What are the best Google Ads courses on Coursera?

Top options include Foundations of Digital Marketing and E-commerce and Attract and Engage Customers Online with Google Ads, both part of the Google Digital Marketing & E-commerce Professional Certificate . These courses teach how to create, launch, and optimize ad campaigns across Google Search, Display, and YouTube.

Can I learn Google Ads for free on Coursera?

Yes. Many courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in a Google Ads course?

You’ll learn how to set up Google Ads accounts, conduct keyword research, write ad copy, manage bidding strategies, and measure performance with tools like Google Analytics. Some courses also cover campaign optimization and A/B testing to improve ROI.

Do I need marketing experience to start learning Google Ads?

No prior experience is needed. Many beginner-friendly courses walk you through the Google Ads interface and campaign setup step by step. More advanced content is also available for learners looking to refine their digital advertising strategy.

Can Coursera’s Google Ads courses help me get a job in digital marketing?

Yes. Google Ads skills are in high demand across industries. Learning how to manage ad campaigns through Coursera can prepare you for roles in digital marketing , PPC (pay-per-click) advertising , or freelance consulting . Earning a certificate can also help you stand out to employers or clients.

Top Google Ads Courses - Learn Google Ads Online

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Find the Best Google Ads Course for Your Goals

Status: Free
Google Cloud
Creating Generative Art Dynamic NFTs with Google Cloud Vertex AI and Chainlink Functions
Skills you'll gain: Generative AI, Cloud Applications, Google Cloud Platform, Cloud API, Blockchain, Cloud Storage, Application Programming Interface (API), Application Deployment
Intermediate · Project · Less Than 2 Hours
Google Cloud
Exploring NCAA Data with BigQuery
Skills you'll gain: Big Data, Google Cloud Platform, Analytics, Data Analysis, SQL, Query Languages
Beginner · Project · Less Than 2 Hours
Google Cloud
Merging Results from Different Explores in Looker
Skills you'll gain: Looker (Software), Data Compilation, Data Visualization Software, Data Management, Dashboard, Data Integration, Data Manipulation, Query Languages
Beginner · Project · Less Than 2 Hours
Google Cloud
Form Parsing Using Document AI
Skills you'll gain: Document Management, Google Cloud Platform, Jupyter, Unstructured Data, Data Capture, Cloud Storage, Business Process Automation, User Accounts
Beginner · Project · Less Than 2 Hours
Google Cloud
Redacting Sensitive Data with Cloud Data Loss Prevention
Skills you'll gain: Cloud Security, Data Loss Prevention, Data Security, Personally Identifiable Information, Information Privacy, Google Cloud Platform, Cloud Services
Beginner · Project · Less Than 2 Hours
Google Cloud
Data Analysis with the FraudFinder Workshop
Skills you'll gain: Feature Engineering, Exploratory Data Analysis, Real Time Data, Applied Machine Learning, MLOps (Machine Learning Operations), Anomaly Detection, Application Deployment, Data Store, Jupyter, Google Cloud Platform, Predictive Modeling, Data Analysis, Data Processing, Data Warehousing, Continuous Monitoring, Statistical Modeling
Beginner · Project · Less Than 2 Hours
Coursera Project Network
How to find audience interests with Meta Business Suite
Skills you'll gain: Facebook, Target Audience, Customer Insights, Online Advertising, Advertising Campaigns, Digital Advertising, Advertising, Market Opportunities, Business Metrics, Content Performance Analysis, Data Import/Export
Beginner · Guided Project · Less Than 2 Hours
Google Cloud
Securing Google Cloud Compute with Prisma Cloud
Skills you'll gain: Cloud Security, Cloud Infrastructure, Infrastructure Security, Kubernetes, Google Cloud Platform, Cloud Computing, Threat Management
Advanced · Project · Less Than 2 Hours
Google Cloud
Log Analytics on Google Cloud
Skills you'll gain: Network Troubleshooting, Kubernetes, Google Cloud Platform, Application Performance Management, Event Monitoring, Query Languages, Performance Tuning
Beginner · Project · Less Than 2 Hours
Google Cloud
Exploring the Lineage of Data with Cloud Data Fusion
Skills you'll gain: Google Cloud Platform, Data Pipelines, Data Migration, Data Lakes, Data Integration, Data Transformation, Exploratory Data Analysis
Advanced · Project · Less Than 2 Hours
Status: New
Google Cloud
在 Google Cloud 上使用生成式 AI 进行网站现代化改造
Skills you'll gain:
Beginner · Course · 1 - 4 Weeks
Status: New
Google Cloud
Google Cloud에서 생성형 AI를 사용한 웹사이트 현대화
Skills you'll gain:
Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular google ads courses

Creating Generative Art Dynamic NFTs with Google Cloud Vertex AI and Chainlink Functions: Google Cloud
Exploring NCAA Data with BigQuery: Google Cloud
Merging Results from Different Explores in Looker: Google Cloud
Form Parsing Using Document AI: Google Cloud
Redacting Sensitive Data with Cloud Data Loss Prevention: Google Cloud
Data Analysis with the FraudFinder Workshop: Google Cloud
How to find audience interests with Meta Business Suite: Coursera Project Network
Securing Google Cloud Compute with Prisma Cloud: Google Cloud
Log Analytics on Google Cloud: Google Cloud
Exploring the Lineage of Data with Cloud Data Fusion: Google Cloud

Google Ads Courses