronto

      Transformational Leadership for Inclusive Innovation

      Skills you'll gain: Organizational Change, Influencing, Organizational Leadership, Business Leadership, Leadership, Diversity and Inclusion, Change Management, Team Management, Advocacy, Innovation, Cultural Diversity, Stakeholder Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      97 reviews

      Beginner · Course · 1 - 4 Weeks

    • R

      Relay Graduate School of Education

      Teaching Character and Creating Positive Classrooms

      Skills you'll gain: Student Engagement, Positivity, Teaching, Education and Training, Classroom Management, Pedagogy, Curriculum Planning, Lesson Planning, Personal Attributes, Working With Children, Course Development, Growth Mindedness, Childhood Education and Development, Optimism, Research, Empowerment, Self-Awareness, Personal Development, Persistence, Rapport Building

      4.8
      Rating, 4.8 out of 5 stars
      ·
      946 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Speaking and Presenting: Tact

      Skills you'll gain: Tactfulness, Public Speaking, Verbal Communication Skills, Communication, Storytelling, Rapport Building, Communication Strategies, Constructive Feedback, Interpersonal Communications, Empathy, Social Skills, Professionalism

      4.5
      Rating, 4.5 out of 5 stars
      ·
      39 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      P

      Packt

      Negotiation Skills

      Skills you'll gain: Negotiation, Communication, Conflict Management, Interpersonal Communications, Collaboration, Assertiveness, Proposal Development, Active Listening, Planning, Cognitive flexibility

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Writing and Editing: Drafting

      Skills you'll gain: Editing, Writing, Planning, Brainstorming, Time Management, Overcoming Obstacles, Productivity, Creativity, Growth Mindedness, Learning Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      360 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Writing and Editing: Revising

      Skills you'll gain: Editing, Constructive Feedback, Concision, Writing, Proofreading, Critical Thinking, Communication, Detail Oriented, Collaboration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      380 reviews

      Beginner · Course · 1 - 4 Weeks

    • T

      The University of Edinburgh

      Intellectual Humility: Practice

      Skills you'll gain: Open Mindset, Conflict Management, Peer Review, Cultural Diversity, Interpersonal Communications, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      152 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Q

      Queen Mary University of London

      Influencing the Organisation

      Skills you'll gain: Stakeholder Management, Stakeholder Engagement, Change Management, Professional Networking, Matrix Management, Organizational Leadership, Leadership, Organizational Structure, Business Leadership, Influencing, Professional Development, Organizational Strategy, Personal Development, Storytelling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      23 reviews

      Advanced · Course · 1 - 4 Weeks

    Persuasion learners also search

    Social
    Psychology
    Sociology
    Social Sciences
    Social Psychology
    Learning
    Human Psychology
    Social Skills
    1…678…10

    In summary, here are 10 of our most popular persuasion courses

    • Leadership Communication for Maximum Impact: Storytelling: Northwestern University
    • Winning at Sales: Packt
    • Writing and Editing: Structure and Organization: University of Michigan
    • Stratégies de communication à l’ère du virtuel: University of Toronto
    • Transformational Leadership for Inclusive Innovation: University of Toronto
    • Teaching Character and Creating Positive Classrooms : Relay Graduate School of Education
    • Speaking and Presenting: Tact: University of Michigan
    • Negotiation Skills: Packt
    • Writing and Editing: Drafting: University of Michigan
    • Writing and Editing: Revising: University of Michigan

    Frequently Asked Questions about Persuasion

    Persuasion is the art of convincing someone to perform an action or adopt your beliefs. Greek philosopher Aristotle identified three primary modes of persuasion: ethos, pathos, and logos. Ethos involves establishing credibility with the audience. Pathos involves emotional appeals. Logos involves persuading people through facts and logic.‎

    Learning persuasive strategies can benefit you in the workplace as well as your personal life. At work, you may want to persuade your manager to give you a promotion or persuade a new client to put their trust in you. In your relationships, persuasion can help you reach compromises during disagreements with friends and family members or steer them in a positive direction. For example, you might persuade a stubborn friend to seek out a therapist or quit smoking.‎

    A wide range of careers relies on persuasive tactics, including political, sales, and legal positions. Politicians attempt to gain support from the public for their policy agendas. Lawyers use persuasive arguments to win over juries and judges in courtrooms. People in sales, advertising, and marketing positions use a variety of tactics and mediums to convince customers to spend money on a product or service. Nutritionists and therapists use persuasive language to encourage others to make healthier decisions. Agents for artists and athletes use persuasion to get their clients new contracts. Entrepreneurs must convince investors to put faith in new projects. Even religious figures use persuasion to grow their congregations.‎

    Online classes can introduce you to the psychology theories that explain how social influence works. You'll also learn effective ways to reach others through rational arguments and storytelling. Public speaking and writing are common channels of persuasion, so lessons will encourage you to develop both of those skills through exercises. These courses empower you to learn whenever and wherever you want and move at your own pace.‎

    Online Persuasion courses offer a convenient and flexible way to enhance your knowledge or learn new Persuasion skills. Choose from a wide range of Persuasion courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Persuasion, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok