• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Effectiveness
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "marketing effectiveness"

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Unsupervised Text Classification for Marketing Analytics

      Skills you'll gain: Unsupervised Learning, Unstructured Data, Text Mining, Machine Learning Methods, Deep Learning, Marketing Analytics, Machine Learning, JSON, Data Science, Natural Language Processing, Data Processing

      Build toward a degree

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      GRAMMY GO

      Strategies for Audience Growth and Promoting Music Brands

      Skills you'll gain: Marketing Budgets, Digital Media Strategy, Content Strategy, Promotional Strategies, Marketing Analytics, Customer Engagement, Content Marketing, Brand Awareness, Marketing Strategies, Trend Analysis, Brand Strategy, Social Media Marketing, Target Audience, Social Media Strategy, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Return On Investment

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Unlocking Business Insights through Storytelling with Data

      Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization Software, Storytelling, Data Integrity, Data Analysis, Drive Engagement, Microsoft Excel, Design Elements And Principles, Statistical Analysis, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • N

      Northeastern University

      Aligning Business Strategy for AI Integration

      Skills you'll gain: Competitive Analysis, Machine Learning, Business Strategy, Business Intelligence, Business Ethics, Organizational Strategy, Business, Business Analytics, Strategic Thinking, Market Analysis, Artificial Intelligence, Process Analysis, Value Engineering, Artificial Intelligence and Machine Learning (AI/ML), Analytics, Risk Analysis, Resource Management

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Principais Elementos do Sucesso do Cliente

      Skills you'll gain: Customer Success Management, Customer Analysis, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Organizational Change, Value Propositions

      4.8
      Rating, 4.8 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Anuncie y crezca su negocio en Facebook con Canva

      Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Social Media, Social Media Content, Promotional Materials, Content Creation, Advertising, Project Design, Photo Editing

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      How to Set up Facebook Pixel

      Skills you'll gain: Facebook, Online Advertising, Web Analytics, Social Media Marketing, Digital Advertising, User Accounts, Compliance Management

      4.3
      Rating, 4.3 out of 5 stars
      ·
      6 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      C

      Coursera Instructor Network

      Starting & Managing a Sustainable Hotel or Tourism Business

      Skills you'll gain: Hotel Operations, Hospitality Management, Business Planning, Corporate Sustainability, Waste Minimization, Environmental Issue, Strategic Planning, Community Development, Environmental Resource Management, Stakeholder Engagement, Market Trend, Market Analysis, Business Metrics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Comercialice su nuevo negocio con Canva

      Skills you'll gain: Brochures, Canva (Software), Logo Design, Marketing Materials, Marketing Design, Graphic Design, Organizational Skills, Marketing, Creative Design, Design, Branding

      Intermediate · Guided Project · Less Than 2 Hours

    • N

      National Taiwan University

      農企業管理學 (Agribusiness Management)

      Skills you'll gain: Financial Management, Production Management, Economics, Capital Budgeting, Business Management, Marketing, Marketing Strategies, Advertising, Business Economics, Consumer Behaviour, Supply Chain Management, Market Research, Decision Making

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      Text Mining for Marketing

      Skills you'll gain: Text Mining, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Brand Management, Natural Language Processing, Predictive Analytics, Machine Learning, Data Quality

      Beginner · Course · 1 - 3 Months

    • N

      Northeastern University

      Engaging in Strategic Management in Healthcare Organizations

      Skills you'll gain: Strategic Decision-Making, Strategic Leadership, Organizational Strategy, Corporate Strategy, Business Strategy, Organizational Structure, Performance Management, Health Care Administration, Business Management, Strategic Partnership, Mergers & Acquisitions, Competitive Analysis, New Business Development, Market Analysis, Operational Efficiency

      Beginner · Course · 1 - 4 Weeks

    1…132133134…184

    In summary, here are 10 of our most popular marketing effectiveness courses

    • Unsupervised Text Classification for Marketing Analytics: University of Colorado Boulder
    • Strategies for Audience Growth and Promoting Music Brands: GRAMMY GO
    • Unlocking Business Insights through Storytelling with Data: Coursera Instructor Network
    • Aligning Business Strategy for AI Integration: Northeastern University
    • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
    • Anuncie y crezca su negocio en Facebook con Canva: Coursera Project Network
    • How to Set up Facebook Pixel: Coursera Project Network
    • Starting & Managing a Sustainable Hotel or Tourism Business: Coursera Instructor Network
    • Comercialice su nuevo negocio con Canva: Coursera Project Network
    • 農企業管理學 (Agribusiness Management): National Taiwan University

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok