What are the best content writing courses on Coursera?

Popular courses include The Strategy of Content Marketing from UC Davis and Good with Words: Writing and Editing from the University of Michigan . These programs teach how to plan, write , and optimize content for web , marketing , and business communication.

Can I learn content writing for free on Coursera?

Yes. Many content writing courses offer a free audit option, which allows you to access video lessons and reading materials at no cost. You’ll need to upgrade or apply for financial aid to complete graded assignments or earn a certificate.

What will I learn in a content writing course?

You’ll learn how to write clearly and persuasively for online audiences, structure articles and blog posts, apply SEO strategies, and develop a consistent tone and brand voice. Some courses also cover editing , storytelling , and content strategy .

Do I need a writing background to take a content writing course?

Not at all. Many Coursera courses are designed for beginners and guide you through writing basics and digital best practices. More advanced learners can focus on specialized topics like UX writing, email copy, or B2B content.

Can Coursera’s content writing courses help me get a job or freelance work?

Yes. Content writing is a growing field across industries like marketing , publishing , tech, and e-commerce . A Coursera course can help you build writing samples, strengthen your portfolio, and earn certificates that show your skills to clients or employers.

Top Content Writing Courses - Learn Content Writing Online

Skip to search results

Filter by

Subject
Required

Business(816)

Computer Science(537)

Information Technology(199)

Data Science(185)

Language
Required

The language used throughout the course, in both instruction and assessments.

English(2,013)

Spanish(1,020)

French(934)

Arabic(903)

Learning Product
Required

Guided Projects(520)

Build job-relevant skills in under 2 hours with hands-on tutorials.

Courses(1,574)

Learn from top instructors with graded assignments, videos, and discussion forums.

Projects(28)

Learn a new tool or skill in an interactive, hands-on environment.

Specializations(258)

Get in-depth knowledge of a subject by completing a series of courses and projects.

Professional Certificates(39)

Earn career credentials from industry leaders that demonstrate your expertise.

MasterTrack® Certificates(3)

Earn career credentials while taking courses that count towards your Master’s degree.

Degrees(7)

Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.

University Certificates(1)

Graduate level learning within reach.

Level
Required

Beginner(1,495)

Intermediate(665)

Advanced(57)

Mixed(202)

Duration
Required

Less Than 2 Hours(548)

1-4 Weeks(834)

1-3 Months(794)

3-6 Months(239)

6-12 Months(4)

1-4 Years(7)

Skills
Required

Content Creation(446)

Writing(242)

Social Media Marketing(233)

Social Media(228)

Subtitles
Required

English(2,093)

Spanish(1,086)

French(1,005)

Arabic(973)

Educator
Required

Coursera Project Network(517)

Packt(126)

Coursera Instructor Network(95)

University of Colorado Boulder(86)

Find the Best Content Writing Course for Your Goals

Status: New
Board Infinity
Generative AI in Marketing
Skills you'll gain: AI Personalization, Generative AI, Marketing Automation, Marketing, Data Ethics, MarTech, ChatGPT, Marketing Strategies, Campaign Management, Email Marketing, Prompt Engineering, Content Creation, Advanced Analytics, Digital Advertising, Predictive Analytics, Artificial Intelligence, Business Ethics, Natural Language Processing, Video Production, Computer Vision
Beginner · Course · 1 - 4 Weeks
Status: New
Packt
Hands-On Web App Pentesting
Skills you'll gain: Penetration Testing, Open Web Application Security Project (OWASP), Web Applications, Vulnerability Scanning, Vulnerability Assessments, Cyber Security Assessment, Application Security, Web Servers, Content Management Systems, Application Programming Interface (API), Authorization (Computing), Databases
Intermediate · Course · 1 - 4 Weeks
Coursera Project Network
Diseña stories para Instagram y Facebook con Canva
Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Animations, Graphical Tools, Content Creation, Facebook, Design
Beginner · Guided Project · Less Than 2 Hours
Status: Free Trial
Packt
The Complete jQuery Course - Beginner to Professional
Skills you'll gain: jQuery, Ajax, Javascript and jQuery, Animations, Event-Driven Programming, JSON, Interactive Design, Application Programming Interface (API), Data Validation, HTML and CSS, Cascading Style Sheets (CSS), Debugging, Responsive Web Design, Web Applications, UI Components, Javascript, Web Development Tools, Hypertext Markup Language (HTML), Game Design, User Interface (UI) Design
Intermediate · Specialization · 3 - 6 Months
Coursera Project Network
Optimiza tu cuenta de negocio en Instagram
Skills you'll gain: Instagram, Social Media Management, Social Media Content, Social Media Marketing, Facebook, Social Media Strategy, Target Audience
Beginner · Guided Project · Less Than 2 Hours
Status: Free Trial
University of Maryland, College Park
Platform Product Development
Skills you'll gain: Application Development, User Experience, User Interface (UI), Data Modeling, Application Deployment, Platform As A Service (PaaS), Workflow Management, Cloud Applications, Automation, Salesforce, ServiceNow, Application Security
Intermediate · Course · 1 - 3 Months
Coursera Project Network
Create Facebook Graphics in Visme
Skills you'll gain: Social Media Marketing, Social Media Content, Social Media, Facebook, Advertising, Data Visualization, Content Creation, User Accounts
Beginner · Guided Project · Less Than 2 Hours
Status: New
Status: Free Trial
Digital Marketing Institute
Digital Channel Planning Strategy
Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, E-Commerce, Customer Relationship Management (CRM) Software, Marketing Analytics, Customer Service, Web Applications
Beginner · Course · 1 - 4 Weeks
Status: Free
Coursera Project Network
Erstelle Social Media Anzeigen in Canva
Skills you'll gain: Canva (Software), Social Media Content, Social Media, Collaborative Software, Social Media Marketing, Video Editing, Instagram, Graphic Design, Online Advertising, Animations, Design, Brand Awareness
Beginner · Guided Project · Less Than 2 Hours
Status: Free
Coursera Project Network
Présentez votre Business avec Visme
Skills you'll gain: Presentations, Business Writing, Marketing Materials, Business Planning, Product Demonstration, Sales Presentations, Price Negotiation, Marketing Design, Product Promotion
Beginner · Guided Project · Less Than 2 Hours
Packt
Salesforce Experience (Community) Cloud Consultant Training
Skills you'll gain: Salesforce, Data Sharing, Content Management, User Accounts, Authentications, Data Access, Single Sign-On (SSO), Drive Engagement, Self Service Technologies, Customer experience improvement, Role-Based Access Control (RBAC), Dashboard
Advanced · Course · 3 - 6 Months
Status: Free
Coursera Project Network
Avoir plus d’abonnés sur Twitter en publiant un vidéo tweet
Skills you'll gain: Video Production, Content Creation, Social Media Content, Social Media, Live Streaming, Social Media Strategy
Beginner · Guided Project · Less Than 2 Hours