What are the best Google Ads courses on Coursera?

Top options include Foundations of Digital Marketing and E-commerce and Attract and Engage Customers Online with Google Ads, both part of the Google Digital Marketing & E-commerce Professional Certificate . These courses teach how to create, launch, and optimize ad campaigns across Google Search, Display, and YouTube.

Can I learn Google Ads for free on Coursera?

Yes. Many courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in a Google Ads course?

You’ll learn how to set up Google Ads accounts, conduct keyword research, write ad copy, manage bidding strategies, and measure performance with tools like Google Analytics. Some courses also cover campaign optimization and A/B testing to improve ROI.

Do I need marketing experience to start learning Google Ads?

No prior experience is needed. Many beginner-friendly courses walk you through the Google Ads interface and campaign setup step by step. More advanced content is also available for learners looking to refine their digital advertising strategy.

Can Coursera’s Google Ads courses help me get a job in digital marketing?

Yes. Google Ads skills are in high demand across industries. Learning how to manage ad campaigns through Coursera can prepare you for roles in digital marketing , PPC (pay-per-click) advertising , or freelance consulting . Earning a certificate can also help you stand out to employers or clients.

Top Google Ads Courses - Learn Google Ads Online

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Find the Best Google Ads Course for Your Goals

Google Cloud
Network Tiers - Optimizing Network Spend
Skills you'll gain: Google Cloud Platform, Network Performance Management, Network Planning And Design, Cloud Computing, Virtual Machines, Network Routing
Beginner · Project · Less Than 2 Hours
Google Cloud
VPC Networks - Controlling Access
Skills you'll gain: Identity and Access Management, User Accounts, Role-Based Access Control (RBAC), Firewall, Authorization (Computing), Network Administration, Network Security, Virtual Private Networks (VPN), Servers, Web Servers, Security Controls
Intermediate · Project · Less Than 2 Hours
Google Cloud
Datastream: PostgreSQL Replication to BigQuery
Skills you'll gain: Data Validation, Google Cloud Platform, PostgreSQL, Data Import/Export, Data Maintenance, Data Pipelines, Data Migration
Intermediate · Project · Less Than 2 Hours
Status: New
Google Cloud
在 Google Cloud 上创建生成式 AI 应用
Skills you'll gain:
Intermediate · Course · 1 - 3 Months
Google Cloud
Introduction to Convolutions with TensorFlow
Skills you'll gain: Tensorflow, Image Analysis, Computer Vision, NumPy, Data Processing, Scientific Visualization, Deep Learning
Intermediate · Project · Less Than 2 Hours
Google Cloud
Troubleshooting Data Models in Looker
Skills you'll gain: Looker (Software), Data Modeling, Exploratory Data Analysis, Data Validation, Data Maintenance, Problem Management
Intermediate · Project · Less Than 2 Hours
Google Cloud
Creating and Alerting on Logs-based Metrics
Skills you'll gain: Google Cloud Platform, Event Monitoring, System Monitoring, Unstructured Data
Intermediate · Project · Less Than 2 Hours
Status: Free
Coursera Project Network
إنشاء حساب بينترست واستغلاله في مشروعك التجاري
Skills you'll gain: Pinterest, Marketing, Social Media Marketing, Business Marketing, Online Advertising, Target Market, User Accounts, Regional Sales
Beginner · Guided Project · Less Than 2 Hours
Google Cloud
HTTPS Content-Based Load Balancer with Terraform
Skills you'll gain: Terraform, Load Balancing, Infrastructure as Code (IaC), Cloud Storage, Google Cloud Platform, Web Servers
Intermediate · Project · Less Than 2 Hours
Google Cloud
Getting Started with Liquid to Customize the Looker User Experience
Skills you'll gain: Systems Integration
Intermediate · Project · Less Than 2 Hours
Google Cloud
Visualize the 10,000 Bitcoin Pizza Transaction Using BigQuery and AI Notebooks
Skills you'll gain: Google Cloud Platform, Transaction Processing, Big Data, Interactive Data Visualization, Blockchain, Data Visualization Software, Data Cleansing, Data Processing, Data Transformation
Beginner · Project · Less Than 2 Hours
Google Cloud
Getting Started with Google Kubernetes Engine - Français
Skills you'll gain: Kubernetes, Identity and Access Management, Containerization, Google Cloud Platform, Cloud Infrastructure, Virtual Machines, Cloud Computing, Application Deployment, Command-Line Interface, Scalability
Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular google ads courses

Network Tiers - Optimizing Network Spend: Google Cloud
VPC Networks - Controlling Access: Google Cloud
Datastream: PostgreSQL Replication to BigQuery: Google Cloud
在 Google Cloud 上创建生成式 AI 应用: Google Cloud
Introduction to Convolutions with TensorFlow: Google Cloud
Troubleshooting Data Models in Looker: Google Cloud
Creating and Alerting on Logs-based Metrics: Google Cloud
إنشاء حساب بينترست واستغلاله في مشروعك التجاري: Coursera Project Network
HTTPS Content-Based Load Balancer with Terraform: Google Cloud
Getting Started with Liquid to Customize the Looker User Experience: Google Cloud

Google Ads Courses