What skills can I learn in marketing courses on Coursera?

Marketing courses on Coursera are designed to equip you with a wide array of skills critical to navigating the dynamic marketing landscape: Core concepts in digital marketing , including SEO , social media , and content marketing Strategic tools and frameworks for marketing analysis and decision-making Techniques for crafting compelling branding strategies Insights into consumer behavior and market research methodologies Practical applications of marketing automation and customer relationship management (CRM) tools Skills to evaluate and utilize emerging marketing technologies Ethical and sustainable marketing practices

Do I need prior experience in marketing to start these courses?

Marketing courses on Coursera can accommodate learners at all levels, so no prior experience is necessary: Beginners can start with introductory courses that provide a solid foundation in basic marketing principles. Intermediate learners can focus on specific marketing channels or techniques. Advanced professionals might cover courses that explore complex marketing strategies, analytics, and leadership in marketing.

What marketing certifications and credentials are available?

Coursera collaborates with esteemed organizations and universities to offer a range of marketing certifications and credentials: Professional certificates in areas such as digital marketing and marketing analytics. Course-specific certificates that focus on specialized topics within marketing. Certifications in partnership with well-known academic and industry leaders.

What career opportunities are available with skills in marketing?

Skills acquired from Coursera’s marketing courses can lead to diverse and exciting career opportunities: Marketing Coordinator or Manager, driving the strategy and execution of marketing campaigns Content Strategist, developing engaging content aligned with business goals SEO Specialist, optimizing web content to increase traffic and engagement Digital Marketing Analyst, using data to refine marketing strategies Brand Manager, stewarding a brand to maintain and grow its presence in the market

Top Marketing Courses - Learn Marketing Online

Results for "marketing"

Status: New
Coursera
Instagram Storytelling: Write Compelling Stories
Skills you'll gain: Storytelling, Instagram, Copywriting, Content Creation, Drive Engagement, Concision, Social Media Content, Editing, Writing
Beginner · Course · 1 - 4 Weeks
Status: New
Coursera
Facebook Storytelling: Write Compelling Stories
Skills you'll gain: Writing, Storytelling, Copywriting, Persuasive Communication, Facebook, Content Creation, Social Media Content, Social Media, Drive Engagement, Prompt Engineering, Generative AI Agents
Beginner · Course · 1 - 4 Weeks
Universidad de los Andes
Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®
Skills you'll gain: Network Analysis, Data Storytelling, Predictive Modeling, Data Presentation, Marketing Analytics, Cash Flows, Product Marketing, Matplotlib, Financial Data, Financial Statement Analysis, Portfolio Management, Data Cleansing, Advertising, Applied Machine Learning, Statistical Machine Learning, Random Forest Algorithm, Operations Research, Natural Language Processing, Mathematical Modeling, Systems Analysis
Credit offered
Mastertrack · 6 - 12 Months
University of Illinois at Urbana-Champaign
Master of Science in Accounting
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Earn a degree
Degree · 1 - 4 Years
University of Illinois at Urbana-Champaign
Graduate Certificate in Taxation
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Financial Management Graduate Certificate
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Credit offered
Graduate Certificate · 6 - 12 Months
HEC Paris
Trust Based Leadership University Certificate
Skills you'll gain:
University Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Graduate Certificate in Accounting Data Analytics
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Entrepreneurship and Strategic Innovation Graduate Certificate
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Graduate Certificate in Strategic Leadership & Management
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Global Challenges in Business Graduate Certificate
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Credit offered
Graduate Certificate · 6 - 12 Months
University of Illinois at Urbana-Champaign
Business Analytics Graduate Certificate
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing
Credit offered
Graduate Certificate · 6 - 12 Months