• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Strategic Marketing
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "strategic marketing"

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Developing An Entrepreneurial Mindset: First Step Towards Success

      Skills you'll gain: Entrepreneurship, Market Opportunities, Lean Methodologies, Open Mindset, Growth Mindedness, Strategic Thinking, New Business Development, Creative Thinking, Business Development, Personal Development, Self-Awareness, Innovation, Business Modeling, Overcoming Obstacles, Business, Risk Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      923 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI for Leaders

      Skills you'll gain: Succession Planning, Business Writing, Generative AI, Leadership, Meeting Facilitation, Organizational Leadership, Business Leadership, Proposal Writing, Communication, Human Resource Strategy, Business Transformation, Artificial Intelligence, Internal Communications, Strategic Thinking, Decision Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      461 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera

      Use Generative AI as Your Thought Partner

      Skills you'll gain: Prompt Engineering, Generative AI, Leadership, Strategic Decision-Making, Business Strategy, Workforce Development, Business Ethics, Change Management, Large Language Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Foundations of marketing analytics

      Skills you'll gain: Marketing Analytics, Customer Analysis, Business Marketing, Advanced Analytics, Marketing Strategies, Business Analytics, Market Research, Customer Insights, R Programming, Data-Driven Decision-Making, Target Market, Data Analysis, Predictive Analytics, Statistical Analysis, Statistical Modeling, Predictive Modeling, Customer Relationship Management, Statistical Methods, Data Manipulation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      761 reviews

      Mixed · Course · 1 - 3 Months

    • U

      Universidade de São Paulo

      Criação de Startups: Como desenvolver negócios inovadores

      Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, User Feedback, Business Modeling, User Research, New Product Development, Product Development, Digital Marketing, Innovation, Business Development, Business Strategies, User Experience, Process Validation, Growth Strategies, Business Operations, Investments, Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      614 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Liderazgo y Pensamiento Crítico

      Skills you'll gain: Critical Thinking, Independent Thinking, Influencing, Organizational Leadership, Self-Awareness, Decision Making, Leadership, Industrial and Organizational Psychology, Strategic Thinking, Leadership and Management, Team Motivation, Personal Development, Emotional Intelligence, Business Leadership, Leadership Development, Resilience, Strategic Decision-Making, Social Skills, Psychology, Complex Problem Solving

      4.7
      Rating, 4.7 out of 5 stars
      ·
      435 reviews

      Advanced · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Business Management Essentials

      Skills you'll gain: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Process Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, Team Leadership, Strategic Marketing, Organizational Change, Decision Making, Cultural Diversity, Branding, Inventory Accounting, Generally Accepted Accounting Principles (GAAP)

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      259 reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      Coursera Instructor Network

      Introduction to Events Management

      Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Planning, Operations Management, Coordinating, Budgeting, Promotional Strategies, Vendor Management, Marketing Design

      4.8
      Rating, 4.8 out of 5 stars
      ·
      224 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Maryland, College Park

      The Cycle: Management of Successful Arts and Cultural Organizations

      Skills you'll gain: Fundraising, Business Management, Organizational Strategy, Event Management, Governance, Stakeholder Engagement, Business Planning, Marketing, Strategic Marketing, Business Strategies, Growth Strategies, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      725 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Data & Finance for the future

      Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Business Analytics, Regression Analysis, Business Valuation, Descriptive Statistics, Data Analysis, Data-Driven Decision-Making, Statistical Inference, Financial Accounting, Cash Flows, Balance Sheet, Income Statement, Competitive Analysis, International Finance, Business Economics, Economics, Market Dynamics, Business Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      451 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

      Skills you'll gain: Revenue Management, Forecasting, Budgeting, Hospitality, Financial Forecasting, Hotel Operations, Strategic Marketing, Target Market, Market Dynamics, Consumer Behaviour, Competitive Analysis, Data-Driven Decision-Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      University of Michigan

      High Stakes Leadership: Leading in Times of Crisis

      Skills you'll gain: Crisis Management, Leadership, Strategic Communication, Resilience, Stakeholder Management, Business Continuity, Organizational Change, Dealing With Ambiguity, Proactivity, Communication Strategies, Business Risk Management, Adaptability, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      439 reviews

      Intermediate · Course · 1 - 4 Weeks

    Searches related to strategic marketing

    marketing strategies
    marketing strategy
    estrategia de marketing
    digital marketing strategies
    strategic self-marketing and personal branding
    digital marketing strategy
    strategic digital marketing channels - seo & sem
    influencer marketing strategy
    1…373839…241

    In summary, here are 10 of our most popular strategic marketing courses

    • Developing An Entrepreneurial Mindset: First Step Towards Success : Michigan State University
    • Generative AI for Leaders: Vanderbilt University
    • Use Generative AI as Your Thought Partner: Coursera
    • Foundations of marketing analytics: ESSEC Business School
    • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo
    • Liderazgo y Pensamiento Crítico: Tecnológico de Monterrey
    • Business Management Essentials: Illinois Tech
    • Introduction to Events Management : Coursera Instructor Network
    • The Cycle: Management of Successful Arts and Cultural Organizations: University of Maryland, College Park
    • Data & Finance for the future: Fundação Instituto de Administração

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok