• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Analytics

    Digital Analytics Courses Online

    Master digital analytics for measuring online performance. Learn to analyze web traffic, user behavior, and digital marketing effectiveness using tools like Google Analytics.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Digital Analytics Course Catalog

    • C

      Coursera Project Network

      Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel

      Skills you'll gain: Marketing Strategies, Facebook, Web Analytics, Marketing Analytics, Social Media Marketing, Online Advertising, Business Marketing, Target Audience

      Beginner · Guided Project · Less Than 2 Hours

    • G

      Google Cloud

      Encoder-Decoder Architecture - Português Brasileiro

      Skills you'll gain: Keras (Neural Network Library), Tensorflow, Deep Learning, Natural Language Processing, Applied Machine Learning, Text Mining, Machine Learning

      Advanced · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Cómo vincular cuentas de anuncios de Meta Business

      Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Digital Advertising, Social Media Marketing, Advertising, Social Media, Payment Processing

      Beginner · Guided Project · Less Than 2 Hours

    • T

      Tecnológico de Monterrey

      Criando uma estratégia digital vencedora

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Social Media Strategy, Web Content, Content Strategy, Digital Advertising, Web Analytics and SEO, Content Creation, Email Marketing, Digital Communications, E-Commerce, Target Audience

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      U

      University of Maryland, College Park

      Agile, Healthy, and Attractive Organizations

      Skills you'll gain: Business Transformation, Leadership, Organizational Change, Innovation, Organizational Structure, Business Technologies, Organizational Strategy, Operational Efficiency, Business Economics, Communication Strategies, Data-Driven Decision-Making, Agile Methodology, Decision Making

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      N

      Northeastern University

      Practical Engineering Data Mining: Techniques and Uses

      Skills you'll gain: Data Mining, Exploratory Data Analysis, Dimensionality Reduction, Data Cleansing, Data Transformation, Text Mining, Data-Driven Decision-Making, Forecasting, Big Data, Feature Engineering, Unstructured Data, Data Analysis, Predictive Modeling, Classification And Regression Tree (CART), Supervised Learning, Statistical Analysis, Data Visualization Software, Unsupervised Learning, Machine Learning, Regression Analysis

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Wie Sie ein Facebook Pixel einrichten

      Skills you'll gain: Facebook, Online Advertising, Digital Advertising, Social Media Management, Social Media Campaigns, Advertising

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Créez une publicité ciblée avec facebook audience insights

      Skills you'll gain: Facebook, Digital Advertising, Content Performance Analysis, Target Audience, Social Media Marketing, Social Media, Advertising, Drive Engagement, Customer Engagement

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Utilisez les fonctionnalités cachées de Canva

      Skills you'll gain: Canva (Software), Color Theory, Photo Editing, Graphic and Visual Design, Graphic and Visual Design Software, Typography, Creativity

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      C

      Coursera Project Network

      Data Querying in C#: Ecommerce Analytics API

      Skills you'll gain: Relational Databases, API Design, ASP.NET, Object-Relational Mapping, Databases, Query Languages, Back-End Web Development, Application Programming Interface (API), Restful API, Code Review, Database Design, SQL, Data Access, Data Manipulation, C# (Programming Language)

      Intermediate · Guided Project · Less Than 2 Hours

    • H

      H2O.ai

      DataPrep for H2O Driverless AI

      Skills you'll gain: Supervised Learning, Machine Learning, Time Series Analysis and Forecasting, Data Quality, Unsupervised Learning, Data Cleansing, Data Analysis, Feature Engineering, Pandas (Python Package), Data Transformation, Exploratory Data Analysis, Classification And Regression Tree (CART), Regression Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Packt

      Advanced Features and Deployment

      Skills you'll gain: Leaflet (Software), React.js, Application Deployment, Application Development, Web Development, HTML and CSS, Responsive Web Design, UI Components, User Interface (UI)

      Intermediate · Course · 1 - 4 Weeks

    Digital Analytics learners also search

    Analytics
    Business Analytics
    Web Analytics
    Financial Analytics
    Social Media Analytics
    Business Intelligence
    Accounting Analytics
    Business Intelligence Projects
    1…355356357…369

    In summary, here are 10 of our most popular digital analytics courses

    • Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel: Coursera Project Network
    • Encoder-Decoder Architecture - Português Brasileiro: Google Cloud
    • Cómo vincular cuentas de anuncios de Meta Business: Coursera Project Network
    • Criando uma estratégia digital vencedora: Tecnológico de Monterrey
    • Agile, Healthy, and Attractive Organizations: University of Maryland, College Park
    • Practical Engineering Data Mining: Techniques and Uses: Northeastern University
    • Wie Sie ein Facebook Pixel einrichten: Coursera Project Network
    • Créez une publicité ciblée avec facebook audience insights: Coursera Project Network
    • Utilisez les fonctionnalités cachées de Canva: Coursera Project Network
    • Data Querying in C#: Ecommerce Analytics API: Coursera Project Network

    Skills you can learn in Business Essentials

    Analytics (37)
    Presentation (33)
    Modeling (29)
    Business Analytics (27)
    Language (26)
    Microsoft Excel (26)
    Writing (26)
    Speech (18)
    Plan (17)
    Business Communication (16)
    Decision-making (16)
    Leadership (15)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok