Crafting a Standout Digital Content Creator Resume

Digital content creators work as part of a company’s digital marketing team to create visual, written, and verbal content. They typically use social media to promote content that engages a target audience and generates their interest while remaining true to the brand’s image. 

Roles in digital content creation vary and may include titles such as digital artist, writer, videographer, and illustrator, to name a few. As more companies and organizations turn to digital content creation, demand for these positions will likely increase, as the digital content creation market is expected to grow 11.3 percent through 2030 [1]. As a digital content creator, you can earn an average annual salary of $61,988 [2], depending on your location, industry, and experience level.

To increase your chances of securing a role in this exciting field, learn more about the skills, experience, education, and other factors you might consider highlighting when creating your digital content creator resume.

Essential sections of a digital content creator resume

Resumes, including those for digital content creation, usually contain standard sections such as header, summary, skills, experience, and education. You may include optional sections like certifications, volunteer experience, language proficiencies, awards and honors, and hobbies or interests if they speak to your qualifications or enhance your resume for the position you are applying for. 

Learn more about each of these sections and how you can tailor them to create a digital content creator resume that showcases your qualifications. 

Header

The header will likely be the first thing a potential employer sees at the top of your resume. Including up-to-date contact information ensures potential employers can contact you about the positions you are applying for. 

Here, you could add details like your name and other contact information, such as your phone number, address, and email address. Remember to record a professional outgoing voicemail greeting for the phone number you include and create a professional email address. 

You may also want to include a link to a professional website or online portfolio that showcases projects you worked on while studying digital content creation or work you created in previous positions. 

Digital content creator resume summary

The resume summary is your opportunity to capture the hiring manager’s attention with a concise statement tailored to the position you are applying for. A practical summary highlights your key qualifications, skills, experience, and career goals.

This section may be more objective-focused if you recently graduated or are entering a new field from the one you have experience in. Where a resume summary looks to the past, a resume objective is aimed at the future, emphasizing your professional goals and plans more than past accomplishments and other success metrics. 

Digital content creator resume skills

As you build your resume, review a digital content creator's typical skills and responsibilities to ensure your resume reflects your knowledge and experience in these areas. Take some time to reread the job description to get the details you can add to your resume to customize it for each specific position you apply to. Remember to include both workplace and technical skills specific to the role of a digital content creator. 

Highlighting your knowledge or experience with the following skills and responsibilities common to a digital content creator role may boost your resume’s effectiveness.

Technical skills

• Brand development and storytelling

• Content creation

• Content and marketing strategy

• SEO and analytics

• Monetization strategies

• Editing and proofreading

• Social media

• Video production

• Technical proficiency

Workplace skills

• Adaptability

• Collaboration

• Creativity

• Audience engagement 

• Relationship building

Work experience

Hiring managers will likely look to this part of your resume to see what you’ve done with your skills and knowledge and how you’ve made a quantifiable impact in your past roles. In addition to your paid work, you can list relevant unpaid work, internships, volunteer jobs, and military service, including the organization name, location, dates of employment, your title, and a short description of your accomplishments in the role.

Listing your experience in reverse chronological order, starting with your latest position, is a common way to structure this section. To emphasize your skills and accomplishments, use short, results-oriented phrases that begin with action verbs to describe your experience. 

Consider the following examples of how you might communicate your accomplishments in the work experience section of your digital content creator resume based on your experience.

• Accelerated revenue growth by 150 percent through strategic monetization across YouTube and Patreon, generating $127,000 in annual income from content.

• Pioneered an interactive augmented reality (AR) series that increased audience engagement by 37 percent, combining Instagram filters with gamified storytelling elements.

• Implemented SEO optimization across multiple digital channels, resulting in a 78 percent increase in organic search traffic within six months by restructuring content frameworks and developing a keyword-focused editorial calendar.

Education

Your education section will include information about your academic background. Over 90 percent of digital content creators have a college degree, with 77 percent holding a bachelor’s degree, 10 percent an associate degree, and 7 percent a master’s degree. Top industry majors include communication, English, photography, and journalism [3].

The high percentage of college-educated content creators indicates that education is likely essential to hiring managers. To make it easy for them to quickly see the trajectory of your education, list it in reverse chronological order, with your most recent education first. Indicate the name and location of the school, the degree or program you completed, your major and minor, and any other relevant coursework or training you completed. 

Certificates and certifications

You can also include a section containing certifications demonstrating your knowledge of a particular topic or skill required or recommended for the digital content creator role you are applying for. Certificates demonstrate your commitment to professional growth and can help validate your skills.

For a role in digital content creation, it may be particularly valuable to list certificates indicating your proficiency with social media and marketing platforms like Meta, Google, or Hootsuite or those demonstrating technical proficiency for programs commonly used by digital content creators, such as Adobe Photoshop or Adobe Express. When listing certifications, include the official certification name, issuing organization, date earned, and, if applicable, expiration date and license number. 

Key takeaways: Tips for an effective digital content creator resume

When creating your resume, choosing an appropriate length, layout, and format, applying a consistent and coherent design, customizing each job you apply for, and proofreading carefully can help you secure the interview you are hoping for. Check out a few tips to guide you as you develop your digital content creator resume. 

• Length: For typical positions, a one or two-page resume is preferable. The extent of your experience will dictate the ultimate length of your document. However, most employers prefer you to stick with one page unless the information you’re including justifies the extra page.

• Layout: The appropriate layout style for your resume depends on your experience level and the role and industry you are applying for. If you have experience, you might consider a chronological layout, whereas applicants new to the field may use a functional or combination layout. 

• Format: You want hiring managers to be able to easily scan your document and discover the essential points quickly. Use a consistent style and spacing throughout and judiciously employ bold, italics, underlining, and capitalization for emphasis. Select a ten- to twelve-point font for legibility and balance white space with headings and text to make your resume easy to read.

• Customization: Read the job description carefully, pinpointing the skills and other qualifications the employer seeks. Organize your resume to prominently feature those that apply to you. Research the company to understand how your experience aligns with its mission and values.

• Proofread: Besides editing your resume for proper spelling and grammar, check for consistent formatting, active verb choices, and concise language. Review each section to ensure you included all necessary information.

Enhance your digital content creator resume with Coursera

Digital content creators use social media to promote content and engage a company’s target audience. You can build on your existing skills or gain new ones to add to your digital content creator resume on Coursera.

With the Meta Social Media Marketing Professional Certificate, discover how to develop compelling social media posts and create a strong brand presence. You can also learn more about visual storytelling principles and how to effectively communicate ideas through them with the Adobe Graphic Designer Professional Certificate.