What are the best Google Ads courses on Coursera?

Top options include Foundations of Digital Marketing and E-commerce and Attract and Engage Customers Online with Google Ads, both part of the Google Digital Marketing & E-commerce Professional Certificate . These courses teach how to create, launch, and optimize ad campaigns across Google Search, Display, and YouTube.

Can I learn Google Ads for free on Coursera?

Yes. Many courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in a Google Ads course?

You’ll learn how to set up Google Ads accounts, conduct keyword research, write ad copy, manage bidding strategies, and measure performance with tools like Google Analytics. Some courses also cover campaign optimization and A/B testing to improve ROI.

Do I need marketing experience to start learning Google Ads?

No prior experience is needed. Many beginner-friendly courses walk you through the Google Ads interface and campaign setup step by step. More advanced content is also available for learners looking to refine their digital advertising strategy.

Can Coursera’s Google Ads courses help me get a job in digital marketing?

Yes. Google Ads skills are in high demand across industries. Learning how to manage ad campaigns through Coursera can prepare you for roles in digital marketing , PPC (pay-per-click) advertising , or freelance consulting . Earning a certificate can also help you stand out to employers or clients.

Top Google Ads Courses - Learn Google Ads Online

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Find the Best Google Ads Course for Your Goals

Google Cloud
Bigtable: Qwik Start - Command Line
Skills you'll gain: Google Cloud Platform, NoSQL, Big Data, Database Administration, Databases, Data Manipulation, Command-Line Interface
Beginner · Project · Less Than 2 Hours
Google Cloud
Assessing Data Quality with Dataplex
Skills you'll gain: Data Quality, Data Lakes, Data Governance, Data Validation, Google Cloud Platform, Data Analysis, Query Languages
Beginner · Project · Less Than 2 Hours
Google Cloud
HTTP Google Cloud Functions in Go
Skills you'll gain: Serverless Computing, Go (Programming Language), Google Cloud Platform, Cloud Development, Development Testing, Web Servers, Server Side
Beginner · Project · Less Than 2 Hours
Google Cloud
GKE Workload Optimization
Skills you'll gain: Kubernetes, Load Balancing, Google Cloud Platform, Containerization, Performance Testing, Application Performance Management, Configuration Management
Intermediate · Project · Less Than 2 Hours
Google Cloud
Check Point: Next-Gen Data Center Security CloudGuard for Google Cloud
Skills you'll gain: Google Cloud Platform, Cloud Security, Public Cloud, Cloud Management, Firewall, Security Management, Identity and Access Management, Network Administration
Intermediate · Project · Less Than 2 Hours
Status: Free Trial
Edureka
Go for Cloud and Networks
Skills you'll gain: Cloud-Native Computing, Cloud Applications, Kubernetes, Go (Programming Language), Microservices, Containerization, Application Deployment, Docker (Software), Software Development, System Monitoring, Scalability, Event-Driven Programming, Unit Testing, Integration Testing
3.3
Rating, 3.3 out of 5 stars
6 reviews
Beginner · Course · 1 - 3 Months
Google Cloud
Google Cloud SDK: Qwik Start - Redhat/Centos
Skills you'll gain: Command-Line Interface, Google Cloud Platform, Cloud Management, Linux Commands, Cloud Storage, Red Hat Enterprise Linux, Virtual Machines, Cloud Services, Software Installation
Beginner · Project · Less Than 2 Hours
Google Cloud
Automating your BigQuery Data Pipeline with Cloud Dataprep
Skills you'll gain: Data Pipelines, Data Import/Export, Data Processing, Data Manipulation, SQL, Data Transformation, Big Data
Intermediate · Project · Less Than 2 Hours
Google Cloud
VPC Networking: Cloud HA-VPN
Skills you'll gain: Virtual Private Networks (VPN), Network Routing, Google Cloud Platform, Service Level, Cloud Infrastructure, Computer Networking, Wide Area Networks
Intermediate · Project · Less Than 2 Hours
Google Cloud
Optimizing Your Google Cloud Costs em Português
Skills you'll gain: Google Cloud Platform, Cost Control, Cloud Management, Cost Management, Operating Cost, Budget Management, Expense Management, Capacity Management, Application Deployment, System Monitoring, Resource Allocation, Resource Management
Intermediate · Course · 1 - 4 Weeks
Google Cloud
Deploying Redis Enterprise for GKE and Serverless App on Anthos Bare Metal
Skills you'll gain: Cloud Infrastructure, Kubernetes, Google Cloud Platform, Virtual Machines, Istio, Load Balancing, Application Deployment, Serverless Computing, Redis, Virtual Local Area Network (VLAN), Test Tools
Intermediate · Project · Less Than 2 Hours
Status: Free Trial
Google Cloud
Work with Gemini Models in BigQuery
Skills you'll gain: Generative AI, Predictive Modeling, Applied Machine Learning, Predictive Analytics, Google Cloud Platform, Big Data, Artificial Intelligence and Machine Learning (AI/ML), SQL, Python Programming, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular google ads courses

Bigtable: Qwik Start - Command Line: Google Cloud
Assessing Data Quality with Dataplex: Google Cloud
HTTP Google Cloud Functions in Go: Google Cloud
GKE Workload Optimization: Google Cloud
Check Point: Next-Gen Data Center Security CloudGuard for Google Cloud: Google Cloud
Go for Cloud and Networks: Edureka
Google Cloud SDK: Qwik Start - Redhat/Centos: Google Cloud
Automating your BigQuery Data Pipeline with Cloud Dataprep: Google Cloud
VPC Networking: Cloud HA-VPN: Google Cloud
Optimizing Your Google Cloud Costs em Português : Google Cloud

Google Ads Courses