What are the best content writing courses on Coursera?

Popular courses include The Strategy of Content Marketing from UC Davis and Good with Words: Writing and Editing from the University of Michigan . These programs teach how to plan, write , and optimize content for web , marketing , and business communication.

Can I learn content writing for free on Coursera?

Yes. Many content writing courses offer a free audit option, which allows you to access video lessons and reading materials at no cost. You’ll need to upgrade or apply for financial aid to complete graded assignments or earn a certificate.

What will I learn in a content writing course?

You’ll learn how to write clearly and persuasively for online audiences, structure articles and blog posts, apply SEO strategies, and develop a consistent tone and brand voice. Some courses also cover editing , storytelling , and content strategy .

Do I need a writing background to take a content writing course?

Not at all. Many Coursera courses are designed for beginners and guide you through writing basics and digital best practices. More advanced learners can focus on specialized topics like UX writing, email copy, or B2B content.

Can Coursera’s content writing courses help me get a job or freelance work?

Yes. Content writing is a growing field across industries like marketing , publishing , tech, and e-commerce . A Coursera course can help you build writing samples, strengthen your portfolio, and earn certificates that show your skills to clients or employers.

Top Content Writing Courses - Learn Content Writing Online

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Find the Best Content Writing Course for Your Goals

Arizona State University
Teach English Now! Teaching Language Online
Skills you'll gain: Grammar, English Language, Education Software and Technology, Language Learning, Oral Comprehension, Vocabulary, Requirements Analysis
4.7
Rating, 4.7 out of 5 stars
683 reviews
Intermediate · Course · 1 - 3 Months
Status: Free Trial
IBM
Python Project for Data Engineering
Skills you'll gain: Web Scraping, Data Transformation, Extract, Transform, Load, Data Manipulation, SQL, Integrated Development Environments, Data Processing, Databases, Application Programming Interface (API), Code Review, Restful API, Python Programming, Unit Testing, Style Guides
4.6
Rating, 4.6 out of 5 stars
773 reviews
Intermediate · Course · 1 - 4 Weeks
Status: Free Trial
University of California, Irvine
Adjectives and Adjective Clauses
Skills you'll gain: Grammar, Vocabulary, English Language, Oral Comprehension
4.8
Rating, 4.8 out of 5 stars
1.2K reviews
Mixed · Course · 1 - 3 Months
Status: Free Trial
University of California San Diego
Data Structures and Performance
Skills you'll gain: Unit Testing, Data Structures, Development Testing, Java Programming, Software Testing, Performance Tuning, Debugging, Computer Programming, Algorithms, Object Oriented Programming (OOP), Theoretical Computer Science
4.8
Rating, 4.8 out of 5 stars
2.2K reviews
Intermediate · Course · 1 - 3 Months
Status: Free Trial
University of Maryland, College Park
Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship
Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Ideation, Innovation, Business Strategies, Customer Insights, Market Analysis, New Business Development, Competitive Analysis, Value Propositions
4.7
Rating, 4.7 out of 5 stars
1.4K reviews
Mixed · Course · 1 - 4 Weeks
Michigan State University
Design and Make Infographics (Project-Centered Course)
Skills you'll gain: Infographics, Adobe Illustrator, Graphic and Visual Design, Data Mapping, Typography, Design Elements And Principles, Graphical Tools, Storytelling, Color Theory
4.6
Rating, 4.6 out of 5 stars
955 reviews
Mixed · Course · 1 - 4 Weeks
Status: Free Trial
Università di Napoli Federico II
English Intermediate B1
Skills you'll gain: Presentations, Business Communication, Business Correspondence, English Language, Verbal Communication Skills, Negotiation, Business Writing, Interviewing Skills, Data Visualization, Communication, Vocabulary, Report Writing, Language Competency, Education and Training, Literacy, Oral Comprehension, Grammar, Language Learning, Interpersonal Communications, Environmental Issue
4.6
Rating, 4.6 out of 5 stars
365 reviews
Intermediate · Specialization · 3 - 6 Months
Status: Free Trial
California Institute of the Arts
Story and Narrative Development for Video Games
Skills you'll gain: Game Design, Storytelling, Software Design Documents, Ideation, Storyboarding, Writing, Creativity
4.7
Rating, 4.7 out of 5 stars
1.3K reviews
Beginner · Course · 1 - 4 Weeks
Coursera Project Network
Use Canva to Create Social Media Marketing Designs
Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Marketing Design, Graphic Design, Branding
4.6
Rating, 4.6 out of 5 stars
1.5K reviews
Beginner · Guided Project · Less Than 2 Hours
Hebrew University of Jerusalem
Build a Modern Computer from First Principles: Nand to Tetris Part II (project-centered course)
Skills you'll gain: Computer Science, Computer Engineering, Computer Architecture, Computer Programming, System Software, Virtual Machines, Operating Systems, Software Architecture, Algorithms, Software Design, Program Development, Object Oriented Programming (OOP), Data Structures, System Implementation, Computer Graphics
4.9
Rating, 4.9 out of 5 stars
525 reviews
Mixed · Course · 1 - 3 Months
Status: New
Status: Free Trial
Google
Design Prompts for Everyday Work Tasks
Skills you'll gain: Prompt Engineering, Brainstorming, Timelines, Taking Meeting Minutes, Concision, Generative AI, Productivity Software, Business Writing, Artificial Intelligence, Document Management, Project Schedules, Text Mining
4.9
Rating, 4.9 out of 5 stars
75 reviews
Beginner · Course · 1 - 4 Weeks
UNSW Sydney (The University of New South Wales)
Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences
Skills you'll gain: Storytelling, User Experience Design, Content Creation, Storyboarding, Multimedia, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Design Research, Creativity, Emerging Technologies, Qualitative Research
4.7
Rating, 4.7 out of 5 stars
933 reviews
Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular content writing courses

Teach English Now! Teaching Language Online: Arizona State University
Python Project for Data Engineering: IBM
Adjectives and Adjective Clauses: University of California, Irvine
Data Structures and Performance: University of California San Diego
Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship: University of Maryland, College Park
Design and Make Infographics (Project-Centered Course): Michigan State University
English Intermediate B1: Università di Napoli Federico II
Story and Narrative Development for Video Games: California Institute of the Arts
Use Canva to Create Social Media Marketing Designs: Coursera Project Network
Build a Modern Computer from First Principles: Nand to Tetris Part II (project-centered course): Hebrew University of Jerusalem

Content Writing Courses